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''Aktueller Software Markt'' (literally ''Current Software Market''), commonly known by its acronym, ''ASM'', was a German multi-platform
video game magazine Video game journalism is a branch of journalism concerned with the reporting and discussion of video games, typically based on a core "reveal–preview–review" cycle. With the prevalence and rise of independent media online, online publicati ...
that was published by Tronic-Verlag from 1986 until 1995. It was one of the first magazines published in Germany focused on
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
s, though the first issues of ''ASM'' covered the
software Software is a set of computer programs and associated documentation and data. This is in contrast to hardware, from which the system is built and which actually performs the work. At the lowest programming level, executable code consists ...
market in general for almost all platforms at this time, hence the magazine's full name.Editorial
''ASM'' (Tronic Verlag), March 1986: " ..Wir haben unser Magazin mit einer Flut an Information über Action-Games, Adventures, Anwenderprogramme, Sound-Software, Lernprogramme oder Denk- und Strategiespiele „vollgepfropft“. .., roughly "We have filled our magazine with a lot of information on action games, adventures, application software, sound software, educational software or puzzle and strategy games."
According to the magazine itself, it was the first computer software journal in Germany.Cover
''ASM'' (Tronic Verlag), March 1986: The line under the logo reads "Erste Computer-Software-Fachzeitschrift", meaning "First computer software journal".
However, it soon evolved into a video game magazine. The first issue was published in March 1986, issue 2/1995 was the last issue. From the first issue until ''ASM'' 9/1991, Manfred Kleimann was the magazine's
chief editor An editor-in-chief (EIC), also known as lead editor or chief editor, is a publication's editorial leader who has final responsibility for its operations and policies. The highest-ranking editor of a publication may also be titled editor, managing ...
, then he was replaced by Matthias Siegk. With issue 5/1993, Peter Schmitz took the place of the chief editor until the last ''ASM''.ASM cover compendium
at Kultboy.com, also includes information on the issues' respective editors
During the last years of the ''ASMs history, the name was changed two times. With issue 12/1993, the magazine was renamed ''ASM – Das Spaß-Magazin'', meaning "ASM – The Fun Magazine". Another name change occurred with issue 11/1994, now the magazine's full name was ''ASM – Das Computer-Spaß-Magazin'', literally "ASM – The Computer Fun Magazine", which was used until the last issue.


References


External links


Covers and scans at Kultboy.com

Covers and scans at Kultpower.de

Interview with Manfred Kleimann from March 2005

Archived Aktueller Software Markt Magazines
on the
Internet Archive The Internet Archive is an American digital library with the stated mission of "universal access to all knowledge". It provides free public access to collections of digitized materials, including websites, software applications/games, music, ...
1986 establishments in West Germany 1995 disestablishments in Germany Defunct computer magazines Defunct magazines published in Germany Computer magazines published in Germany German-language magazines Video game magazines published in Germany Magazines established in 1986 Magazines disestablished in 1995 Mass media in Kassel {{Europe-compu-mag-stub