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Goal Pursuit
Goal pursuit is the process of attempting to achieve a desired future outcome. This generally follows goal setting, the process of forming these desires. Definition Gollwitzer and Brandstatter (1997) define four phases of goal pursuit as * predecisional ("setting preferences between concurring wishes and desires"), * preactional ("promoting the initiation of goal-directed actions"), * actional ("bringing goal-directed actions to a successful ending"), and * postactional ("evaluating what has been achieved as compared to what was desired"). Research This article overviews literature on motivation and persistence to accomplish a goal once goal activities have begun (i.e. the actional phase), with specific applications to the field of marketing and consumer behavior. Motivation Goal Gradient Hypothesis Goal progress is a measure of advancement toward accomplishment of a goal A goal is an idea of the future or desired result that a person or a group of people envisi ...
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Goal
A goal is an idea of the future or desired result that a person or a group of people envision, plan and commit to achieve. People endeavour to reach goals within a finite time by setting deadlines. A goal is roughly similar to a purpose or aim, the anticipated result which guides reaction, or an end, which is an object, either a physical object or an abstract object, that has intrinsic value. Goal setting Goal-setting theory was formulated based on empirical research and has been called one of the most important theories in organizational psychology. Edwin A. Locke and Gary P. Latham, the fathers of goal-setting theory, provided a comprehensive review of the core findings of the theory in 2002. In summary, Locke and Latham found that specific, difficult goals lead to higher performance than either easy goals or instructions to "do your best", as long as feedback about progress is provided, the person is committed to the goal, and the person has the ability and knowledge ...
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Prospect Theory
Prospect theory is a theory of behavioral economics and behavioral finance that was developed by Daniel Kahneman and Amos Tversky in 1979. The theory was cited in the decision to award Kahneman the 2002 Nobel Memorial Prize in Economics. Based on results from controlled studies, it describes how individuals assess their loss and gain perspectives in an asymmetric manner (see loss aversion). For example, for some individuals, the pain from losing $1,000 could only be compensated by the pleasure of earning $2,000. Thus, contrary to the expected utility theory (which models the decision that perfectly rational agents would make), prospect theory aims to describe the actual behavior of people. In the original formulation of the theory, the term ''prospect'' referred to the predictable results of a lottery. However, prospect theory can also be applied to the prediction of other forms of behaviors and decisions. Overview Prospect theory stems from Loss aversion, where the observ ...
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Sunk Costs
In economics and business decision-making, a sunk cost (also known as retrospective cost) is a cost that has already been incurred and cannot be recovered. Sunk costs are contrasted with '' prospective costs'', which are future costs that may be avoided if action is taken. In other words, a sunk cost is a sum paid in the past that is no longer relevant to decisions about the future. Even though economists argue that sunk costs are no longer relevant to future rational decision-making, people in everyday life often take previous expenditures in situations, such as repairing a car or house, into their future decisions regarding those properties. Bygones principle According to classical economics and standard microeconomic theory, only prospective (future) costs are relevant to a rational decision. At any moment in time, the best thing to do depends only on ''current'' alternatives. The only things that matter are the ''future'' consequences. Past mistakes are irrelevant. Any cost ...
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Stimulus (psychology)
In psychology Psychology is the scientific study of mind and behavior. Psychology includes the study of conscious and unconscious phenomena, including feelings and thoughts. It is an academic discipline of immense scope, crossing the boundaries betwe ..., a stimulus is any object or event that elicits a sensory or behavioral response in an organism. In this context, a distinction is made between the ''distal stimulus'' (the external, perceived object) and the ''proximal stimulus'' (the stimulation of sensory organs). *In perceptual psychology, a stimulus is an energy change (e.g., light or sound) which is registered by the senses (e.g., vision, hearing, taste, etc.) and constitutes the basis for perception. *In behavioral psychology (i.e., classical conditioning, classical and operant conditioning, operant conditioning), a stimulus constitutes the basis for behavior. The stimulus–response model emphasizes the relation between stimulus and behavior rather than an anim ...
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Physics
Physics is the natural science that studies matter, its fundamental constituents, its motion and behavior through space and time, and the related entities of energy and force. "Physical science is that department of knowledge which relates to the order of nature, or, in other words, to the regular succession of events." Physics is one of the most fundamental scientific disciplines, with its main goal being to understand how the universe behaves. "Physics is one of the most fundamental of the sciences. Scientists of all disciplines use the ideas of physics, including chemists who study the structure of molecules, paleontologists who try to reconstruct how dinosaurs walked, and climatologists who study how human activities affect the atmosphere and oceans. Physics is also the foundation of all engineering and technology. No engineer could design a flat-screen TV, an interplanetary spacecraft, or even a better mousetrap without first understanding the basic laws of physic ...
