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Dark Romance
A romance novel or romantic novel generally refers to a type of genre fiction novel which places its primary focus on the relationship and romantic love between two people, and usually has an "emotionally satisfying and optimistic ending." Precursors include authors of literary fiction, such as Samuel Richardson, Jane Austen, and Charlotte Brontë. There are many subgenres of the romance novel, including fantasy, gothic, contemporary, historical romance, paranormal fiction, and science fiction. Although women are the main readers of romance novels a growing number of men enjoy them as well. The Romance Writers of America cite 16% of men read romance novels. "Many people today don’t realize that romance is more than a love story. Romance can be a complex plotline with a setting from the past in a remote, faraway place. Instead of focusing on a love story, it idealizes values and principles that seem lost in today’s world of technology and instant gratification. However, ...
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Sentimental Novel
The sentimental novel or the novel of sensibility is an 18th-century literary genre which celebrates the emotional and intellectual concepts of sentiment, sentimentalism, and sensibility. Sentimentalism, which is to be distinguished from sensibility, was a fashion in both poetry and prose fiction beginning in the eighteenth century in reaction to the rationalism of the Augustan Age. Sentimental novels relied on emotional response, both from their readers and characters. They feature scenes of distress and tenderness, and the plot is arranged to advance both emotions and actions. The result is a valorization of "fine feeling", displaying the characters as a model for refined, sensitive emotional effect. The ability to display feelings was thought to show character and experience, and to shape social life and relations.Richard Maxwell and Katie Trumpener, eds., ''The Cambridge Companion to Fiction in the Romantic Period'' (2008). History Among the most famous sentimental novel ...
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Avon Books
Avon Publications is one of the leading publishers of romance fiction. At Avon's initial stages, it was an American paperback book and comic book publisher. The shift in content occurred in the early 1970s with multiple Avon romance titles reaching and maintaining spots in bestseller lists, demonstrating the market and potential profits in romance publication. As of 2010, Avon is an imprint of HarperCollins. Early history (1941–1971) Avon Books was founded in 1941 by the American News Company (ANC) to create a rival to Pocket Books. They hired brother and sister Joseph Meyers and Edna Meyers Williams to establish the company. ANC bought out J.S. Ogilvie Publications, a dime novel publisher partly owned by both the Meyers, and renamed it "Avon Publications". They also got into comic books. "The early Avons were somewhat similar in appearance to the existing paperbacks of Pocket Books, resulting in an immediate and largely ineffective lawsuit by that company. Despite this ...
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The Flame And The Flower
''The Flame and the Flower'' (published 1972) is the debut work of romance novelist Kathleen E. Woodiwiss. The first modern "bodice ripper" romance novel, the book revolutionized the historical romance genre. It was also the first full-length romance novel to be published first in paperback rather than hardback. Background Author As a child, Kathleen E. Woodiwiss relished creating her own stories, and by age six was telling herself stories at night to help fall asleep. After she married, Woodiwiss continued to think of plots. Several times she attempted to write a novel, but each time stopped in frustration at the slow pace of writing a novel longhand. After buying her husband an electric typewriter for a Christmas present, Woodiwiss appropriated the machine to begin her novel in earnest. Society In the late 1960s and early 1970s, as the feminist movement gained visibility in the United States, female sexuality became more open.McKnight-Trontz (2002), p. 23. The United Sta ...
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Kathleen E
Kathleen may refer to: People * Kathleen (given name) * Kathleen (singer), Canadian pop singer Places * Kathleen, Alberta, Canada * Kathleen, Georgia, United States * Kathleen, Florida, United States * Kathleen High School (Lakeland, Florida), United States * Kathleen, Western Australia, Western Australia * Kathleen Island, Tasmania, Australia * Kathleen Lumley College, South Australia * Mary Kathleen, Queensland, former mining settlement in Australia Other * ''Kathleen'' (film), a 1941 American film directed by Harold S. Bucquet * ''The Countess Kathleen and Various Legends and Lyrics'' (1892), second poetry collection of William Butler Yeats * Kathleen Ferrier Award, competition for opera singers * Kathleen Mitchell Award, Australian literature prize for young authors * Plan Kathleen, plan for a German invasion of Northern Ireland sanctioned by the IRA Chief of Staff in 1940 * Tropical Storm Kathleen (other) * "Kathleen" (song), a song by Catfish and the ...
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Mass-market
The term "mass market" refers to a market for goods produced on a large scale for a significant number of end consumers. The mass market differs from the niche market in that the former focuses on consumers with a wide variety of backgrounds with no identifiable preferences and expectations in a large market segment.“Niche Market.” ''Business: The ultimate resource''. (2002). Cambridge, Massachusetts: Perseus Publications:1294. Traditionally, businesses reach out to the mass market with advertising messages through a variety of media including radio, TV, newspapers and the Web. Definition Scholars have noted that defining the precise nature of the mass market is problematic. This difficulty arises, at least in part, from scholarly attention being given to the process of mass marketing rather than the mass market, per se. In addition, the concept of a mass market means different things in different contexts and has evolved over time, adding yet another layer of complexity. The ...
