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Brochures
A brochure is originally an informative paper document (often also used for advertising) that can be folded into a template, pamphlet, or leaflet. A brochure can also be a set of related unfolded papers put into a pocket folder or packet or can be in digital format. Brochures are promotional documents, primarily used to introduce a company, organization, products or services and inform prospective customers or members of the public of the benefits. A brochure is a corporate marketing instrument used to promote a product or service offering. It is a tool that is used to circulate information about the product or service. A brochure is like a magazine but with pictures of the product or the service which the brand is promoting. Depending on various aspects, there are different types of brochures, namely – Gate Fold Brochure, Fold Brochure, Trifold Brochure, and Z-Fold Brochure. Brochures are distributed in many different ways: as newspaper inserts, handed out personally, by ma ...
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Ford Thunderbird
The Ford Thunderbird (colloquially called the T-Bird) is a personal luxury car produced by Ford from model years 1955 until 1997 and 2002 until 2005 across 11 distinct generations. Introduced as a two-seat convertible, the Thunderbird was produced in a variety of body configurations. These included a four-seat hardtop coupe, four-seat convertible, five-seat convertible and hardtop, four-door pillared hardtop sedan, six-passenger hardtop coupe, and five-passenger pillared coupe, with the final generation designed again as a two-seat convertible. Ford targeted the two-seat Thunderbird as an upscale model, but the 1958 model year design introduced a rear seat and arguably marked the expansion of a market segment eventually known as personal luxury cars. This class of cars was positioned to emphasize driving comfort and convenience features over handling and high-speed performance. From 1968 through 1998, Lincoln-Mercury marketed rebadged variants of the Thunderbird as the Contin ...
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Offset Printing
Offset printing is a common printing technique in which the inked image is transferred (or "offset") from a plate to a rubber blanket and then to the printing surface. When used in combination with the lithographic process, which is based on the repulsion of oil and water, the offset technique employs a flat (planographic) image carrier. Ink rollers transfer ink to the image areas of the image carrier, while a water roller applies a water-based film to the non-image areas. The modern "web" process feeds a large reel of paper through a large press machine in several parts, typically for several meters, which then prints continuously as the paper is fed through. Development of the offset press came in two versions: in 1875 by Robert Barclay of England for printing on tin and in 1904 by Ira Washington Rubel of the United States for printing on paper. History Lithography was initially created to be an inexpensive method of reproducing artwork.Carter, Rob, Ben Day, Philip Meggs. T ...
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Arizona Limited Brochure 1940
Arizona ( ; nv, Hoozdo Hahoodzo ; ood, Alĭ ṣonak ) is a state in the Southwestern United States. It is the 6th largest and the 14th most populous of the 50 states. Its capital and largest city is Phoenix. Arizona is part of the Four Corners region with Utah to the north, Colorado to the northeast, and New Mexico to the east; its other neighboring states are Nevada to the northwest, California to the west and the Mexican states of Sonora and Baja California to the south and southwest. Arizona is the 48th state and last of the contiguous states to be admitted to the Union, achieving statehood on February 14, 1912. Historically part of the territory of in New Spain, it became part of independent Mexico in 1821. After being defeated in the Mexican–American War, Mexico ceded much of this territory to the United States in 1848. The southernmost portion of the state was acquired in 1853 through the Gadsden Purchase. Southern Arizona is known for its desert climate, w ...
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Computer Printer
In computing, a printer is a peripheral machine which makes a persistent representation of graphics or text, usually on paper. While most output is human-readable, bar code printers are an example of an expanded use for printers. Different types of printers include 3D printers, inkjet printers, laser printers, and thermal printers. History The first computer printer designed was a mechanically driven apparatus by Charles Babbage for his difference engine in the 19th century; however, his mechanical printer design was not built until 2000. The first patented printing mechanism for applying a marking medium to a recording medium or more particularly an electrostatic inking apparatus and a method for electrostatically depositing ink on controlled areas of a receiving medium, was in 1962 by C. R. Winston, Teletype Corporation, using continuous inkjet printing. The ink was a red stamp-pad ink manufactured by Phillips Process Company of Rochester, NY under the name Clear Prin ...
