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Personalization Engines
Personalization (broadly known as customization) consists of tailoring a service or a product to accommodate specific individuals, sometimes tied to groups or segments of individuals. A wide variety of organizations use personalization to improve customer satisfaction, digital sales conversion, marketing results, branding, and improved website metrics as well as for advertising. Personalization is a key element in social media and recommender systems. Personalization is affecting every sector of society -- work, leisure, and citizenship. History of Personalization The idea of personalization is rooted in ancient rhetoric as part of the practice of an agent or communicator being responsive to the needs of the audience. When industrialization led to the rise of mass communication, the practice of message personalization diminished for a time. But the significant increase in the number of mass media outlets that use advertising as a primary revenue stream, and as they sought to at ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Satisfaction
Customer satisfaction (often abbreviated as CSAT) is a term frequently used in marketing. It is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as "the number of customers, or percentage of total customers, whose reported experience with a firm, its products, or its services (ratings) exceeds specified satisfaction goals."Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; David J. Reibstein (2010). ''Marketing Metrics: The Definitive Guide to Measuring Marketing Performance.'' Upper Saddle River, New Jersey: Pearson Education, Inc. . Customers play an important role and are essential in keeping a product or service relevant; it is, therefore, in the best interest of the business to ensure customer satisfaction and build customer loyalty. The Marketing Accountability Standards Board (MASB) endorses the definitions, purposes, and measures that appear in ''Marketing Metrics'' as part of its ongoin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Eli Pariser
Eli Pariser (born December 17, 1980) is an author, activist, and entrepreneur. He has stated that his focus is "how to make technology and media serve democracy". He became executive director of MoveOn.org in 2004, where he helped pioneer the practice of online citizen engagement. He is the co-founder of Upworthy, a website for meaningful viral content, and Avaaz, a global citizen's organization. His bestselling book, ''The Filter Bubble: What the Internet Is Hiding from You'', introduced the term “filter bubble” to the lexicon. He is currently an Omidyar Fellow at the New America and co-directs the Civic Signals project at the National Conference on Citizenship. Early life Pariser was born to Dora Lievow of Camden, Maine and Emanuel Pariser of Waterville, Maine. He grew up in Lincolnville, Maine, and in 2000 graduated summa cum laude from Bard College at Simon's Rock with a B.A. in law and political science. In 2005, he returned to Simon's Rock to give the commencement ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Video Graphics Array
Video Graphics Array (VGA) is a video display controller and accompanying de facto graphics standard, first introduced with the IBM PS/2 line of computers in 1987, which became ubiquitous in the PC industry within three years. The term can now refer to the computer display standard, the 15-pin D-subminiature VGA connector, or the 640×480 resolution characteristic of the VGA hardware. VGA was the last IBM graphics standard to which the majority of PC clone manufacturers conformed, making it the lowest common denominator that virtually all post-1990 PC graphics hardware can be expected to implement. IBM intended to supersede VGA with the Extended Graphics Array (XGA) standard, but failed. Instead, VGA was adapted into many extended forms by third parties, collectively known as Super VGA, then gave way to custom graphics processing units which, in addition to their proprietary interfaces and capabilities, continue to implement common VGA graphics modes and interfaces to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
WeeMee
A WeeMee is an avatar that can be exported to Facebook, Twitter and e-mail. WeeMees appear primarily on WeeWorld.com where users create homepages that are similar to Facebook which showcases their friends, messages received, and rooms. WeeMees can be used to chat in a virtual world, play in games and participate in forums. Users customize their WeeMees with trendy clothing, accessories and interests to make their WeeMee unique. By June 2005 nearly 5 million users had created a personal WeeMee, In October 2006 Iain Bruce of the ''Sunday Herald'' reported a new WeeMee being created every 5 seconds, and by April 2008 more than 21 million had been created with more than 600,000 new ones created each month. As of 2012, there were currently 50 million WeeMees and thousands were being created each day through the main website and the new mobile app "WeeMee Avatar Creator". Background The avatars were created in 1999 by the then CEO and Founder of Saw-You.com, Mike Kinsella, in Glasgow, Sc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Truetone
A ringtone, ring tone or ring is the sound made by a telephone to indicate an incoming call. Originally referring to and made by the electromechanical striking of bells, the term now refers to any sound on any device alerting of a new incoming call—up to and including recordings of original telephone bells. Electronic telephones, especially smartphones, are manufactured with a preloaded selection of ringtones. Customers can buy or generate custom ringtones for installation on the device. Background and history A telephone rings when the telephone network indicates an incoming call, so that the recipient is alerted of the call attempt. Landline telephones typically receive an electric alternating current signal, called ''power ringing'' or ''ringing signal'', generated by the telephone exchange to which the telephone is connected. The ringing current originally operated an electric bell. For mobile phones, the network sends a message to the recipient's device, which may activ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Space
