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Wonderbra
The Wonderbra is a type of push-up underwire brassiere that gained worldwide prominence in the 1990s. Although the Wonderbra name was first trademarked in the U.S. in 1955, the brand was developed in Canada. Moses (Moe) Nadler, founder and majority owner of the Canadian Lady Corset Company, licensed the trademark for the Canadian market in 1939. By the 1960s the Canadian Lady brand had become known in Canada as "Wonderbra, the company." In 1961 the company introduced the Model 1300 plunge push-up bra. This bra became one of the best-selling Canadian styles and is virtually identical to today's Wonderbra. In 1968, Canadian Lady changed its name to Canadian Lady-Canadelle Inc., was sold to Consolidated Foods (now Sara Lee Corporation), and later became Canadelle Inc. During the 1970s Wonderbra was repositioned as the company's fashionable and sexy brand, and became the Canadian market leader.Mintzberg (1984), p. 76. In 1991, the push-up Wonderbra became a sensation in the UK, alt ...
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Brassiere
A bra, short for brassiere or brassière (, or ; ), is a form-fitting undergarment that is primarily used to support and cover breasts. It can serve a range of other practical and aesthetic purposes, including enhancing or reducing the appearance of breast size and creating cleavage. Bras can also serve specific functions, such as nursing bras to facilitate breastfeeding or sports bras to minimize discomfort during exercise. A typical bra consists of a chest band that wraps around the torso, supporting two breast cups that are held in place by shoulder straps. A bra is usually closed in the back by a hook and eye fastener. However, bras are available in a large range of styles, whose designs can vary widely. Initially, the bra was exclusively an undergarment, but the sports bra has gained acceptance as outerwear, as have fashions that deliberately expose the bra straps. The bra gained widespread adoption in the early twentieth century, when it largely replaced the corse ...
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Hanesbrands
Hanesbrands Inc. is an American multinational clothing company based in Winston-Salem, North Carolina. It employs 65,300 people internationally. On September 6, 2006, the company and several brands were spun off by the Sara Lee Corporation. Hanesbrands owns several clothing brands, including Hanes, Champion, Playtex, Bali, L'eggs, Just My Size, Barely There, Wonderbra, Maidenform, Berlei, and Bonds. History The original Hanes outlet store was housed in a room adjacent to their factory. Hanesbrands currently operates and owns around 220 Hanesbrands, Maidenform and Champion retail stores across the US. The company's flagship store is located in Winston-Salem, North Carolina and opened in summer 2008. Stores range in size from 2,500 to 17,000 square feet Hanesbrands has companies in various parts of Europe and Eastern Europe, including the United Kingdom, Italy, Germany, France and Spain. Sales revenue for 2010 was $4.33 billion and gross profit was $1.41 billion. In 2011, WikiLe ...
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Sara Lee (corporation)
The Sara Lee Corporation was an American consumer-goods company based in Downers Grove, Illinois. It had operations in more than 40 countries and sold its products in over 180 countries. Its international operations were headquartered in Utrecht, The Netherlands. While no longer operated independently, as of 2020, Sara Lee still exists as a current brand name under the auspices of holding company Kohlberg & Company, making frozen cakes, etc. at its present facility in Illinois, United States. Sara Lee is also the brand name of a number of frozen and packaged foods, often known for the long-running slogan "Everybody doesn't like something, but nobody doesn't like Sara Lee," often incorrectly reported as "Nobody does it like Sara Lee". As of 2005, Sara Lee Corporation had operations in more than 40 countries; sold food, beverage, and household products in over 180 countries; and had some 137,000 employees worldwide. On July 4, 2012, Sara Lee Corporation was split into two compani ...
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Underwire Bra
An underwire bra (also under wire bra, under-wire bra, or underwired bra) is a brassiere that utilizes a thin, semi-circular strip of rigid material fitted inside the brassiere fabric to help lift, separate, shape, and support a woman's breasts. The wire may be made of metal, plastic, or resin. It is sewn into the bra fabric and under each cup, from the center gore to under the wearer's armpit. Many different brassiere designs incorporate an underwire, including shelf bras, demi bras, nursing bras, and bras built into other articles of clothing, such as tank tops, dresses and swimsuits. The concept of an underwire can be traced to an 1893 patent that describes a breast supporting device using a rigid plate under the breasts for stability. The modern underwire bra was designed in the 1930s, and gained widespread popularity by the 1950s. As of 2005, underwire bras were the largest and fastest growing segment of the bra market. A bra without an underwire is a softcup bra. Underw ...
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Fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion industry as that which is ''trending''. Everything that is considered ''fashion'' is available and popularized by the fashion system (industry and media). Given the rise in mass production of commodities and clothing at lower prices and global reach, sustainability has become an urgent issue among politicians, brands, and consumers. Definitions The French word , meaning "fashion", dates as far back as 1482, while the English word denoting something "in style" dates only to the 16th century. Other words exist related to concepts of style and appeal that precede ''mode''. In the 12th and 13th century Old French the concept of elegance begins to appear in the context of aristocratic preferences to enhance beauty and display refinement, an ...
