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Advertorial
An advertorial is an advertisement in the form of editorial content. The term "advertorial" is a blend (see portmanteau) of the words "advertisement" and "editorial." Merriam-Webster dates the origin of the word to 1946. In printed publications, the advertisement is usually written to resemble an objective article and designed to ostensibly look like a legitimate and independent news story. In television, the advertisement is similar to a short infomercial presentation of products or services. These can either be in the form of a television commercial or as a segment on a talk show or variety show. In radio, these can take the form of a radio commercial or a discussion between the announcer and representative. The concept of internet-based advertorials is linked to native advertising; however, whether the two terms are synonymous is contested. Types Advertorials can be classified into three types: * Image advertorials: The organization running the advertisement wants to produce a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertisement
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
GMA With Bert Newton
Good Morning Australia (or ''GMA''), also known as GMA with Bert Newton, originally titled ''The Morning Show'', was an Australian breakfast television variety program on Network Ten hosted by Bert Newton between 20 January 1992 and 16 December 2005 featuring regular segments and celebrity guests The program aired from 9:00am – 11:00am (9:00am – 11:30am for most of its run). The show was a lead in to the 11:30 News. Program history Good Morning Australia (GMA) debuted on Network Ten on 20 January 1992 with the title ''The Morning Show'', changing its name the following year from 1 February 1993 to ''Good Morning after the breakfast news program with the same name on the same network had previously aired between 1981 and December 1992. ''Good Morning Australia'' itself replaced the long running Sydney based Til-Ten which was presented by Joan McInnes. ''GMA'' was Australia's first national morning talk program, unchallenged ratings wise until October 2002, until the Ni ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Today Extra
''Today Extra'' is an Australian morning talk show, with an infotainment base, hosted by David Campbell and Sylvia Jeffreys. The show airs between 9:00 am and 11:30 am weekdays and follows the Nine Network's breakfast news program ''Today'', with both programs closely interlinked. The show is broadcast from the Nine Network studios in North Sydney, a suburb located on the North Shore of Sydney, New South Wales. History The show premiered on the Nine Network on 6 February 2012 as Mornings and features interviews, live music performances and segments on cooking, lifestyle, fashion and beauty, entertainment and a wide range of other topics. ''Mornings'' replaced the long-running breakfast show''Kerri-Anne.'' In January 2015, Nine relaunched ''Mornings'' with a new set and logo. Wendy Kingston and Georgie Gardner filled in for Sonia Kruger whilst she was on maternity leave. Kingston presented on Monday and Gardner presented from Tuesday to Friday. They presented until ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Circle (TV Program)
''The Circle'' was an Australian morning talk show that was aired on Network Ten from 9 February 2010 to 3 August 2012. The show was presented by Gorgi Coghlan, Yumi Stynes, Chrissie Swan and Denise Drysdale and aired in a daytime slot on Network Ten. Ten cancelled the program on 30 July 2012, with the last episode on 3 August 2012. Presenters Colin Lane replaced Coghlan in early 2011 while she was on maternity leave. In August and September 2011, Swan took maternity leave, with various guest hosts (including Lane) taking her role during that time. History The show was announced on 16 January 2010 as a replacement for the network's previous morning show, ''9am with David and Kim'' and debuted 9 February 2010. Denise Drysdale and Chrissie Swan were part of the original hosting team. After two years with the program they resigned at the end of 2011 season with Drysdale spending more time with family following the birth of her grandson and Swan announced her decision to move ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Morning Show (TV Program)
''The Morning Show'' is an Australian morning talk show broadcast on the Seven Network and currently hosted by Kylie Gillies and Larry Emdur. The show airs between 9:00 am and 11:30 am on weekdays and follows Seven's breakfast news program ''Sunrise'', with both programs closely interlinked. The program features infotainment, celebrity interviews and live music performances. On weekends, a highlights show is aired between 10:00 am and 12:00 pm on Saturday and Sunday featuring segments from the week. History The show premiered on the Seven Network on 18 June 2007 and originally aired between 9:00 am and 11:00 am on weekdays. Adam Boland was the original executive producer of the show and promised to deliver a mix of news and views, new music and regular segments covering health and fitness, astrology, celebrity gossip, cooking, counselling and fashion. Boland built the show on the success of ''Sunrise'' which he also produced. In March 2012, ''The Morning Show'' extended to a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mornings With Kerri-Anne