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Direct Marketing
Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response. Among practitioners, it is also known as ''direct response marketing''. By contrast, advertising is of a mass-message nature. Response channels include toll-free telephone numbers, reply cards, reply forms to be sent in an envelope, websites and email addresses. The prevalence of direct marketing and the unwelcome nature of some communications has led to regulations and laws such as the CAN-SPAM Act, requiring that consumers in the United States be allowed to opt-out. Overview Intended targets are selected from larger populations based on vendor-defined criteria, including average income for a particular ZIP code, purchasing history and presence on other lists. The goal is "to sell directly to consumers" without letting others "join (the) parade." Popularity A 2010 study by the Direct Marketing Associatio ...
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Harlequin Enterprises Ltd
Harlequin Enterprises ULC (known simply as Harlequin) is a romance and women's fiction publisher founded in Winnipeg, Canada in 1949. From the 1960s, it grew into the largest publisher of romance fiction in the world. Based in Toronto, Canada since 1969, Harlequin was owned by the Torstar Corporation, the largest newspaper publisher in Canada, from 1981 to 2014. It was then purchased by News Corp and is now a division of HarperCollins. In 1971 Harlequin purchased the London-based publisher Mills & Boon Limited and began a global expansion program opening offices in Australia and major European markets such as Germany, France, Italy, Spain, Greece, Netherlands and Scandinavia. Early years In May 1949, Harlequin was founded in Winnipeg, Manitoba, Canada as a paperback reprinting company. The business was a partnership between Advocate Printers and Doug Weld of Bryant Press, Richard Bonnycastle, plus Jack Palmer, head of the Canadian distributor of the ''Saturday Evening Post ''and ...
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North America
North America is a continent in the Northern Hemisphere and almost entirely within the Western Hemisphere. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South America and the Caribbean Sea, and to the west and south by the Pacific Ocean. Because it is on the North American Plate, North American Tectonic Plate, Greenland is included as a part of North America geographically. North America covers an area of about , about 16.5% of Earth's land area and about 4.8% of its total surface. North America is the third-largest continent by area, following Asia and Africa, and the list of continents and continental subregions by population, fourth by population after Asia, Africa, and Europe. In 2013, its population was estimated at nearly 579 million people in List of sovereign states and dependent territories in North America, 23 independent states, or about 7.5% of the world's population. In Americas (terminology)#Human ge ...
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Mills & Boon
Mills & Boon is a romance imprint of British publisher Harlequin UK Ltd. It was founded in 1908 by Gerald Rusgrove Mills and Charles Boon as a general publisher. The company moved towards escapist fiction for women in the 1930s. In 1971, the publisher was bought by the Canadian company Harlequin Enterprises, its North American distributor based in Toronto, with whom it had a long informal partnership. The two companies offer a number of imprints that between them account for almost three-quarters of the romance paperbacks published in Britain. Its print books are presently out-numbered and out-sold by the company's e-books, which allowed the publisher to double its output. Modern Mills & Boon novels, over 100 of which are released each month, cover a wide range of possible romantic subgenres, varying in explicitness, setting and style, although retaining a comforting familiarity that meets reader expectations. History Mills & Boon was founded by Gerald Rusgrove Mills (3 Ja ...
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United Kingdom
The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and Northern Ireland. The United Kingdom includes the island of Great Britain, the north-eastern part of the island of Ireland, and many smaller islands within the British Isles. Northern Ireland shares a land border with the Republic of Ireland; otherwise, the United Kingdom is surrounded by the Atlantic Ocean, the North Sea, the English Channel, the Celtic Sea and the Irish Sea. The total area of the United Kingdom is , with an estimated 2020 population of more than 67 million people. The United Kingdom has evolved from a series of annexations, unions and separations of constituent countries over several hundred years. The Treaty of Union between the Kingdom of England (which included Wales, annexed in 1542) and the Kingdom of Scotland in 170 ...
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The Black Moth
''The Black Moth'' (1921) is a Georgian era romance novel by the British author Georgette Heyer, set around 1751. ''The Black Moth'' was Heyer's debut novel, published when Heyer was nineteen. It was a commercial success. The story follows Lord Jack Carstares, an English nobleman who becomes a highwayman after taking the blame during a cheating scandal years before. One day, he rescues Miss Diana Beauleigh when she is almost abducted by the Duke of Andover. Jack and Diana fall in love but his troubled past and current profession threaten their happiness. Based on a story she had written for her brother and published with the encouragement of her father, modern critics have considered it a flawed work, they have observed characteristics Heyer included in her later works. Development The British writer Georgette Heyer (1902–1974) was born in Wimbledon, London, and grew up amidst many literary influences. Her father, George Heyer, was an author and former member of the Wimbledon ...
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