4mm Games was a New York-based video game development company founded in 2008 by two founders of

Rockstar Games Rockstar Games, Inc. is an American video game publisher based in New York City. The company was established in December 1998 as a subsidiary of Take-Two Interactive, using the assets Take-Two had previously acquired from BMG Interactive. Foun ...

, Jamie King and Gary Foreman along with former

Image Metrics Image Metrics is a 3D facial animation and Virtual Try-on company headquartered in El Segundo, with offices in Las Vegas, and research facilities in Manchester. Image Metrics are the makers of the Live Driver and Portable You SDKs for softw ...

executive Nicholas Perrett, and

Def Jam Def Jam Recordings (also simply known as Def Jam) is an American multinational record label owned by Universal Music Group. It is based in Manhattan, New York City, specializing predominantly in hip hop, contemporary R&B, soul and pop. The ...

Enterprises,

Warner Music Group Warner Music Group Corp. ( d.b.a. Warner Music Group, commonly abbreviated as WMG) is an American multinational entertainment and record label conglomerate headquartered in New York City. It is one of the " big three" recording companies and t ...

and

NBC The National Broadcasting Company (NBC) is an Television in the United States, American English-language Commercial broadcasting, commercial television network, broadcast television and radio network. The flagship property of the NBC Enterta ...

executive Paul Coyne.Konami U
"Def Jam Rapstar"
,

Konami , is a Japanese Multinational corporation, multinational video game company, video game and entertainment company headquartered in Chūō, Tokyo, Chūō, Tokyo, it also produces and distributes trading cards, anime, tokusatsu, pachinko machin ...

. Retrieved January 26, 2011. OBE and former NCSoft CEO Geoff Heath was a member of the advisory board and offered strategic input.Christopher Dring (May 6, 2010
"Heath returns with 4mm Games"
MCV. Retrieved 2011-01-26. The company released the

Terminal Reality Terminal Reality is an American video game development and production company based in Lewisville, Texas. Founded in October 1994 by ex-Microsoft employee Mark Randel and former Mallard Software general manager Brett Combs, Terminal Reality deve ...

developed and

Autumn Games Autumn Games is an American video game publisher based in New York City. The company was founded by Alex Collmer and Jason Donnell in 2007 with institutional sponsorship from Communications Equity Associates and Autumn Entertainment Partners. Th ...

published the hip-hop music game ''

Def Jam Rapstar ''Def Jam Rapstar'' is a music video game based on rapping, developed by 4mm Games and Terminal Reality. It was released on October 5, 2010 in North America and on November 26, 2010 in Europe.(2010-11-26"MAKE THE WORLD YOUR STAGE WITH DEF JAM RAP ...

'' on October 5, 2010, in North AmericaTom Magrino (July 3, 2010
"Def Jam Rapstar dropping in NA October 5"

GameSpot ''GameSpot'' is an American video gaming website that provides news, reviews, previews, downloads, and other information on video games. The site was launched on May 1, 1996, created by Pete Deemer, Vince Broady and Jon Epstein. In addition ...

. Retrieved 2011-01-26. and November 26, 2010, in Europe(2010-11-26
"MAKE THE WORLD YOUR STAGE WITH DEF JAM RAPSTAR"

Gamasutra ''Game Developer'', known as ''Gamasutra'' until 2021, is a website founded in 1997 that focuses on aspects of video game development. It is owned and operated by Informa and acts as the online sister publication to the print magazine '' Gam ...

. Retrieved January 26, 2011. for the

PlayStation 3 The PlayStation 3 (PS3) is a home video game console developed by Sony Interactive Entertainment, Sony Computer Entertainment. The successor to the PlayStation 2, it is part of the PlayStation brand of consoles. It was first released on Novemb ...

Nintendo Wii The Wii ( ) is a home video game console developed and marketed by Nintendo. It was released on November 19, 2006, in North America and in December 2006 for most other regions of the world. It is Nintendo's fifth major home game console, f ...

, and

Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generation ...

. 4mm Games released ''Dog Show Friends'', a

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

social game based on The

National Dog Show The National Dog Show is an all-breed bench show, benched conformation show sanctioned by the American Kennel Club and the Kennel Club of Philadelphia, which takes place on Thanksgiving each year and has been televised on NBC since 2002. History ...

presented by Purina in conjunction with

NBC Sports NBC Sports is an American programming division of the broadcast network NBC, owned and operated by NBC Sports Group division of NBCUniversal and subsidiary of Comcast. The division is responsible for sports broadcasts on the network, and its d ...

on November 24, 2010.David Cohen (November 24, 2010
"NBC Sports, 4mm Games, Facebook Become Dog Show Friends"
,

. Retrieved 2011-01-26. The company was working with Alli, the Alliance of Action Sports, to create new digital titles based on the organization's events. The plan was to release games based on sports such as snowboarding, skateboarding and motocross, as well as Alli tournaments such as the

Dew Tour The Dew Tour is an extreme sports circuit organized by the Adventure Sports Group, a subsidiary of American Media, LLC. History The tour was announced in late 2004, and made its debut in Louisville, KY in June 2005. The tour then made stops i ...

, Gatorade Free Flow Tour and

Winter Dew Tour The Dew Tour is an extreme sports circuit organized by the Adventure Sports Group, a subsidiary of American Media, LLC. History The tour was announced in late 2004, and made its debut in Louisville, KY in June 2005. The tour then made stops i ...

. According to 4mm, the games would have provided both "bite sized and fully immersive game play experiences" and would be released on a range of platforms, including mobiles, smartphones, TV, and web browser.James Batchelor (June 11, 2010
"4mm to enter Action Sports market"
MCV. Retrieved 2011-01-26. The first of these games was to have been a

free-to-play Free-to-play (F2P or FtP) video games are games that give players access to a significant portion of their content without paying or do not require paying to continue playing. Free-to-play is distinct from traditional commercial software, which ...

browser-based skateboarding game called ''Alli Skate''.Garrett Estrada (October 21, 2010
"4mm reveals new game at Dew Tour skate finals"
, The Rebel Yell. Retrieved 2011-01-26.

Closure

The release of ''

'' was lukewarm and a year later the web portal burned through available funds and was closed without warning. 4mm founder Jamie King later stated in an interview that the problem was that they became too ambitious and that he wished they had "either pushed the game back and made it for

Kinect Kinect is a line of motion sensing input devices produced by Microsoft and first released in 2010. The devices generally contain RGB cameras, and infrared projectors and detectors that map depth through either structured light or time of flig ...

or ad itcome out a year earlier." 4mm continued to work on other projects such as an experiment with UK game developer

Jagex Jagex Limited is a British video game developer and publisher based at the Cambridge Science Park in Cambridge, England. It is best known for ''RuneScape'' and ''Old School RuneScape'', both free-to-play massively multiplayer online role-playi ...

. However, on March 31, 2012,

EMI Music Group EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At the time of its break-up in 201 ...

filed a suit against 4mm and Terminal Reality. The suit claims that the game uses 54 unlicensed tracks that EMI values at $150,000 each. On May 15, 2012, GameIndustry held an interview with King who stated that 4mm had run out of money and is on-hold. One of the reasons King cited was the ongoing lawsuit with EMI. Two months later, City National Bank sued

and

for $8.9 million over a $15 million line of credit it approved for the game's development.

References

{{Reflist

External links

Official website
(defunct) Defunct video game companies of the United States Video game development companies Video game companies established in 2008 Video game companies disestablished in 2012 Mass media companies based in New York City Defunct companies based in New York City