The 1968 Gillette Cup was the sixth
Gillette Cup, an English
limited overs
Limited overs cricket, also known as one-day cricket or white ball cricket, is a version of the sport of cricket in which a match is generally completed in one day. There are a number of formats, including List A cricket (8-hour games), Twenty ...
county cricket
Inter-county cricket matches are known to have been played since the early 18th century, involving teams that are representative of the historic counties of England and Wales. Since the late 19th century, there have been two county championship ...
tournament. It was held between 27 April and 7 September 1968. The tournament was won by
Warwickshire County Cricket Club
Warwickshire County Cricket Club is one of eighteen first-class county clubs within the domestic cricket structure of England and Wales. It represents the historic county of Warwickshire. Its T20 team is called the Birmingham Bears. Founde ...
who defeated
Sussex County Cricket Club
Sussex County Cricket Club is the oldest of eighteen first-class county clubs within the domestic cricket structure of England and Wales. It represents the historic county of Sussex. Its limited overs team is called the Sussex Sharks. The c ...
by 4 wickets in the final at
Lord's
Lord's Cricket Ground, commonly known as Lord's, is a cricket venue in St John's Wood, London. Named after its founder, Thomas Lord, it is owned by Marylebone Cricket Club (MCC) and is the home of Middlesex County Cricket Club, the England and ...
.
The newly launched
London Weekend Television
London Weekend Television (LWT) (now part of the non-franchised ITV London region) was the ITV network franchise holder for Greater London and the Home Counties at weekends, broadcasting from Fridays at 5.15 pm (7:00 pm from 1968 unt ...
won the rights to show the final throughout the
ITV
ITV or iTV may refer to:
ITV
*Independent Television (ITV), a British television network, consisting of:
** ITV (TV network), a free-to-air national commercial television network covering the United Kingdom, the Isle of Man, and the Channel Islan ...
network, considered a major coup when set alongside the strong association the
BBC #REDIRECT BBC #REDIRECT BBC
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then had with cricket (and would for another thirty years). They received huge opprobrium from the press and public for cutting away from the match near its climax to show adverts, and LWT – already facing serious problems because of an industrial dispute and because much of its output was considered too high-minded for ITV – would never cover cricket again.
. Teams who won in the first round progressed to the second round. The winners in the second round then progressed to the quarter-final stage. Winners from the quarter-finals then progressed to the semi-finals from which the winners then went on to the final at
which was held on 7 September 1968.