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Bus Advertising
In bus advertising, buses and their related infrastructure is a medium commonly used by advertisers to reach the public with their message. Usually, this takes the form of promoting commercial brands, but can also be used for public campaign messages. Buses may also be used as part of a political or promotional campaign, or as a tool in a commercial enterprise. History Bus advertising descends from similar methods used on streetcars in the early 20th century. Infrastructure Adverts are placed in bus shelters. These can be static posters, or back illuminated displays, or rolling displays allowing many messages on one shelter. Technology has also been used to create interactive adverts. Adverts may also be installed on associated street furniture such as the backs of benches at stops. Sized at approximately 2.5 by 6.5 feet, bus bench ads tend to be cheaper per unit than other forms of outdoor mass advertising. Tickets Often, the paper bus ticket is used as an advertising s ...
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Menulog Advertisement On Bus In Brisbane
Menulog Pty. Ltd. (branded as simply Menulog) is an Australian and New Zealand online food ordering, online food and beverage ordering app and delivery service platform, headquartered and founded in Sydney in 2006. It was bought in 2015 by UK-based Just Eat, which was subsequently folded into Dutch-based Just Eat Takeaway.com in 2020, following Just Eat's acquisition. The e-commerce company’s main competitors are United States-based Uber Eats and DoorDash. Menulog has over 30,000 restaurant partners across Australia and New Zealand and has its own couriers. Restaurant partners Menulog includes international franchises like McDonald's, KFC, Pizza Hut, Subway (restaurant), Subway and South African Portuguese chicken franchise Nando's. Whilst national franchises include Hungry Jack's, Red Rooster, Pizza Capers and Oporto (restaurant), Oporto, and also state and localised suburban restaurants offering more than 130 cuisines. Menulog operates in all major Australian states and ci ...
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See-through Graphics
See-through graphics can be added to glass or other transparent panels to provide advertising, branding, architectural expression, one-way privacy and solar control. Perforated self-adhesive window films are often used to create see-through graphics.Perforated Window Films
, Sign & Digital Graphics Magazine, Dave King, March 2012
A graphic is printed on the front side of the film which contains circular holes (perforations) covering up to fifty percent of the surface area. The eye focuses on light reflecting from the printed colors of the graphic rather than light passing through the perforations. The other side of the film is usually black to create a one-way effect (the graphic on the front side is not visible). From this side the view through the film is dominant because the black layer absorbs more light than is reflect ...
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Driven Media
A mobile billboard, also known as a "digital billboard truck", is a device used for advertising on the sides of a truck or trailer that is typically mobile. Mobile billboards are a form of transit media; static billboards, and mall/airport advertising fall into this same category. Using a mobile billboard for advertising is an advertising niche called mobile outdoor advertising. Description Most mobile billboards are dedicated, customized LED trucks with large bodies for displaying advertisements. Some of these dedicated units offer features such as external sound systems, illumination, LED panels and hot/cold boxes for product sampling, although they are illegal in many cities. Digital mobile billboard trucks have become popular, but the most capable in terms of gaining exposure are static mobile billboards. Static mobile billboards do not share advertising space. Some of the most cost effective mobile billboards are installed wraps on trucks and trailers that are in servic ...
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Dagbladet
''Dagbladet'' (lit.: ''The Daily Magazine'') is one of Norway's largest newspapers and is published in the tabloid format. It has 1,400,000 daily readers on mobile, web and paper. Traditionally ''Dagbladet'' is considered the main liberal newspaper of Norway, with a generally liberal progressive editorial outlook, to some extent associated with the movement of cultural radicalism in Scandinavian history. The paper edition had a circulation of 46,250 copies in 2016, down from a peak of 228,834 in 1994. The editor-in-chief is Alexandra Beverfjord, the political editor is Geir Ramnefjell, the news editor is Frode Hansen and the culture editor is Sigrid Hvidsten. ''Dagbladet'' is published six days a week and includes the additional feature magazine ''Magasinet'' every Saturday. Part of the daily tabloid is available at ''Dagbladet.no'', and more articles can be accessed through a paywall. The daily readership of ''Dagbladet''s online tabloid was 1.24 million in 2016. History '' ...
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Gaia Trafikk
Gaia Trafikk was the largest public transportation provider in Bergen and Os, Norway until it merged with HSD forming Tide. Gaia was formed by the 1998 merger of Pan Trafikk, the bus company serving northern and southern Bergen, and Bergen Sporvei, the company serving Bergen's inner city. The route network covered most of Bergen, but the western suburbs were serviced by Hardanger Sunnhordlandske Dampskipsselskap (HSD). This resulted in a fixed fleet between the yellow buses of Bergen Sporvei and the red buses of Pan Trafikk being operated by the same company, and coordinated, making a more user-friendly bus system. The largest owners of Gaia was Bergen City Council (43.6%), HSB (7.9%), Yrkestrafikkforbundet (7.3%) and Os City Council (7.3%). Among the fleet of about 300 buses are 8 trolleybuses (two of them are dual-mode buses), making Bergen the only city in north-west Europe to have them. Gaia fleet also contained 36 natural gas buses. Gaia Trafikk is merged with HSD fo ...
