Act! (previously known as Sage ACT! 2010–2013) is a
customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized businesses.
It has a user base of over 800 thousand registered users.
History
The company Conductor Software was founded 1986 in
Dallas, Texas, by
Pat Sullivan and Mike Muhney. The original name for the software was Activity Control Technology, then Automated Contact Tracking, before finally just using the acronym. The name of the company was subsequently changed to Contact Software International and was sold in 1993 to
Symantec Symantec may refer to:
*An American consumer software company now known as Gen Digital Inc.
*A brand of enterprise security software purchased by Broadcom Inc.
Broadcom Inc. is an American designer, developer, manufacturer and global supplier ...
Corporation, who in 1999 then sold it to SalesLogix (later renamed Interact Commerce). Sage purchased Interact Commerce in 2001 through Best Software, then its North American software division. Swiftpage acquired it in 2013.
Beginning with the 2006 version, the name was styled ACT! by Sage, and in 2010 revised to
Sage
Sage or SAGE may refer to:
Plants
* ''Salvia officinalis'', common sage, a small evergreen subshrub used as a culinary herb
** Lamiaceae, a family of flowering plants commonly known as the mint or deadnettle or sage family
** ''Salvia'', a large ...
ACT!.
Following its 2013 acquisition by Swiftpage, it was it was renamed to Act!. Swiftpage.
In May 2018, Act! was sold to SFW Advisors.
In December 2018, Kuvana, a marketing automation software solution, was acquired by SFW and merged with Act! This add-on is now a complementary service to the core CRM solution.
In December 2019, Act! hired Steve Oriola as President and CEO.
In 2020, Swiftpage changed its company name to Act! LLC.
Software
Act! features include contact, company and opportunity management, a calendar, marketing automation and e-marketing tools, reports, interactive dashboards with graphical visualizations, and the ability to track prospective customers.
Act! integrates with
Microsoft Word,
Excel
ExCeL London (an abbreviation for Exhibition Centre London) is an exhibition centre, international convention centre and former hospital in the Custom House area of Newham, East London. It is situated on a site on the northern quay of the ...
,
Outlook,
Google Contacts
Google Contacts is a contact management service developed by Google. It is available as an Android mobile app, a web app, or on the sidebar of Gmail as part of Google Workspace.
History
Google Contacts originated as the built-in contacts man ...
,
Gmail, and other applications via
Zapier
Zapier is a product that allows end users to integrate the web applications they use and automate workflows. The company is fully remote. As of 2021, it connects to more than 4,000 apps, with free and paid plans.
Overview
Zapier provides workflo ...
. For custom integrations, Act! has an in-built API.
Act! can be accessed from Windows desktops (Win7 and later) with local or network shared database; synchronized to laptops or remote officers; Citrix or Remote Desktop; Web browsers (Premium only) with self or SaaS hosting; smartphones and tablets via
HTML5 Web (Premium only); smartphones and tablets via sync with Handheld Contact.
See also
*
Lists of software
*
Sales force management system
*
CRM software
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
CRM systems compile data from a r ...
*
References
External links
*
{{DEFAULTSORT:Act! CRM
1987 software
Administrative software
Business software for Windows
Cloud applications
Customer relationship management software
Mobile applications
Mobile web
Productivity software
Products introduced in 1987
Proprietary software
Windows database-related software