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Bandwagon Fan
Fan loyalty is the loyalty felt and expressed by a fan towards the object of his/her fanaticism. Fan Loyalty is often used in the context of sports and the support of a specific team or institution. Fan loyalties can range from a passive support to radical allegiance and expressions of loyalty can take shape in many forms and be displayed across varying platforms. Fan loyalty can be threatened by team actions. The loyalties of sports fans in particular have been studied by psychologists, who have determined several factors that help to create such loyalties. Underpinning psychology Given the extensive costs involved in managing and operating a professional team sport, it is beneficial for sports marketers to be conscious of the elements that establish a strong brand and the effect they have on fan loyalty, so they can best cater to their current fans while acquiring new ones. This is because fans and spectators are considered key stakeholders of professional sports organisation ...
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Bandwagon Fan
Fan loyalty is the loyalty felt and expressed by a fan towards the object of his/her fanaticism. Fan Loyalty is often used in the context of sports and the support of a specific team or institution. Fan loyalties can range from a passive support to radical allegiance and expressions of loyalty can take shape in many forms and be displayed across varying platforms. Fan loyalty can be threatened by team actions. The loyalties of sports fans in particular have been studied by psychologists, who have determined several factors that help to create such loyalties. Underpinning psychology Given the extensive costs involved in managing and operating a professional team sport, it is beneficial for sports marketers to be conscious of the elements that establish a strong brand and the effect they have on fan loyalty, so they can best cater to their current fans while acquiring new ones. This is because fans and spectators are considered key stakeholders of professional sports organisation ...
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Mean
There are several kinds of mean in mathematics, especially in statistics. Each mean serves to summarize a given group of data, often to better understand the overall value (magnitude and sign) of a given data set. For a data set, the '' arithmetic mean'', also known as "arithmetic average", is a measure of central tendency of a finite set of numbers: specifically, the sum of the values divided by the number of values. The arithmetic mean of a set of numbers ''x''1, ''x''2, ..., x''n'' is typically denoted using an overhead bar, \bar. If the data set were based on a series of observations obtained by sampling from a statistical population, the arithmetic mean is the ''sample mean'' (\bar) to distinguish it from the mean, or expected value, of the underlying distribution, the ''population mean'' (denoted \mu or \mu_x).Underhill, L.G.; Bradfield d. (1998) ''Introstat'', Juta and Company Ltd.p. 181/ref> Outside probability and statistics, a wide range of other notions of mean ...
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Psychographics
Psychographics is a qualitative methodology used to describe traits of humans on psychological attributes. Psychographics have been applied to the study of personality, values, opinions, attitudes, interests, and lifestyles. Two approaches to psychographics include analysis of consumers' activities, interests, and opinions (AIO variables), and values and lifestyles (VALS). Psychographics are applied to the study of cognitive attributes such as attitudes, interests, opinions, and belief, as well as the study of overt behavior (e.g., activities). Psychographic studies of individuals or communities can be valuable in the fields of marketing, demographics, opinion research, prediction, and social research in general. Psychographic attributes can be contrasted with demographic variables (such as age and gender), behavioral variables (such as purchase data or usage rate), and organizational descriptors (sometimes called firmographic variables), such as industry, number of employ ...
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Customer Relationship Management
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study big data, large amounts of information. CRM systems data collection, compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus customer retention, retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. ...
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Nashville Predators
The Nashville Predators (commonly referred to as the Preds) are a professional ice hockey team based in Nashville, Tennessee. They compete in the National Hockey League (NHL) as a member of the Central Division in the Western Conference, and have played their home games at Bridgestone Arena since 1998. Their television broadcasting rights are held by Bally Sports South, and the Nashville Predators Radio Network flagship station is WPRT-FM. The Predators are currently affiliated with one minor league team: the Milwaukee Admirals of the American Hockey League (AHL). The club was founded in 1997, when the NHL granted an expansion franchise to Craig Leipold, with the team beginning play in the 1998–99 season. After five seasons, the Predators qualified for their first Stanley Cup playoffs during the 2003–04 season. In 2008, ownership of the team was transferred from Leipold to a locally based ownership group. The Predators advanced to their first Stanley Cup Finals in 20 ...
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National Hockey League
The National Hockey League (NHL; french: Ligue nationale de hockey—LNH, ) is a professional ice hockey league in North America comprising 32 teams—25 in the United States and 7 in Canada. It is considered to be the top ranked professional ice hockey league in the world, and is one of the four major professional sports leagues in the United States and Canada. The Stanley Cup, the oldest professional sports trophy in North America, is awarded annually to the league playoff champion at the end of each season. The NHL is the fifth-wealthiest professional sport league in the world by revenue, after the National Football League (NFL), Major League Baseball (MLB), the National Basketball Association (NBA), and the English Premier League (EPL). The National Hockey League was organized at the Windsor Hotel in Montreal on November 26, 1917, after the suspension of operations of its predecessor organization, the National Hockey Association (NHA), which had been founded in 1909 i ...
