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Click-bait
Clickbait is a text or a thumbnail link that is designed to attract attention and to entice users to follow that link and read, view, or listen to the linked piece of online content, being typically deceptive, sensationalized, or otherwise misleading. A " teaser" aims to exploit the "curiosity gap", providing just enough information to make readers of news websites curious, but not enough to satisfy their curiosity without clicking through to the linked content. Clickbait headlines often add an element of dishonesty, using enticements that do not accurately reflect the content being delivered. The "-bait" part of the term makes an analogy with fishing, where a hook is disguised by an enticement ( bait), presenting the impression to the fish that it is a desirable thing to swallow. Before the Internet, a marketing practice known as bait-and-switch used similar dishonest methods to hook customers. In extreme degree, like bait-and-switch, clickbait is a form of fraud. (''Click fr ...
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Example Clickbait Adverts
Example may refer to: * '' exempli gratia'' (e.g.), usually read out in English as "for example" * .example, reserved as a domain name that may not be installed as a top-level domain of the Internet ** example.com, example.net, example.org, example.edu, second-level domain names reserved for use in documentation as examples * HMS ''Example'' (P165), an Archer-class patrol and training vessel of the Royal Navy Arts * ''The Example'', a 1634 play by James Shirley * ''The Example'' (comics), a 2009 graphic novel by Tom Taylor and Colin Wilson * Example (musician), the British dance musician Elliot John Gleave (born 1982) * ''Example'' (album), a 1995 album by American rock band For Squirrels See also * * Exemplar (other), a prototype or model which others can use to understand a topic better * Exemplum, medieval collections of short stories to be told in sermons * Eixample The Eixample (; ) is a district of Barcelona between the old city ( Ciutat Vella) an ...
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Dictionary
A dictionary is a listing of lexemes from the lexicon of one or more specific languages, often arranged alphabetically (or by radical and stroke for ideographic languages), which may include information on definitions, usage, etymologies, pronunciations, translation, etc.Webster's New World College Dictionary, Fourth Edition, 2002 It is a lexicographical reference that shows inter-relationships among the data. A broad distinction is made between general and specialized dictionaries. Specialized dictionaries include words in specialist fields, rather than a complete range of words in the language. Lexical items that describe concepts in specific fields are usually called terms instead of words, although there is no consensus whether lexicology and terminology are two different fields of study. In theory, general dictionaries are supposed to be semasiological, mapping word to definition, while specialized dictionaries are supposed to be onomasiological, first ident ...
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Katherine Viner
Katharine Sophie Viner (born January 1971)Katharine Vine"Dear diary ..." ''The Guardian'', 27 November 2004 is a British journalist and playwright. She became the first female editor-in-chief at ''The Guardian'' on 1 June 2015 succeeding Alan Rusbridger."Guardian appoints Katharine Viner as editor-in-chief"
''The Guardian'', 20 March 2015
Viner previously headed ''The Guardian''s web operations in and the , before being selected for the

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Post-truth Politics
Post-truth politics (also called post-factual politics and post-reality politics) is a political culture where true/false, honesty/lying have become a focal concern of public life and are viewed by popular commentators and academic researchers alike as having an important causal role in how politics operates at a particular point in history (especially influenced by new communication and media technologies). Oxford Dictionaries declared that its international word of the year in 2016 was "Post-truth", citing a 20-fold increase in usage compared to 2015 and noted that it was commonly associated with the noun "post-truth politics." Popularized as a term in news media, and a dictionary definition, post-truth has developed from a short-hand label for the abundance and influence of misleading or false political truth claims into a concept empirically studied and theorized by academic research. Since post-truth politics are primarily known through public truth statements in specific me ...
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Phishing
Phishing is a type of social engineering where an attacker sends a fraudulent (e.g., spoofed, fake, or otherwise deceptive) message designed to trick a person into revealing sensitive information to the attacker or to deploy malicious software on the victim's infrastructure like ransomware. Phishing attacks have become increasingly sophisticated and often transparently mirror the site being targeted, allowing the attacker to observe everything while the victim is navigating the site, and transverse any additional security boundaries with the victim. As of 2020, phishing is by far the most common attack performed by cybercriminals, the FBI's Internet Crime Complaint Centre recording over twice as many incidents of phishing than any other type of computer crime. The first recorded use of the term "phishing" was in the cracking toolkit AOHell created by Koceilah Rekouche in 1995; however, it is possible that the term was used before this in a print edition of the hacker magaz ...
