Cooperative Database
A cooperative database is a type of database that holds information about customers and their transaction histories. Many companies will contribute information to a database in return for aggregate information on the customers other companies have provided. Such databases are used for promotional mailings, credit card fraud detection, digital media targeting, business intelligence, and fighting E-mail spam. Alternatively, the term "cooperative database" can be used to describe database systems that incorporate techniques to aid users beyond returning direct answers.Wesley W. Chu: Cooperative Database Systems. Wiley Encyclopedia of Computer Science and Engineering, 2008. Such databases can, for example, give explanations as to why a query returns no or few results, detect and report some user misconception suggested by the query, provide justifications for returned answers, or relax query attributes to find "close" but non-precise answers. The fundamental goal is to extend database ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Database
In computing, a database is an organized collection of data stored and accessed electronically. Small databases can be stored on a file system, while large databases are hosted on computer clusters or cloud storage. The design of databases spans formal techniques and practical considerations, including data modeling, efficient data representation and storage, query languages, security and privacy of sensitive data, and distributed computing issues, including supporting concurrent access and fault tolerance. A database management system (DBMS) is the software that interacts with end users, applications, and the database itself to capture and analyze the data. The DBMS software additionally encompasses the core facilities provided to administer the database. The sum total of the database, the DBMS and the associated applications can be referred to as a database system. Often the term "database" is also used loosely to refer to any of the DBMS, the database system or an appli ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Credit Card Fraud
Credit card fraud is an inclusive term for fraud committed using a payment card, such as a credit card or debit card. The purpose may be to obtain goods or services or to make payment to another account, which is controlled by a criminal. The Payment Card Industry Data Security Standard (PCI DSS) is the data security standard created to help financial institutions process card payments securely and reduce card fraud. Credit card fraud can be authorised, where the genuine customer themselves processes payment to another account which is controlled by a criminal, or unauthorised, where the account holder does not provide authorisation for the payment to proceed and the transaction is carried out by a third party. In 2018, unauthorised financial fraud losses across payment cards and remote banking totalled £844.8 million in the United Kingdom. Whereas banks and card companies prevented £1.66 billion in unauthorised fraud in 2018. That is the equivalent to £2 in every £3 of atte ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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E-mail Spam
Email spam, also referred to as junk email, spam mail, or simply spam, is unsolicited messages sent in bulk by email (spamming). The name comes from a Monty Python sketch in which the name of the canned pork product Spam is ubiquitous, unavoidable, and repetitive. Email spam has steadily grown since the early 1990s, and by 2014 was estimated to account for around 90% of total email traffic. Since the expense of the spam is borne mostly by the recipient, it is effectively postage due advertising. This makes it an excellent example of a negative externality. The legal definition and status of spam varies from one jurisdiction to another, but nowhere have laws and lawsuits been particularly successful in stemming spam. Most email spam messages are commercial in nature. Whether commercial or not, many are not only annoying as a form of attention theft, but also dangerous because they may contain links that lead to phishing web sites or sites that are hosting malware or include ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Cooperative Principle
In social science generally and linguistics specifically, the cooperative principle describes how people achieve effective conversational communication in common social situations—that is, how listeners and speakers act cooperatively and mutually accept one another to be understood in a particular way. The philosopher of language Paul Grice introduced the concept in his pragmatic theory, argued such: Accordingly, the cooperative principle is divided into Grice's four maxims of conversation, called the Gricean maxims—quantity, quality, relation, and manner. These four maxims describe specific rational principles observed by people who follow the cooperative principle in pursuit of effective communication. Applying the Gricean maxims is a way to explain the link between utterances and what is understood from them. Though phrased as a prescriptive command, the principle is intended as a description of how people normally behave in conversation. Lesley Jeffries and Daniel McIntyr ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Anti-spam
Various anti-spam techniques are used to prevent email spam (unsolicited bulk email). No technique is a complete solution to the spam problem, and each has trade-offs between incorrectly rejecting legitimate email (false positives) as opposed to not rejecting all spam email (false negatives) – and the associated costs in time, effort, and cost of wrongfully obstructing good mail. Anti-spam techniques can be broken into four broad categories: those that require actions by individuals, those that can be automated by email administrators, those that can be automated by email senders and those employed by researchers and law enforcement officials. End-user techniques There are a number of techniques that individuals can use to restrict the availability of their email addresses, with the goal of reducing their chance of receiving spam. Discretion Sharing an email address only among a limited group of correspondents is one way to limit the chance that the address will be "harveste ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |