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Display Stand
A display stand is an advertising and merchandising tool that has a direct impact on product sales. Artwork or statuary may also have a display stand to hold items securely for viewing. Features From a functional perspective, a display should focus on the consumer's wish to purchase goods and should grab the attention, interest, desire, memory, and a series of mental activities. In addition to color, text, graphics, and other elements of interior design, the display stand embodies the use of POP advertising functions. A display of goods must be met to convey information and the sales functions of goods and should have a personal style and structure design. Important characteristics of a display stand are: appearance, solid structure, easy assembly, fast disassembly and convenient transportation. Display stands are commonly manufactured from corrugated fiberboard, fluted polypropylene (aka corrugated plastic or correx) and acrylic. Corrugated and fluted polypropylene stands ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Easter PoS Display
Easter,Traditional names for the feast in English are "Easter Day", as in the ''Book of Common Prayer''; "Easter Sunday", used by James Ussher''The Whole Works of the Most Rev. James Ussher, Volume 4'') and Samuel Pepys''The Diary of Samuel Pepys, Volume 2'') as well as the single word "Easter" in books printed i157515841586 also called Pascha (Aramaic, Greek, Latin) or Resurrection Sunday, is a Christian festival and cultural holiday commemorating the resurrection of Jesus from the dead, described in the New Testament as having occurred on the third day of his burial following his crucifixion by the Romans at Calvary . It is the culmination of the Passion of Jesus Christ, preceded by Lent (or Great Lent), a 40-day period of fasting, prayer, and penance. Easter-observing Christians commonly refer to the week before Easter as Holy Week, which in Western Christianity begins on Palm Sunday (marking the entrance of Jesus in Jerusalem), includes Spy Wednesday (on which the betray ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Corrugated Fiberboard
Corrugated fiberboard or corrugated cardboard is a type of packaging material consisting of a fluted corrugated sheet and one or two flat linerboards. It is made on "flute lamination machines" or "corrugators" and is used for making corrugated boxes. The corrugated medium sheet and the linerboard(s) are made of kraft containerboard, a paperboard material usually over thick. History Corrugated (also called pleated) paper was patented in England in 1856, and used as a liner for tall hats, but corrugated boxboard was not patented and used as a shipping material until 20 December 1871. The patent was issued to Albert Jones of New York City for single-sided (single-face) corrugated board. Jones used the corrugated board for wrapping bottles and glass lantern chimneys. The first machine for producing large quantities of corrugated board was built in 1874 by G. Smyth, and in the same year Oliver Long improved upon Jones' design by inventing corrugated board with liner sheets on both ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Retail Store Elements
Retail is the sale of goods and Service (economics), services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturing, manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a Profit (accounting), profit. Retailers are the final link in the supply chain from producers to consumers. Retail markets and shops have a very ancient history, dating back to antiquity. Some of the earliest retailers were itinerant peddlers. Over the centuries, retail shops were transformed from little more than "rude booths" to the sophisticated shopping malls of the modern era. In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar store, bricks and mortar and Online shopping, online retailing. Digital technologies are also affecting the way that ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Promotion And Marketing Communications
Promotion may refer to: Marketing * Promotion (marketing), one of the four marketing mix elements, comprising any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service, brand or issue ** Advertising campaign, a promotional campaign ** Film promotion ** Promotional recording ** Radio promotion Status or progress * Promotion (chess), when a pawn reaches the eighth rank * Promotion (Germany), the German term for the doctoral degree * Promotion (rank), the advancement of an employee's rank or position in an organizational hierarchy system * Promotion and relegation, in sports leagues, is a process where some teams are transferred between multiple divisions based on their performance for the completed season Arts, entertainment, and media * Promotion (film), ''Promotion'' (film), a 2013 Bengali film directed by Snehasish Chakraborty * The Promotion (The Office), "The Promotion" (''The Office'' episode) * ''The Promoti ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Tools
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Techniques
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Exhibit Design
Exhibit design (or exhibition design) is the process of developing an exhibit—from a concept through to a physical, three-dimensional exhibition. It is a continually evolving field, drawing on innovative, creative, and practical solutions to the challenge of developing communicative environments that ‘tell a story’ in a three-dimensional space. A good exhibition designer will consider the whole environment in which a story is being interpreted rather than just concentrating on individual exhibits. Description Exhibit designers (or exhibition designers) use a wide range of technologies and techniques to develop experiences that will resonate with diverse audiences–enabling these targeted audiences to access the messages, stories and objects of an exhibit. There are many different types of exhibit, ranging from museum exhibitions, to retail and trades show spaces, to themed attractions, zoos, and visitor centers. All types of exhibits aim to communicate a message throug ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Counter Display Unit
