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Modern Rhetoric
Modern rhetoric has gone through many changes since the age of ancient Rome and Greece to fit the societal demands of the time. Kenneth Burke, who is largely credited for defining the notion of modern rhetoric, described modern rhetoric as, "Rooted in an essential function of language itself, a function that is wholly realistic, and is continually born anew; the use of language as a symbolic means of inducing cooperation in beings that by nature respond to symbols." Burke's theory of rhetoric directed attention to the division between classical and modern rhetoric. The intervention of outside academic movements, such as structuralism, semiotics, and critical theory, made important contributions to a modern sense of rhetorical studies. Support and criticism Some critics disagree with a changing definition of rhetoric, including Brian Vickers, who argued that modern rhetoric demeans classical rhetoric: "It first reduces its scope, and then applies it to purposes that it never dreamt ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rhetoric
Rhetoric () is the art of persuasion, which along with grammar and logic (or dialectic), is one of the three ancient arts of discourse. Rhetoric aims to study the techniques writers or speakers utilize to inform, persuade, or motivate particular audiences in specific situations. Aristotle defines rhetoric as "the faculty of observing in any given case the available means of persuasion" and since mastery of the art was necessary for victory in a case at law, for passage of proposals in the assembly, or for fame as a speaker in civic ceremonies, he calls it "a combination of the science of logic and of the ethical branch of politics". Rhetoric typically provides heuristics for understanding, discovering, and developing arguments for particular situations, such as Aristotle's three persuasive audience appeals: logos, pathos, and ethos. The five canons of rhetoric or phases of developing a persuasive speech were first codified in classical Rome: invention, arrangement, style ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kenneth Burke
Kenneth Duva Burke (May 5, 1897 – November 19, 1993) was an American literary theorist, as well as poet, essayist, and novelist, who wrote on 20th-century philosophy, aesthetics, criticism, and rhetorical theory. As a literary theorist, Burke was best known for his analyses based on the nature of knowledge. Further, he was one of the first individuals to stray from more traditional rhetoric and view literature as "symbolic action." Burke was unorthodox, concerning himself not only with literary texts, but also with the elements of the text that interacted with the audience: social, historical, political background, author biography, etc. For his career, Burke has been praised by ''The Johns Hopkins Guide to Literary Theory and Criticism'' as "one of the most unorthodox, challenging, theoretically sophisticated American-born literary critics of the twentieth century." His work continues to be discussed by rhetoricians and philosophers. Personal history Kenneth Duva Burke was ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brian Vickers (literary Scholar)
Sir Brian William Vickers (born 1937) is a British academic, now Emeritus Professor at ETH Zurich. He is known for his work on the history of rhetoric, Shakespeare, John Ford, and Francis Bacon. He joined the English department at University College London as a visiting professor in 2012. Life He was born in Cardiff, educated at St Marylebone Grammar School, London and at Trinity College, Cambridge, graduating Bachelor of Arts in 1962 with a Double First in English, winning both the Charles Oldham Shakespeare Scholarship and the Harness Shakespeare Essay Prize. He was awarded his doctorate from Cambridge in 1967, and was a fellow of Downing College from 1966 to 1971 during which time he directed studies in English. In 1972 he became professor ordinarius at ETH Zurich. He has been a fellow of the British Academy since 1998 (Corresponding, Ordinary Fellow from 2003) and a senior research fellow at the Institute of English Studies, University of London since 2004. He was knighted f ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Constitutive Rhetoric
Constitutive rhetoric is a theory of discourse devised by James Boyd White about the capacity of language or symbols to create a collective identity for an audience, especially by means of condensation symbols, literature, and narratives. Such discourse often demands that action be taken to reinforce the identity and the beliefs of that identity. White explains that it denotes "the art of constituting character, community and culture in language." Development of constitutive rhetorical theory The constitutive model of rhetoric dates back to the ancient Greek Sophists, with theories that speech moved audiences to action based on a contingent, shared knowledge. Kenneth Burke contributed to the theory of constitutive rhetoric by highlighting identification, rather than persuasion, as the major means by which language functioned. Burke contended that social identity is founded "spontaneously, intuitively, even unconsciously." Edwin Black's theory of the second persona also aid ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Linguistic Turn
The linguistic turn was a major development in Western philosophy during the early 20th century, the most important characteristic of which is the focusing of philosophy and the other humanities primarily on the relations between language, language users, and the world. Very different intellectual movements were associated with the "linguistic turn", although the term itself is commonly thought to have been popularised by Richard Rorty's 1967 anthology ''The Linguistic Turn'', in which he discusses the turn towards linguistic philosophy. According to Rorty, who later dissociated himself from linguistic philosophy and analytic philosophy generally, the phrase "the linguistic turn" originated with philosopher Gustav Bergmann. Analytic philosophy Traditionally, the linguistic turn is taken to also mean the birth of analytic philosophy. One of the results of the linguistic turn was an increasing focus on logic and philosophy of language, and the cleavage between ideal language philos ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Public Sphere
The public sphere (german: Öffentlichkeit) is an area in social life where individuals can come together to freely discuss and identify societal problems, and through that discussion influence political action. A "Public" is "of or concerning the people as a whole." Public Sphere is a place common to all, where ideas and information can be exchanged. Such a discussion is called public debate and is defined as the expression of views on matters that are of concern to the public—often, but not always, with opposing or diverging views being expressed by participants in the discussion. Public debate takes place mostly through the mass media, but also at meetings or through social media, academic publications and government policy documents. The term was originally coined by German philosopher Jürgen Habermas who defined the public sphere as "''made up of private people gathered together as a public and articulating the needs of society with the state''". Communication scholar Ger ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jürgen Habermas
Jürgen Habermas (, ; ; born 18 June 1929) is a German social theorist in the tradition of critical theory and pragmatism. His work addresses communicative rationality and the public sphere. Associated with the Frankfurt School, Habermas's work focuses on the foundations of epistemology and social theory, the analysis of advanced capitalism and democracy, the rule of law in a critical social-evolutionary context, albeit within the confines of the natural law tradition, and contemporary politics, particularly German politics. Habermas's theoretical system is devoted to revealing the possibility of reason, emancipation, and rational-critical communication latent in modern institutions and in the human capacity to deliberate and pursue rational interests. Habermas was known for his work on the concept of modernity, particularly with respect to the discussions of rationalization originally set forth by Max Weber. He has been influenced by American pragmatism, action theory, an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Gerard A
Gerard is a masculine forename of Proto-Germanic origin, variations of which exist in many Germanic and Romance languages. Like many other early Germanic names, it is dithematic, consisting of two meaningful constituents put together. In this case, those constituents are ''gari'' > ''ger-'' (meaning 'spear') and -''hard'' (meaning 'hard/strong/brave'). Common forms of the name are Gerard (English, Scottish, Irish, Dutch, Polish and Catalan); Gerrard (English, Scottish, Irish); Gerardo (Italian, and Spanish); Geraldo (Portuguese); Gherardo (Italian); Gherardi (Northern Italian, now only a surname); Gérard (variant forms ''Girard'' and ''Guérard'', now only surnames, French); Gearóid (Irish); Gerhardt and Gerhart/Gerhard/Gerhardus (German, Dutch, and Afrikaans); Gellért ( Hungarian); Gerardas ( Lithuanian) and Gerards/Ģirts ( Latvian); Γεράρδης (Greece). A few abbreviated forms are Gerry and Jerry (English); Gerd (German) and Gert (Afrikaans and Dutch); Gerrit (Af ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Andrea Lunsford
Andrea A. Lunsford is an American writer and scholar who specializes in the field of composition and rhetoric studies. She is the director of the Program in Writing and Rhetoric (PWR) and the Louise Hewlett Nixon Professor of English Emerita at Stanford University. She is also a faculty member at the Bread Loaf School of English. Lunsford received her B.A. and M.A. at the University of Florida and completed her Ph.D. in English at the Ohio State University in 1977. Lunsford has served as Chair of the Conference on College Composition and Communication (CCCC), as Chair of the Modern Language Association (MLA) Division on Writing, and as a member of the MLA Executive Council. Contributions Lunsford, along with Lisa Ede, argues for collaborative writing and the ability for writers to work together and be rewarded for their work on the same level as singular writers. Lunsford has collaborated on researching the role of audience in composition theory and pedagogy Pedagogy (), m ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rhetoric
Rhetoric () is the art of persuasion, which along with grammar and logic (or dialectic), is one of the three ancient arts of discourse. Rhetoric aims to study the techniques writers or speakers utilize to inform, persuade, or motivate particular audiences in specific situations. Aristotle defines rhetoric as "the faculty of observing in any given case the available means of persuasion" and since mastery of the art was necessary for victory in a case at law, for passage of proposals in the assembly, or for fame as a speaker in civic ceremonies, he calls it "a combination of the science of logic and of the ethical branch of politics". Rhetoric typically provides heuristics for understanding, discovering, and developing arguments for particular situations, such as Aristotle's three persuasive audience appeals: logos, pathos, and ethos. The five canons of rhetoric or phases of developing a persuasive speech were first codified in classical Rome: invention, arrangement, style ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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