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Feminism
Feminism is a range of socio-political movements and ideologies that aim to define and establish the political, economic, personal, and social equality of the sexes. Feminism incorporates the position that society prioritizes the male point of view and that women are treated unjustly in these societies. Efforts to change this include fighting against gender stereotypes and improving educational, professional, and interpersonal opportunities and outcomes for women. Feminist movements have campaigned and continue to campaign for women's rights, including the right to vote, run for public office, work, earn equal pay, own property, receive education, enter contracts, have equal rights within marriage, and maternity leave. Feminists have also worked to ensure access to contraception, legal abortions, and social integration and to protect women and girls from rape, sexual harassment, and domestic violence. Changes in female dress standards and acceptable physical act ...
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Girdle (undergarment)
A girdle is a form-fitting foundation garment that encircles the lower torso, extending below the hips, and worn often to shape or for support. It may be worn for aesthetic or medical reasons. In sports or medical treatment, a girdle may be worn as a compression garment. This form of women's foundation replaced the corset in popularity, and was in turn to a larger extent surpassed by pantyhose in the 1960s. Evolution from the corset During the 1890s, the silhouette and use of the corset began to change. It became longer and S shaped, with more emphasis on control for the waist and the top of the thighs. The newer foundation garment extended from the waist to the hips and stomach. The term girdle began to be used to identify this type of undergarment around the time of the First World War. Around this time, rubberized elastic was introduced. Women now coaxed their bodies into two new types of foundations, the two-way stretch girdle and the cup-type brassiere, both more comfortab ...
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Sexual Revolution
The sexual revolution, also known as the sexual liberation, was a social movement that challenged traditional codes of behavior related to sexuality and interpersonal relationships throughout the United States and the developed world from the 1960s to the 1970s. Sexual liberation included increased acceptance of sex outside of traditional heterosexual, monogamous relationships (primarily marriage). The normalization of contraception and the pill, public nudity, pornography, premarital sex, homosexuality, masturbation, alternative forms of sexuality, and the legalization of abortion all followed. Origins First sexual revolution Several other periods in Western culture have been called the "first sexual revolution", to which the 1960s revolution would be the second (or later). The term "sexual revolution" itself has been used since at least the late 1920s. The term appeared as early as 1929; the book ''Is Sex Necessary? Or, Why You Feel the Way You Do'' by James Thurber and E. B ...
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New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the List of United States cities by population density, most densely populated major city in the United States, and is more than twice as populous as second-place Los Angeles. New York City lies at the southern tip of New York (state), New York State, and constitutes the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the world by urban area, urban landmass. With over 20.1 million people in its metropolitan statistical area and 23.5 million in its combined statistical area as of 2020, New York is one of the world's most populous Megacity, megacities, and over 58 million people live within of the city. New York City is a global city, global Culture of New ...
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Louise Poirier (inventor)
Louise or Luise may refer to: * Louise (given name) Arts Songs * "Louise" (Bonnie Tyler song), 2005 * "Louise" (The Human League song), 1984 * "Louise" (Jett Rebel song), 2013 * "Louise" (Maurice Chevalier song), 1929 *"Louise", by Clan of Xymox from the album ''Medusa'' *"Louise", by NOFX from the album ''Pump Up the Valuum'' * "Louise", by Paul Revere & the Raiders from '' The Spirit of '67'' * "Louise", by Paul Siebel from ''Woodsmoke and Oranges'', covered by several artists * "Louise", by Taylor Hawkins and the Coattail Riders from ''Taylor Hawkins and the Coattail Riders'' *"Louise", by The Yardbirds from the album ''Five Live Yardbirds'' Other * ''Louise'' (opera), an opera by Charpentier * ''Louise'' (1939 film), a French film based on the opera * ''Louise'' (2003 film), a Canadian animated short film by Anita Lebeau * ''Louise (Take 2)'', a 1998 French film * Louise Cake, part of New Zealand cuisine Royalty * Louise of Savoy (1476–1531), mother to Francis I ...
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West Indies
The West Indies is a subregion of North America, surrounded by the North Atlantic Ocean and the Caribbean Sea that includes 13 independent island countries and 18 dependencies and other territories in three major archipelagos: the Greater Antilles, the Lesser Antilles, and the Lucayan Archipelago. The subregion includes all the islands in the Antilles, plus The Bahamas and the Turks and Caicos Islands, which are in the North Atlantic Ocean. Nowadays, the term West Indies is often interchangeable with the term Caribbean, although the latter may also include some Central and South American mainland nations which have Caribbean coastlines, such as Belize, French Guiana, Guyana, and Suriname, as well as the Atlantic island nations of Barbados, Bermuda, and Trinidad and Tobago, all of which are geographically distinct from the three main island groups, but culturally related. Origin and use of the term In 1492, Christopher Columbus became the first European to record his arri ...
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Israel
Israel (; he, יִשְׂרָאֵל, ; ar, إِسْرَائِيل, ), officially the State of Israel ( he, מְדִינַת יִשְׂרָאֵל, label=none, translit=Medīnat Yīsrāʾēl; ), is a country in Western Asia. It is situated on the southeastern shore of the Mediterranean Sea and the northern shore of the Red Sea, and shares borders with Lebanon to the north, Syria to the northeast, Jordan to the east, and Egypt to the southwest. Israel also is bordered by the Palestinian territories of the West Bank and the Gaza Strip to the east and west, respectively. Tel Aviv is the economic and technological center of the country, while its seat of government is in its proclaimed capital of Jerusalem, although Israeli sovereignty over East Jerusalem is unrecognized internationally. The land held by present-day Israel witnessed some of the earliest human occupations outside Africa and was among the earliest known sites of agriculture. It was inhabited by the Canaanites ...
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