''A-magasinet'' is a supplement to the

Norwegian Norwegian, Norwayan, or Norsk may refer to: *Something of, from, or related to Norway, a country in northwestern Europe * Norwegians, both a nation and an ethnic group native to Norway * Demographics of Norway *The Norwegian language, including ...

newspaper ''

Aftenposten ( in the masthead; ; Norwegian for "The Evening Post") is Norway's largest printed newspaper by circulation. It is based in Oslo. It sold 211,769 copies in 2015 (172,029 printed copies according to University of Bergen) and estimated 1.2 million ...

'' that is published every Friday. The supplement is published in a format of , and it is therefore smaller than the daily newspaper, which is published in

tabloid format A tabloid is a newspaper with a compact page size smaller than broadsheet. There is no standard size for this newspaper format. Etymology The word ''tabloid'' comes from the name given by the London-based pharmaceutical company Burroughs Wel ...

. The supplement is printed at the press Hjemmet Mortensen Trykkeri and its number of pages has ranged from 68 to 84. Until 2001, the supplement was printed by the press Aktietrykkeriet in

Fetsund Fetsund forms the center of the municipality Lillestrøm Viken, Norway. The name comes from the local geography, ''Fet'' means "where water meets grass". As for the ''-sund'' part, it simply means 'strait, inlet'. Accordingly, Fetsund is located a ...

History

''A-magasinet'' was issued during three periods: from 1926 to 1943, from 1963 to 1993, and from 2005 onward. The first issue was published on New Year's eve in 1926 at the initiative of editor Frøis Frøisland. The name of the publication was selected in a contest among the readers of ''Aftenposten''. Other suggestions for naming the publication included ''Lørdagshygga'' ('Saturday cosiness'), ''Ding Dong'', ''Sofadyret'' ('couch creature'), and ''Tilhænger'n'' ('trailer', after

Harald Madsen Harald Martin Bergmann Madsen (20 November 1890 – 13 July 1949) was a Danish film actor. He appeared in 51 films between 1917 and 1948. Harald Madsen was a part of the Danish comedian couple '' Fyrtårnet og Bivognen'' (''Fy og Bi''), kno ...

of the popular comic pair

Ole & Axel Ole & Axel (American) or Long & Short (British) were a pair of comics from Denmark, known in Danish Danish may refer to: * Something of, from, or related to the country of Denmark People * A national or citizen of Denmark, also called a "Dane, ...

, dubbed ''Tilhengeren'' in Norwegian). The publication was discontinued in 1943 because of a paper shortage during the Second World War. The publication was re-launched in 1963 with a "women's profile" focusing on family life, home, and fashion. By the following year, this editorial profile had been abandoned, and ''A-magasinet'' was oriented toward entertaining journalism. The first color photos appeared in it in 1966, and since then photojournalism has been an important part of the supplement. In 1984,

Per Egil Hegge Per Egil Hegge (born 6 March 1940) is a Norwegian journalist. Hegge was born in Trondheim as a son of two teachers from Skatval. The family moved to Inderøy in 1941. He served his military service at the elite Russian language program of the N ...

became the editor and refreshed the publication's style. A consistent feature was crime stories and writing competitions with humorous illustrations by Sven Sønsteby. During this period, the nature photographer Sverre M. Fjelstad contributed the feature "Naturen rundt oss" (The Natural World around Us) for 20 years. ''A-magasinet'' was discontinued in 1993, after many of the advertisers switched to

Schibsted Schibsted Media Group is an international media group. The company has its headquarters in Oslo, Norway, and is listed on the Oslo Stock Exchange. The CEO is Kristin Skogen Lund. In 2019, Schibsted spun off the majority of their online marketplac ...

's newly launched TV 2. The third incarnation of ''A-magasinet'' began when it was relaunched on October 21, 2005.

Kjersti Løken Stavrum Kjersti Løken Stavrum (born 1 March 1969) is a Norwegian journalist and editor. Since April 2013, she has been Secretary General of the Norwegian Press Association. Born in Sarpsborg in south-eastern Norway, Stavrum is a graduate in political s ...

, the former editor-in-chief for the weekly magazine ''

Kvinner og Klær ''Kvinner og Klær'' (''KK'', ), is a Norwegian weekly women's magazine published in Oslo, Norway. It is the oldest and largest magazine for women in the country. History and profile ''Kvinner og Klær'' was launched under the title of ''Nordis ...

'', became the editor. In 2013, Lillian Vambheim succeeded Stavrum.

References

External links

''A-magasinet'' homepage
{{italic title Newspaper supplements Norwegian-language newspapers Newspapers published in Oslo Publications established in 1927