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Conservation Of Momentum
In Newtonian mechanics, momentum (more specifically linear momentum or translational momentum) is the product of the mass and velocity of an object. It is a vector quantity, possessing a magnitude and a direction. If is an object's mass and is its velocity (also a vector quantity), then the object's momentum is : \mathbf = m \mathbf. In the International System of Units (SI), the unit of measurement of momentum is the kilogram metre per second (kg⋅m/s), which is equivalent to the newton-second. Newton's second law of motion states that the rate of change of a body's momentum is equal to the net force acting on it. Momentum depends on the frame of reference, but in any inertial frame it is a ''conserved'' quantity, meaning that if a closed system is not affected by external forces, its total linear momentum does not change. Momentum is also conserved in special relativity (with a modified formula) and, in a modified form, in electrodynamics, quantum mechanics, qu ...
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John William Atkinson
John William Atkinson (December 31, 1923 – October 27, 2003), also known as Jack Atkinson, was an American psychologist who pioneered the scientific study of human motivation, achievement and behavior. He was a World War II veteran, teacher, scholar, and long term member of the University of Michigan community. Atkinson was a leader in establishing motivation as a distinct field of study in psychology research. His belief that scientific progress came from conceptual breakthroughs fueled his formulation and reformulation of a theory of motivation. He was one of the first in psychology to incorporate rigorous mathematical models in his theories and to use computer simulations of these models for experimentation. He also recognized the importance of measurement in science, maintaining a career-long interest in the refinement of measures of motivation by means of content analysis of imaginative thought using, for example, the Thematic Apperception Test which he developed jointl ...
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Kurt Lewin
Kurt Lewin ( ; 9 September 1890 – 12 February 1947) was a German-American psychologist, known as one of the modern pioneers of social, organizational, and applied psychology in the United States. During his professional career Lewin applied himself to three general topics: applied research, action research, and group communication. Lewin is often recognized as the "founder of social psychology" and was one of the first to study group dynamics and organizational development. A ''Review of General Psychology'' survey, published in 2002, ranked Lewin as the 18th-most cited psychologist of the 20th century. Biography Early life and education Lewin was born in 1890 into a Jewish family in Mogilno, County of Mogilno, Province of Posen, Prussia (modern Poland). It was a small village of about 5,000 people, about 150 of whom were Jewish. Lewin received an orthodox Jewish education at home. He was one of four children born into a middle-class family. His father owned a small gen ...
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Paradigm
In science and philosophy, a paradigm () is a distinct set of concepts or thought patterns, including theories, research methods, postulates, and standards for what constitute legitimate contributions to a field. Etymology ''Paradigm'' comes from Greek παράδειγμα (''paradeigma''), "pattern, example, sample" from the verb παραδείκνυμι (''paradeiknumi''), "exhibit, represent, expose" and that from παρά (''para''), "beside, beyond" and δείκνυμι (''deiknumi''), "to show, to point out". In classical (Greek-based) rhetoric, a paradeigma aims to provide an audience with an illustration of a similar occurrence. This illustration is not meant to take the audience to a conclusion, however it is used to help guide them get there. One way of how a ''paradeigma'' is meant to guide an audience would be exemplified by the role of a personal accountant. It is not the job of a personal accountant to tell a client exactly what (and what not) to spend money on ...
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Courtship
Courtship is the period wherein some couples get to know each other prior to a possible marriage. Courtship traditionally may begin after a betrothal and may conclude with the celebration of marriage. A courtship may be an informal and private matter between two people or may be a public affair, or a formal arrangement with family approval. Traditionally, in the case of a formal engagement, it is the role of a male to actively "court" or "woo" a female, thus encouraging her to understand him and her receptiveness to a marriage proposal. Duration The average duration of courtship varies considerably throughout the world. Furthermore, there is vast individual variation between couples. Courtship may be completely omitted, as in cases of some arranged marriages where the couple do not meet before the wedding. In the United Kingdom, a poll of 3,000
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Marathon
The marathon is a long-distance foot race with a distance of , usually run as a road race, but the distance can be covered on trail routes. The marathon can be completed by running or with a run/walk strategy. There are also wheelchair divisions. More than 800 marathons are held throughout the world each year, with the vast majority of competitors being recreational athletes, as larger marathons can have tens of thousands of participants. The marathon was one of the original modern Olympic events in 1896. The distance did not become standardized until 1921. The distance is also included in the World Athletics Championships, which began in 1983. It is the only running road race included in both championship competitions (walking races on the roads are also contested in both). History Origin The name ''Marathon'' comes from the legend of Philippides (or Pheidippides), the Greek messenger. The legend states that, while he was taking part in the Battle of Marathon, whi ...
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Emotion
Emotions are mental states brought on by neurophysiological changes, variously associated with thoughts, feelings, behavioral responses, and a degree of pleasure or displeasure. There is currently no scientific consensus on a definition. Emotions are often intertwined with mood, temperament, personality, disposition, or creativity. Research on emotion has increased over the past two decades with many fields contributing including psychology, medicine, history, sociology of emotions, and computer science. The numerous theories that attempt to explain the origin, function and other aspects of emotions have fostered more intense research on this topic. Current areas of research in the concept of emotion include the development of materials that stimulate and elicit emotion. In addition, PET scans and fMRI scans help study the affective picture processes in the brain. From a mechanistic perspective, emotions can be defined as "a positive or negative experience that is as ...
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