''7x7'' was a city-living-focused
fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion i ...
, lifestyle, food, culture, opinion and entertainment digital, print, mobile, social, commerce and events activation platform, covering the
San Francisco Bay Area
The San Francisco Bay Area, often referred to as simply the Bay Area, is a populous region surrounding the San Francisco, San Pablo, and Suisun Bay estuaries in Northern California. The Bay Area is defined by the Association of Bay Area Go ...
, USA. Included in coverage were San Francisco, Marin, the East Bay and highlights from the Peninsula; the Bay Area wine regions including
Napa and
Sonoma counties, as well as
Lodi and
Livermore; the
Lake Tahoe region; notable attractions along Highway 1; and Los Angeles. Since, March 2015, it has been publishing only through digital platforms.
History and profile
''7x7'' was founded in 2001 by
Tom Hartle
Tom Hartle is the founder of CoherentRx, a healthcare technology company that produces Patient Education Genius and other healthcare communication applications.
In 1995, Hartle founded Hour Media, which publishes '' Hour Detroit'' - a Detroit life ...
and Heather Hartle, who had just moved from Detroit. The name, pronounced "seven-by-seven", originally represented the approximate forty-nine square miles making up the City and County of San Francisco. ''7x7'' was produced by McEvoy Media, which is owned by the McEvoy Group.
In 2004, McEvoy Media, then Hartle Media, acquired a
majority interest
A controlling interest is an ownership interest in a corporation with enough voting stock shares to prevail in any stockholders' motion. A majority of voting shares (over 50%) is always a controlling interest. When a party holds less than the majo ...
in ''
California Home + Design
California Home+Design is a multi-platform media brand that covers home, architecture, products, art and lifestyle stories throughout the state of California. ''California Home+Design'' magazine is distributed quarterly. The audience for Californi ...
'' and ''californiahomedesign.com''. In 2006, it was involved in the purchase of ''
Spin'' by the McEvoy Group, owners of
Chronicle Books.
''7x7'' was acquired by Metropolitan Media in 2014, and later acquired by its current owner, 7x7 Bay Area, Inc. 'It ceased print publication with its March 2015 issue and refocused its efforts on its digital platforms.
See also
*
David Weir, ''7x7s founding editor
* ''
San Francisco
San Francisco (; Spanish for " Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the fourth most populous in California and 17th ...
'' magazine
References
{{reflist
External links
7x7 San Francisco home page
Defunct magazines published in the United States
Lifestyle magazines published in the United States
Local interest magazines published in the United States
Magazines established in 2001
Magazines disestablished in 2015
Magazines published in San Francisco
Monthly magazines published in the United States