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Pamphlet
A pamphlet is an unbound book (that is, without a hard cover or binding). Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a ''leaflet'' or it may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book. For the "International Standardization of Statistics Relating to Book Production and Periodicals", UNESCO defines a pamphlet as "a non-periodical printed publication of at least 5 but not more than 48 pages, exclusive of the cover pages, published in a particular country and made available to the public" and a book as "a non-periodical printed publication of at least 49 pages, exclusive of the cover pages". The UNESCO definitions are, however, only meant to be used for the particular purpose of drawing up their book production statistics. Etymology The word ''pamphlet'' for a small work (''opuscule'') issued by itself without covers came into Middl ...
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Four-color Process
Color printing or colour printing is the reproduction of an image or text in color (as opposed to simpler black and white or monochrome printing). Any natural scene or color photograph can be optically and physiologically dissected into three primary colors, red, green and blue, roughly equal amounts of which give rise to the perception of white, and different proportions of which give rise to the visual sensations of all other colors. The additive combination of any two primary colors in roughly equal proportion gives rise to the perception of a secondary color. For example, red and green yields yellow, red and blue yields magenta (a purple hue), and green and blue yield cyan (a turquoise hue). Only yellow is counter-intuitive. Yellow, cyan and magenta are merely the "basic" secondary colors: unequal mixtures of the primaries give rise to perception of many other colors all of which may be co Modern techniques While there are many techniques for reproducing images in color, ...
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Software
Software is a set of computer programs and associated documentation and data. This is in contrast to hardware, from which the system is built and which actually performs the work. At the lowest programming level, executable code consists of machine language instructions supported by an individual processor—typically a central processing unit (CPU) or a graphics processing unit (GPU). Machine language consists of groups of binary values signifying processor instructions that change the state of the computer from its preceding state. For example, an instruction may change the value stored in a particular storage location in the computer—an effect that is not directly observable to the user. An instruction may also invoke one of many input or output operations, for example displaying some text on a computer screen; causing state changes which should be visible to the user. The processor executes the instructions in the order they are provided, unless it is instructed ...
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Booklet Marketing
Booklet may refer to: * A small book or group of pages * A pamphlet * A type of tablet computer * Postage stamp booklet, made up of one or more small panes of postage stamps in a cardboard cover * Liner notes, writings found in booklets which come inserted into the compact disc or DVD jewel case or the equivalent packaging for vinyl records and cassettes * Digital booklet, the digital equivalent of liner notes that often accompany digital music purchases * Nokia Booklet 3G, a netbook computer * Programme (booklet) A programme or program (see American and British English spelling differences#Different spellings for different meanings, spelling differences) is a booklet available for patrons attending a live event such as theatre performances, concerts, fà ..., available for patrons attending live events See also * Book (other) * {{disambiguation ...
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Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ...
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Flyer (pamphlet)
A flyer (or flier) is a form of paper Paper is a thin sheet material produced by mechanically or chemically processing cellulose fibres derived from wood, rags, grasses or other vegetable sources in water, draining the water through fine mesh leaving the fibre evenly distributed ... advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. In the 2010s, flyers range from inexpensively photocopier, photocopied leaflets to expensive, glossy, full-color circulars. There are also digital flyers, similar to the printed ones, but can be shared on the internet. Terminology A flyer is also called a "circular", "handbill", "pamphlet", "poster", "lit'" (literature), "weekly ad", "catalogue" or "leaflet". Usage Flyers may be used by individuals, businesses, not-for-profit organizations or governments to: * Advertise an event such as a music concert, nightclub appearance, festival, or poli ...
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Public Library
A public library is a library that is accessible by the general public and is usually funded from public sources, such as taxes. It is operated by librarians and library paraprofessionals, who are also Civil service, civil servants. There are five fundamental characteristics shared by public libraries: they are generally supported by taxes (usually local, though any level of government can and may contribute); they are governed by a board to serve the public interest; they are open to all, and every community member can access the collection; they are entirely voluntary, no one is ever forced to use the services provided and they provide library and information services services without charge. Public libraries exist in many countries across the world and are often considered an essential part of having an educated and literate population. Public libraries are distinct from research library, research libraries, school library, school libraries, academic library, academic librar ...
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