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Emergency Hammer
A glass breaker is a hand tool designed to break through a window glass in an emergency. It is a common safety device found in vehicles to aid in the emergency extrication of occupants from a vehicle, as well as in some buildings. Most glass breakers are standalone devices containing a sharp pointed metal tip for glass-breaking tempered glass, and many also feature a sharp shielded knife for slicing through seatbelts. There are also many examples of glass breakers being built into other tools, such as flashlights or multitools. Materials One variation found in glass breakers is the material of which the metal tip is made from. Although all glass breakers are made of strong materials, some glass breakers make breaking glass easier than others, depending on the hardness of the metal that the tip is made of. It is often believed that tips made of harder metals makes breaking the glass easier. Some sources have found that tungsten carbide tips make breaking glass less difficult. How ...
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Emergency Exit
An emergency exit in a structure is a special exit for emergencies such as a fire: the combined use of regular and special exits allows for faster evacuation, while it also provides an alternative if the route to the regular exit is blocked. The qualifications for an emergency exit are as follows: it must be in a location that is easily accessible, the exit must have an area or location that it can bring people to in the event of any emergency, it must be controlled by the inside of the building, it must be well managed and regularly up kept, and it must be in a permanent location. It is usually in a strategically located (e.g. in a stairwell, hallway, or other likely places) outward opening door with a crash bar on it and with exit signs leading to it. The name is a reference to when they were frequently used, however, a fire exit can also be a main doorway must be able to be unlocked from the inside of the room. A fire escape is a special kind of emergency exit, mounted to ...
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Norway
Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of Norway. Bouvet Island, located in the Subantarctic, is a dependency of Norway; it also lays claims to the Antarctic territories of Peter I Island and Queen Maud Land. The capital and largest city in Norway is Oslo. Norway has a total area of and had a population of 5,425,270 in January 2022. The country shares a long eastern border with Sweden at a length of . It is bordered by Finland and Russia to the northeast and the Skagerrak strait to the south, on the other side of which are Denmark and the United Kingdom. Norway has an extensive coastline, facing the North Atlantic Ocean and the Barents Sea. The maritime influence dominates Norway's climate, with mild lowland temperatures on the se ...
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Open Top Bus
An open top bus is a bus, usually but not exclusively a double-decker bus, which has been built or modified to operate without a roof. Early buses were constructed without roofs but in more recent times they have only been built for tourist and sightseeing services. Some are made by removing all or part of the roof from a more conventional bus. Use Until the 1920s most, if not all, double-decker buses were constructed with no roof on the upper deck, and were the original "open-toppers". Open-top buses are now primarily used as tour buses for sightseeing in cities, or around rural monuments or areas of special interest. These often include specialist information equipment, and colourful liveries illustrating the route. Open-top buses are used in some regions on regular public transport transit bus services, in warm climates, or as seasonal services in temperate climates. Seasonal services are often in seaside towns, or along rural or coastal routes of particular scenic quality ...
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Political Campaign
A political campaign is an organized effort which seeks to influence the decision making progress within a specific group. In democracies, political campaigns often refer to electoral campaigns, by which representatives are chosen or referendums are decided. In modern politics, the most high-profile political campaigns are focused on general elections and candidates for head of state or head of government, often a president or prime minister. Campaign message The message of the campaign contains the ideas that the candidate wants to share with the voters. It is to get those who agree with their ideas to support them when running for a political position. The message often consists of several talking points about policy issues. The points summarize the main ideas of the campaign and are repeated frequently in order to create a lasting impression with the voters. In many elections, the opposition party will try to get the candidate "off message" by bringing up policy or person ...
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Public Transport
Public transport (also known as public transportation, public transit, mass transit, or simply transit) is a system of transport for passengers by group travel systems available for use by the general public unlike private transport, typically managed on a schedule, operated on established routes, and that charge a posted fee for each trip. There is no rigid definition; the ''Encyclopædia Britannica'' specifies that public transportation is within urban areas, and air travel is often not thought of when discussing public transport—dictionaries use wording like "buses, trains, etc." Examples of public transport include Public transport bus service, city buses, trolleybuses, trams (or light rail) and Passenger rail transport, passenger trains, rapid transit (metro/subway/underground, etc.) and ferry, ferries. Public transport between cities is dominated by airlines, intercity bus service, coaches, and intercity rail. High-speed rail networks are being developed in many parts ...
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Sony XAP1 (9150413983)
, commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional electronic products, the largest video game console company and the largest video game publisher. Through Sony Entertainment Inc, it is one of the largest music companies (largest music publisher and second largest record label) and the third largest film studio, making it one of the most comprehensive media companies. It is the largest technology and media conglomerate in Japan. It is also recognized as the most cash-rich Japanese company, with net cash reserves of ¥2 trillion. Sony, with its 55 percent market share in the image sensor market, is the largest manufacturer of image sensors, the second largest camera manufacturer, and is among the semiconductor sales leaders. It is the world's largest player in the premium TV market for ...
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