A counter display unit (CDU) is a retail display unit normally placed on a shop counter to encourage consumer impulse purchases. Description These types of display stands are principally fabricated from printed corrugated board, acrylic, sheet metal, steel wire, vacuum formed plastic and wood or indeed a combination of more than one of these materials. Choice of material is often dictated by the length of time the display unit will be in store. Printed corrugated board is more suited to short-term promotional CDUs due to its relatively low cost and durability of the material, whereas acrylic, metal, wood, etc. are more suitable for longer-term CDU's due to greater durability of those materials. History CDUs have been used in one form or another since at least the 18th century. Over the years, a variety of patents being granted for different designs. See also * Display case * Display stand A display stand is an advertising and merchandising tool that has a direct impact on pr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Shelf-ready Packaging
Shelf-ready packaging (SRP) and retail-ready packaging (RRP) (also ''prêt-à-vendre'' (PAV)) refers to the packaging of a product so that it is delivered to a retailer in packaging which is optimized for efficient stocking and sale. Background Retailers, particularly large big-box stores, superstores and warehouse clubs, sell large quantities of fast-moving consumer goods. These retailers often want to have items shipped from their distribution centers to the stores in unit loads and bulk boxes: these can be stocked without handling of the merchandise. The purpose of corrugated shipping containers is to put Case (goods), case goods directly onto shelves and stocking locations without individually handling the unit packs or primary packages. Retailers often require products to come in shelf-ready packaging to reduce stocking costs by saving labor expenses. Ready-to-go display stands and end caps are put in the retail sales location by forklift trucks without assembly or man ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Endcap
In retail marketing, an endcap or end cap is a display for a product placed at the end of an aisle. It is perceived to give a brand a competitive advantage. It is often available for lease to a manufacturer in a retail environment. Products placed on an endcap for sale will sell at a much faster pace than products not on the endcap. The display of products on the endcap is sometimes also called a ''feature''. Promotional shelves and retail fixtures In addition to products displayed on the end of an aisle, promoted space on a retail shelf can be referred to as a fixtures. Companies will oftentimes purchase a smaller amount of shelf space before making the move to an endcap at the end of an aisle. Construction End caps are often built into the shelving or racks of the retail aisle system. Other retailers have an open space at the end of the aisle; an end cap is placed in that space, often on a pallet. Several design options are available. Some endcaps are refrigerated. Most ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Display Case
A display case (also called showcase, display cabinet, shadow box, or vitrine) is a cabinet with one or often more transparent tempered glass (or plastic, normally acrylic for strength) surfaces, used to display objects for viewing. A display case may appear in an exhibition, museum, retail store, restaurant, or house. Often, labels are included with the displayed objects, providing information such as description or prices. In a museum, the displayed cultural artifacts are normally part of the museum's collection, or are part of a temporary exhibition. In retail or a restaurant, the items are normally being offered for sale. A trophy case is used to display sports trophies or other awards. Description A display case may be freestanding on the floor, or built-in (usually a custom installation). Built-in displays may be mounted on the wall, may act as room partitions, or may be hung from the ceiling. On occasion, display cases are built into the floor, such as at the Museum of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Stanley Works
Stanley Black & Decker, Inc., formerly known as The Stanley Works, is a Fortune 500 American manufacturer of industrial tools and household hardware and provider of security products. Headquartered in the greater Hartford city of New Britain, Connecticut, New Britain, Connecticut, Stanley Black & Decker is the result of the merger of Stanley Works and Black & Decker on March 12, 2010. History The Stanley Works came to existence as a direct result of the 1920 merger of Stanley's Bolt Manufactory, founded by Frederick Trent Stanley in 1843, and the Stanley Rule and Level Company, Enormously detailed model history of plane (tool), planes manufactured by Stanley. founded by Frederick's cousin, Henry Stanley, in 1857. During World War II, Stanley Works received the Army-Navy "E" Award for excellence in war production. In May 2002, the company considered moving its corporate headquarters to Bermuda, but public and governmental outcry forced management to reconsider the move. B ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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