A public space is a place that is open and accessible to the general public. Roads (including the pavement), public squares, parks, and beaches are typically considered public space. To a limited extent, government buildings which are open to the public, such as public libraries, are public spaces, although they tend to have restricted areas and greater limits upon use. Although not considered public space, privately owned buildings or property visible from sidewalks and public thoroughfares may affect the public visual landscape, for example, by outdoor advertising. Recently, the concept of shared space has been advanced to enhance the experience of pedestrians in public space jointly used by automobiles and other vehicles. Public space has also become something of a touchstone for critical theory in relation to philosophy, urban geography, visual art, cultural studies, social studies and urban design. The term 'public space' is also often misconstrued to mean other things ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Evgeny Morozov
Evgeny Morozov ( Russian: Eвге́ний Моро́зов; be, Яўгені Марозаў; born in 1984) is an American writer, researcher, and intellectual from Belarus who studies political and social implications of technology. He was named one of the 28 most influential Europeans by ''Politico'' in 2018. Life and career Morozov was born in 1984 in Soligorsk, Belarus. He attended the American University in Bulgaria and later lived in Berlin before moving to the United States. Morozov has been a visiting scholar at Stanford University, a fellow at the New America Foundation, and a contributing editor of and blogger for ''Foreign Policy'' magazine, for which he wrote the blog Net Effect. He has previously been a ''Yahoo!'' fellow at Georgetown University's Walsh School of Foreign Service, a fellow at the Open Society Institute, director of new media at the NGO Transitions Online, and a columnist for the Russian newspaper '' Akzia''. In 2009, he was chosen as a TED Fellow ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Google Maps
Google Maps is a web mapping platform and consumer application offered by Google. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets ( Street View), real-time traffic conditions, and route planning for traveling by foot, car, bike, air (in beta) and public transportation. , Google Maps was being used by over 1 billion people every month around the world. Google Maps began as a C++ desktop program developed by brothers Lars and Jens Rasmussen at Where 2 Technologies. In October 2004, the company was acquired by Google, which converted it into a web application. After additional acquisitions of a geospatial data visualization company and a real-time traffic analyzer, Google Maps was launched in February 2005. The service's front end utilizes JavaScript, XML, and Ajax. Google Maps offers an API that allows maps to be embedded on third-party websites, and offers a locator for businesses and other organizations in numero ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Mapping
Web mapping or an online mapping is the process of using maps, usually created through geographic information systems (GIS), on the Internet, more specifically in the World Wide Web (WWW). A web map or an online map is both served and consumed, thus web mapping is more than just web cartography, it is a service by which consumers may choose what the map will show. Web GIS emphasizes geodata processing aspects more involved with design aspects such as data acquisition and server software architecture such as data storage and algorithms, than it does the end-user reports themselves. The terms ''web GIS'' and ''web mapping ''remain somewhat synonymous. Web GIS uses web maps, and end users who are ''web mapping'' are gaining analytical capabilities. The term '' location-based services'' refers to ''web mapping'' consumer goods and services. Web mapping usually involves a web browser or other user agent capable of client-server interactions. Questions of quality, usability, social ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Portal
A web portal is a specially designed website that brings information from diverse sources, like emails, online forums and search engines, together in a uniform way. Usually, each information source gets its dedicated area on the page for displaying information (a portlet); often, the user can configure which ones to display. Variants of portals include mashups and intranet "dashboards" for executives and managers. The extent to which content is displayed in a "uniform way" may depend on the intended user and the intended purpose, as well as the diversity of the content. Very often design emphasis is on a certain "metaphor" for configuring and customizing the presentation of the content (e.g., a dashboard or map) and the chosen implementation framework or code libraries. In addition, the role of the user in an organization may determine which content can be added to the portal or deleted from the portal configuration. A portal may use a search engine's application programming inter ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Intranet
An intranet is a computer network for sharing information, easier communication, collaboration tools, operational systems, and other computing services within an organization, usually to the exclusion of access by outsiders. The term is used in contrast to public networks, such as the Internet, but uses the same technology based on the Internet protocol suite. An organization-wide intranet can constitute an important focal point of internal communication and collaboration, and provide a single starting point to access internal and external resources. In its simplest form, an intranet is established with the technologies for local area networks (LANs) and wide area networks (WANs). Many modern intranets have search engines, user profiles, blogs, mobile apps with notifications, and events planning within their infrastructure. An intranet is sometimes contrasted to an extranet. While an intranet is generally restricted to employees of the organization, extranets may also be accesse ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Filter Bubble
A filter bubble or ideological frame is a state of intellectual isolationTechnopediaDefinition – What does Filter Bubble mean?, Retrieved October 10, 2017, "....A filter bubble is the intellectual isolation, that can occur when websites make use of algorithms to selectively assume the information a user would want to see, and then give information to the user according to this assumption ... A filter bubble, therefore, can cause users to get significantly less contact with contradicting viewpoints, causing the user to become intellectually isolated...." that can result from personalized searches when a website algorithm selectively guesses what information a user would like to see based on information about the user, such as location, past click-behavior, and search history.Website visitor tracking As a result, users become separated from information that disagrees with their viewpoints, effectively isolating them in their own cultural or ideological bubbles. The choices made by ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