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Online Advertising
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the Internet to promote products and services to audiences and platform users. Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known as programmatic advertising. Like other advertising media, online advertising frequently involves a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically ...
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Sensationalism
In journalism and mass media, sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers. This style of news reporting encourages biased or emotionally loaded impressions of events rather than neutrality, and may cause a manipulation to the truth of a story. Sensationalism may rely on reports about generally insignificant matters and portray them as a major influence on society, or biased presentations of newsworthy topics, in a trivial, or tabloid manner, contrary to general assumptions of professional journalistic standards. Some tactics include being deliberately obtuse, appealing to emotions,"Sensationalism."Th ...
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Tabloid Journalism
Tabloid journalism is a popular style of largely sensationalist journalism (usually dramatized and sometimes unverifiable or even blatantly false), which takes its name from the tabloid newspaper format: a small-sized newspaper also known as half broadsheet. The size became associated with sensationalism, and ''tabloid journalism'' replaced the earlier label of ''yellow journalism'' and ''scandal sheets''. Not all newspapers associated with tabloid journalism are tabloid size, and not all tabloid-size newspapers engage in tabloid journalism; in particular, since around the year 2000 many broadsheet newspapers converted to the more compact tabloid format. In some cases, celebrities have successfully sued for libel, demonstrating that tabloid stories have defamed them. Publications engaging in tabloid journalism are known as rag newspapers or simply rags. Tabloid journalism has changed over the last decade to more online platforms that seek to target and engage youth consu ...
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Howard Kurtz
Howard Alan Kurtz (; born August 1, 1953) is an American journalist and author best known for his coverage of the media. Kurtz is the host of Fox News's '' Media Buzz'' program, the successor to ''Fox News Watch''. He is the former media writer for ''The Washington Post'' and the former Washington bureau chief for ''The Daily Beast''. He has written five books about the media. Kurtz left CNN and joined Fox News in 2013. Early life and education Kurtz was born to a Jewish family in the Sheepshead Bay neighborhood of Brooklyn, New York, the son of Marcia, a homemaker, and Leonard Kurtz, a clothing executive."See Howie Kurtz Run
by Garrett M. Graff, July 1, 2005, Washingtonian.com
He is a 1970 graduate of
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Checkbook Journalism
Chequebook journalism ( en-US, checkbook journalism) is the controversial practice of news reporters paying sources for their information. In the U.S. it is generally considered unethical, with most mainstream newspapers and news shows having a policy forbidding it. In contrast, tabloid newspapers and tabloid television shows, which rely more on sensationalism, regularly engage in the practice. In Britain and throughout Europe, journalists paying for news is fairly common. Among the reasons cited for why it is unethical to pay a source, one is that it can easily affect the credibility of the information the source provides. Since paying a source creates a legal business relationship, it can also affect a journalist's ability to remain objective. The payments are typically for exclusive rights to publish personal information or obtain an interview, which for some news events, leads to bidding wars among the media for access. It also creates a potential conflict of interest by the p ...
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Sensationalism
In journalism and mass media, sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers. This style of news reporting encourages biased or emotionally loaded impressions of events rather than neutrality, and may cause a manipulation to the truth of a story. Sensationalism may rely on reports about generally insignificant matters and portray them as a major influence on society, or biased presentations of newsworthy topics, in a trivial, or tabloid manner, contrary to general assumptions of professional journalistic standards. Some tactics include being deliberately obtuse, appealing to emotions,"Sensationalism."Th ...
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Exaggeration
Exaggeration is the representation of something as more extreme or dramatic than it really is. Exaggeration may occur intentionally or unintentionally. Exaggeration can be a rhetorical device or figure of speech. It may be used to evoke strong feelings or to create a strong impression. Amplifying achievements, obstacles and problems to seek attention is an everyday occurrence Inflating the difficulty of achieving a goal after attaining it, can be used to bolster self-esteem. In the arts, exaggerations are used to create emphasis or effect. As a literary device, exaggerations is often used in poetry, and is frequently encountered in casual speech. Many times the usages of hyperbole describes something as better or worse than it really is. An example of hyperbole is: "The bag weighed a ton." Hyperbole makes the point that the bag was very heavy, though it probably does not weigh a ton. Exaggerating is also a type of deception,Guerrero, L., Anderson, P., Afifi, W. (2007). Cl ...
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