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Sports Information Director
A sports information director is a type of public relations worker who provides statistics, team and player notes and other information about a college or university's sports teams to the news media and general public. Abbreviated "SID," sports information directors often have varying titles, such as media relations director, director of athletics communications, and communications director. SIDs are generally responsible for a number of external publicity efforts by an athletics department. This ranges from updating and maintaining the content on the school's athletics website and social media accounts to statistics management to historical records keeping. SIDs also are often responsible for the production of official publications, most notably media guides, game notes and game programs. Media guides are used both as a resource for the news media and as a recruiting piece for the individual teams. The College Sports Information Directors of America (CoSIDA) provides an organizati ...
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Public Relations
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure mostly is media-based. This differentiates it from advertising as a form of marketing communications. Public relations aims to create or obtain coverage for clients for free, also known as earned media, rather than paying for marketing or advertising also known as paid media. But in the early 21st century, advertising is also a part of broader PR activities. An example of good public relations would be ge ...
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College Athletics
College athletics encompasses non-professional, collegiate and university-level competitive sports and games. World University Games The first World University Games were held in 1923. There were originally called the ''Union Nationale des Étudiants Français''. In 1957, following several previous renames, they became known in English as the World University Games. Continents and countries North America United States College athletics is a major enterprise in the United States, with more than 500,000 student athletes attending over 1,100 universities and colleges competing annually. The largest programs are: * National Collegiate Athletic Association (NCAA) * National Association of Intercollegiate Athletics (NAIA) * National Junior College Athletic Association (NJCAA). Among many other sports, the most-watched competitions are college football and college basketball, though there are competitions in many other sports, including badminton, baseball, softba ...
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College Sports Information Directors Of America
College Sports Information Directors of America (CoSIDA) is an organization that focuses on professional development and support for sports information directors at all levels. It offers awards, scholarships, and grants in support of SIDs and prospective SIDs in the industry. Since 1952, CoSIDA has bestowed Academic All-American recognition on male and female athletes in Divisions I, II, and III of the National Collegiate Athletic Association (NCAA)—covering all NCAA championship sports—and NAIA athletes. History CoSIDA began as a part of the American College Public Relations Association (ACPRA). It split and was established as a separate organization for sports information directors in 1957. CoSIDA holds an annual conference based around professional development. The first conference was held in Chicago in 1957, where there were 102 attendees. As of 2019 there are over 3,100 members in the United States and Canada. In 2008, CoSIDA launched a strategic plan to change the i ...
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Duquesne University
Duquesne University of the Holy Spirit ( or ; Duquesne University or Duquesne) is a private Catholic research university in Pittsburgh, Pennsylvania. Founded by members of the Congregation of the Holy Spirit, Duquesne first opened as the Pittsburgh Catholic College of the Holy Ghost in October 1878 with an enrollment of 40 students and a faculty of six. In 1911, the college became the first Catholic university-level institution in Pennsylvania. It is the only Spiritan institution of higher education in the world. It is named for an 18th-century governor of New France, Michel-Ange Duquesne de Menneville. Duquesne has since expanded to over 9,300 graduate and undergraduate students within a self-contained hilltop campus in Pittsburgh's Bluff neighborhood. The school maintains an associate campus in Rome and encompasses ten schools of study. The university hosts international students from more than 80 countries although most students—about 80%—are from Pennsylvania or the surr ...
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