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Readership
Readership may refer to: * The group of readers of a particular publication or writer: their target audience * The total number of readers of a particular publication (newspaper, magazine, book), as proxy-measured by web/app views or print circulation Print circulation is the average number of copies of a publication. The number of copies of a non-periodical publication (such as a book) are usually called print run. Circulation is not always the same as copies sold, often called paid circulat ... * The occupational position of a reader, particularly as an academic rank {{Disambiguation ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Print Circulation
Print circulation is the average number of copies of a publication. The number of copies of a non-periodical publication (such as a book) are usually called print run. Circulation is not always the same as copies sold, often called paid circulation, since some issues are distributed without cost to the reader. Readership figures are usually higher than circulation figures because of the assumption that a typical copy is read by more than one person. Concept Print circulation is a good proxy measure of print readership and is thus one of the principal factors used to set print advertising rates (prices). In many countries, circulations are audited by independent bodies such as the Audit Bureau of Circulations to assure advertisers that a given newspaper does reach the number of people claimed by the publisher. There are international open access directories such as ''Mondo Times'', but these generally rely on numbers reported by newspapers themselves. World newspapers with th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Target Audience
A target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves. A target audience is formed from the same factors as a target market, but it is more specific, and is susceptible to influence from other factors. An example of this was the marketing of the USDA's food guide, which was intended to appeal to young people between the ages of 2 and 18. The factors they had to consider outside of the standard marketing ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Reader (other)
A reader is a person who reads. It may also refer to: Computing and technology * Adobe Reader (now Adobe Acrobat), a PDF reader * Bible Reader for Palm, a discontinued PDA application * A card reader, for extracting data from various forms of card-shaped media * An e-reader, a device or software for viewing e-books ** Amazon Kindle ** Microsoft Reader ** Sony Reader * Foxit Reader, a multilingual PDF tool * Google Reader, a discontinued web app for handling RSS/Atom feeds * K-NFB Reader, a handheld electronic reading device for the blind * Lisp reader, the parser function in the Lisp programming language * Microsoft Fingerprint Reader * Newsreader (Usenet), for reading newsgroup posts * Nintendo e-Reader, a device to read paper card media for the Game Boy Advance * Reader, an off-line content viewing feature of Apple's Safari web browser * Screen reader, a software application that attempts to identify and interpret what is being displayed on the screen Education and literatur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
