BIG FM is one of
India
India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
’s largest radio networks that broadcasts primarily at 92.7 MHz. It is part of Reliance Broadcast Ltd. with 58 stations reaching about 1.9K towns and covering 1.2 lakh villages in the country. It is accessible to over 34 crore Indians across the country. With its distinctive and thought-provoking content, BIG FM is known for its timeless music and is a pioneer in storytelling with key properties such as Suhaana Safar with
Annu Kapoor
Annu Kapoor (born Anil Kapoor; 20 February 1956) is an Indian actor, singer, director, radio disc jockey, and television presenter who has appeared in over a hundred films, as well as television series. His career has spanned over 40 years as a ...
and Yaadon Ka Idiot Box with
Neelesh Misra
Neelesh Misra (born 4 May 1973) is an Indian journalist, author, radio storyteller, scriptwriter and lyricist. He is most known for his radio show, Yaadon Ka IdiotBox with Neelesh Misra on BIG FM 92.7. He is co-founder-editor of Gaon Connecti ...
. In January 2019, BIG FM relaunched with a new philosophy and positioning statement - “Dhun Badal Ke Toh Dekho”. The biggest radio show - Dhun Badal Ke Toh Dekho Season 1 was launched with
Vidya Balan
Vidya Balan (pronounced ; born 1 January 1979) is an Indian actress. Known for pioneering a change in the portrayal of women in Hindi cinema with her roles in female-led films, she is the recipient of several awards, including a National Fi ...
as the host followed by a successful Season 2 with
Sadhguru
Sadhguru (born Jagadish Vasudev, 3 September 1957) is the founder and head of the Isha Foundation, based in Coimbatore, India. The foundation, established in 1992, operates an ashram and yoga centre that carries out educational and spiritua ...
.
History
BIG FM first aired in September 2006 and since then it has curated remarkable content and has created some high impact communication campaigns that have been triggers of transformation. With its expansive reach,
localised content and credible RJs the brand has played the role of a ‘thought inspirer’ and an agent of positive change in society. With this at its core, BIG FM refreshed its positioning in 2019 to take a second look at current situations and conversations by imbibing different perspectives in mind. This ideology is reflected across all the content, purpose-driven initiatives and client integrated campaigns. In 2020, BIG FM made its foray into the space of web radio with the launch of BIG Radio Online (BRO), with music and interactive shows targeting the youth of
Hindi
Hindi ( Devanāgarī: or , ), or more precisely Modern Standard Hindi (Devanagari: ), is an Indo-Aryan language spoken chiefly in the Hindi Belt region encompassing parts of northern, central, eastern, and western India. Hindi has been ...
-speaking markets, taking a significant step in its journey of becoming a platform-agnostic audio entertainment entity.
Recent times
The radio network has already made significant inroads in digital audio storytelling with many key properties being made available in podcast format across various audio streaming platforms. It has further strengthened its partnerships with a dedicated focus on regional languages as well. BIG FM has long-lasting partnerships with
Spotify
Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
,
Gaana
Gaana (or Gānā) is a genre of Tamil music, which is sung in the Madras Bashai dialect of Chennai, Tamil Nadu, India. It is rap-like "collection of rhythms, beats and sensibilities native to the Chennai people." It evolved over the past two ...
,
JioSaavn
JioSaavn is an Indian online music streaming service and a digital distributor of Hindi, English, Malayalam, Bengali, Kannada, Tamil, Telugu, Bhojpuri and other regional Indian music around the world. Since it was founded in 2007 as Saa ...
.
They have successfully launched Big Living Shop - For the people who strive to live a sustainable life or who wish to but don't know where to start and how? The RJ's will curate sustainable and environmental friendly products from food to clothes to wellness, they have got it all covered for you. We all believe we can make simple tweaks to our consumption patterns with smart environment-friendly, locally crafted products, and solutions to live a more enriching life.⠀
To know more visit https://bigliving.shop/shop/
Blue Mic was launched in the month of October 2021 which is in association with Hungama Music, Hungama Play and Artist Aloud. The aim of this property is to give platform to Independent artists from all over the country. Every week a new artist is introduced and their songs are played from Monday to Friday from 4 PM - 5 PM. Also an Interview with performance is released on the YouTube channel of BIG FM every Saturday 6 PM.
Big Katha - Stories from the past, passed down generations, continue to fascinate one and all. What began as mere tales that engaged the listener from start to end has now found a deeper meaning as one today realizes the values that they imparted. With audiences now wanting riveting stories, filled with fun, mystery and adventures that intrigue them, BIG FM presents a new show – BIG Katha. The show will reimagine and retell these fascinating stories with a modern twist, at the same time retaining its core essence and morals. Hosted by popular RJ Khurafati Nitin and RJ Pihu, each episode of BIG Katha has the right ingredients of meaningful homage to the original stories coupled with new additions of rich themes, dark moods, fantasy and a dash of drama thrown in for good measure!
Key properties
* Blue Mic
* Big Living Shop
* Big Katha
* Suhaana Safar with Annu Kapoor
* Yaadon Ka Idiot Box with Neelesh Misra
* Dhun Badal Ke Toh Dekho Seasons 1 (with Vidya Balan) and 2 (with Sadhguru)
* 21 Din Wellness In with Sunil Shetty
* Green Ganesha
* Kudiyan Di Lohri
* BIG Golden Voice
Top RJs
*
Vrajesh Hirjee
Vrajesh Hirjee (born 16 June 1971) is an Indian film and television actor. He is also a script writer,dubbing artist and doing commentary in vivo pro kabbadi league season 9. He has acted Hindi language films like ''Rehna Hai Tere Dil Mein'', ...
*
Annu Kapoor
Annu Kapoor (born Anil Kapoor; 20 February 1956) is an Indian actor, singer, director, radio disc jockey, and television presenter who has appeared in over a hundred films, as well as television series. His career has spanned over 40 years as a ...
*
Neelesh Misra
Neelesh Misra (born 4 May 1973) is an Indian journalist, author, radio storyteller, scriptwriter and lyricist. He is most known for his radio show, Yaadon Ka IdiotBox with Neelesh Misra on BIG FM 92.7. He is co-founder-editor of Gaon Connecti ...
*
Bhawana Somaaya
* Kamini Khanna
* Richa Anirudh
* RJ Khaas Koushik
* RJ Pat Pat Pataki Shruti
*
RJ Rapid Rashmi
* RJ Rani
* RJ Khurafati Nitin
* RJ Sangram
*
RJ Abhilash
Areas of operation
* 58 Stations
* 24 States covered
* 34 crore population covered
* 19 languages
Awards
BIG FM's original content-based shows and engaging brand-led campaigns have consistently won accolades at prestigious industry awards like the Indian Radio Forum & New York Festival, EMVIES, ABBYs, Asian Customer Engagement Awards.
To list a few -
* 10 Golds at IRF 2019
* 8 Awards at IRF 2018
* 9 Awards at ABBYs 2017 (in partnership with Mindshare and Maxus)
* 6 Awards at NYF Radio Awards 2014
References
Dhun Badal Ke Toh Dekho with Vidya BalanDhun Badal Ke Toh Dekho Season 2 with SadhguruGulf Superfleet Suraksha BandhanTreepublic 2.0IGiftEyesight Radio stations in Kolkata
External links
BIG FM India Official Site
{{DEFAULTSORT:92.7 Big FM
Radio stations in Indore
Radio stations in Hyderabad
Radio stations in Bangalore
Radio stations in Bhopal
Telugu-language radio stations
Radio stations in Delhi
Radio stations in Haryana
Radio stations in Assam
2006 establishments in India
Radio stations in Vijayawada