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National Football League
The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the major professional sports leagues in the United States and Canada and the highest professional level of American football in the world. Each NFL season begins with a three-week preseason in August, followed by the 18-week regular season which runs from early September to early January, with each team playing 17 games and having one bye week In sport, a bye is the preferential status of a player or team that is automatically advanced to the next round of a tournament, without having to play an opponent in an early round. In knockout (elimination) tournaments they can be granted eit .... Following the conclusion of the regular season, seven teams from each conference (four division winners and three wild card teams) advance to the p ...
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National Basketball Association
The National Basketball Association (NBA) is a professional basketball league in North America. The league is composed of 30 teams (29 in the United States and 1 in Canada) and is one of the major professional sports leagues in the United States and Canada. It is the premier men's professional basketball league in the world. The league was founded in New York City on June 6, 1946, as the Basketball Association of America (BAA). It changed its name to the National Basketball Association on August 3, 1949, after merging with the competing National Basketball League (NBL). In 1976, the NBA and the American Basketball Association (ABA) merged, adding four franchises to the NBA. The NBA's regular season runs from October to April, with each team playing 82 games. The league's playoff tournament extends into June. , NBA players are the world's best paid athletes by average annual salary per player. The NBA is an active member of USA Basketball (USAB), which is recognized by the F ...
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Major Professional Sports Leagues Of The United States And Canada
Major (commandant in certain jurisdictions) is a military rank of commissioned officer status, with corresponding ranks existing in many military forces throughout the world. When used unhyphenated and in conjunction with no other indicators, major is one rank above captain, and one rank below lieutenant colonel. It is considered the most junior of the field officer ranks. Background Majors are typically assigned as specialised executive or operations officers for battalion-sized units of 300 to 1,200 soldiers while in some nations, like Germany, majors are often in command of a company. When used in hyphenated or combined fashion, the term can also imply seniority at other levels of rank, including ''general-major'' or ''major general'', denoting a low-level general officer, and ''sergeant major'', denoting the most senior non-commissioned officer (NCO) of a military unit. The term ''major'' can also be used with a hyphen to denote the leader of a military band such as i ...
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Pittsburgh Pirates
The Pittsburgh Pirates are an American professional baseball team based in Pittsburgh. The Pirates compete in Major League Baseball (MLB) as a member club of the National League (NL) Central division. Founded as part of the American Association in 1881 under the name Pittsburgh Allegheny, the club joined the National League in 1887 and was a member of the National League East from 1969 through 1993. The Pirates have won five World Series championships, nine National League pennants, nine National League East division titles and made three appearances in the Wild Card Game. Despite struggling in the 1880s and 1890s, the Pirates were among the best teams in baseball shortly after the turn of the 20th century. They won three consecutive NL titles from 1901 to 1903, played in the inaugural World Series in 1903 and won their first World Series in 1909 behind Honus Wagner. The Pirates took part in arguably the most famous World Series ending, winning the 1960 World Series agains ...
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Colorado Rockies
The Colorado Rockies are an American professional baseball team based in Denver. The Rockies compete in Major League Baseball (MLB) as a member club of the National League (NL) West division. The team plays its home baseball games at Coors Field, which is located in the Lower Downtown area of Denver. It is owned by the Monfort brothers and managed by Bud Black. The Rockies began as an expansion team for the 1993 season and played their home games for their first two seasons at Mile High Stadium. Since 1995, they have played at Coors Field, which has earned a reputation as a hitter's park. The Rockies have qualified for the postseason five times, each time as a Wild Card winner. In 2007, the team earned its first (and only) NL pennant after winning 14 of their final 15 games in the regular season to secure a Wild Card position, capping the streak off with a 13-inning 9-8 victory against the San Diego Padres in the tiebreaker game affectionately known as "Game 163" by ...
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Chicago White Sox
The Chicago White Sox are an American professional baseball team based in Chicago. The White Sox compete in Major League Baseball (MLB) as a member club of the American League (AL) Central division. The team is owned by Jerry Reinsdorf, and plays its home games at Guaranteed Rate Field, located on Chicago's South Side. The White Sox are one of two MLB teams based in Chicago, the other being the Chicago Cubs of the National League (NL) Central division. One of the American League's eight charter franchises, the White Sox were established as a major league baseball club in as the Chicago White Stockings, before shortening their name to the White Sox in . The team originally played their home games at South Side Park before moving to Comiskey Park in , where they played until . They moved into their current home, which was originally also known as Comiskey Park like its predecessor and later carried sponsorship from U.S. Cellular, for the 1991 season. The White Sox wo ...
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