''Kerri-Anne'' was an Australian morning television program shown on the Nine Network, hosted by Kerri-Anne Kennerley. It was broadcast on weekdays at 9am for two hours. The final episode of the series was on 25 November 2011. It was replaced by ''Today Extra'', hosted by Sonia Kruger and David Campbell. History The program debuted on 28 October 2002 on the Nine Network to compete against Network Ten's '' Good Morning Australia'' with Bert Newton. The show began as a one-hour program from 9:30 to 10:30 am five days a week. In the program's second season in 2003, the show progressed to an hour and a half from 9:30 to 11:00am. After the network's decision to rest ''Here's Humphrey'', which had been broadcast since 1965, the show began its third season as a two-hour program from 9:00 to 11:00am. ''Mornings'' proved to be a success against ''Good Morning Australia'' and, by the end of 2005, Newton announced that he would be returning to the Nine Network. As a result, Network Ten ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Paid News In India
Paid news in India is the practice of cash payment or equivalent to journalists and media organizations by individuals and organizations so as to appear in their news articles and to "ensure sustained positive coverage". This practice started in the 1950s and has become a widespread organized activity in India through formal contracts and "private treaties". Pioneered by Bennett, Coleman & Company, Ltd. (B.C.C.L.) group through their ''Times of India'' publication and widely adopted by groups such as ''The Hindustan Times'', ''Outlook'' and others, the practice was brought to Western media attention in 2010. Paid news financially benefits the "individual journalists and specific media organizations" such as newspapers, magazines and television channels according to a 2010 investigative report of the Press Council of India. It is paid for by politicians, organizations (for profit and non-profit), brands, movies and celebrities who seek to improve their public image, increase favorab ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Infomercial
An infomercial is a form of television commercial that resembles regular TV programming yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. Most often used as a form of direct response television (DRTV), they are often ''program-length commercials'' (long-form infomercials), and are typically 28:30 or 58:30 minutes in length. Infomercials are also known as paid programming (or teleshopping in Europe). This phenomenon started in the United States, where infomercials were typically shown overnight (usually 1:00 a.m. to 6:00 a.m.), outside peak prime time hours for commercial broadcasters. Some television stations chose to air infomercials as an alternative to the former practice of signing off, while other channels air infomercials 24 hours a day. Some stations also choose to air infomercials during the daytime hours, mostly on weekends, to fill in for unscheduled network or syndicated programming. By ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Synonym
A synonym is a word, morpheme, or phrase that means exactly or nearly the same as another word, morpheme, or phrase in a given language. For example, in the English language, the words ''begin'', ''start'', ''commence'', and ''initiate'' are all synonyms of one another: they are ''synonymous''. The standard test for synonymy is substitution: one form can be replaced by another in a sentence without changing its meaning. Words are considered synonymous in only one particular sense: for example, ''long'' and ''extended'' in the context ''long time'' or ''extended time'' are synonymous, but ''long'' cannot be used in the phrase ''extended family''. Synonyms with exactly the same meaning share a seme or denotational sememe, whereas those with inexactly similar meanings share a broader denotational or connotational sememe and thus overlap within a semantic field. The former are sometimes called cognitive synonyms and the latter, near-synonyms, plesionyms or poecilonyms. Lexicograph ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kerri-Anne Kennerley
Kerri-Anne Kennerley (née Wright; born 22 September 1953) is an Australian television and radio presenter, actress and singer. She has more than 50 years in the industry, and is an inductee into the Logie Hall of Fame. Kennerley was a co-host on Network 10's ''Studio 10''. She is currently due to star in ''Pippin'' at the Sydney Lyric Theatre as Pippin's grandmother, Berthe. Career Kennerley made her first television appearance in 1967 at the age of 14 on the children's shows ''The Channel Niners'' and ''Everybody's In'' on Brisbane's QTQ 9. After returning to Australia from the US in 1981 she landed the role of Melinda Burgess in TV series ''The Restless Years'', a teen-oriented soap opera. She hosted the breakfast TV program '' Good Morning Australia on Network Ten'' for 11 years. During the 1980s Kennerley performed as a singer, and released a self-titled album (''Kerri-Anne'') as well as a Christmas album in 1985. Her cabaret singing style was parodied by singer and come ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Prasar Bharati
Prasar Bharati (abbreviated as PB; Hindi: ''Praśar Bharati'', lit. Indian Broadcaster) is India's State media, state-owned public broadcaster, headquartered in New Delhi. It is a Statutory corporation, statutory autonomous body set up by an Act of Parliament and comprises the Doordarshan Television Network and All India Radio, Akashvani All India Radio, which were earlier media units of the Ministry of Information and Broadcasting (India), Ministry of Information and Broadcasting. The Parliament of India passed the Prasar Bharati Act to grant this autonomy in 1990, but it was not enacted until 15 September 1997. The Prasar Bharati board chairperson's position remains vacant since Dr A. Surya Prakash finished his second term in February 2020. He had succeeded Dr Mrinal Pande. Sh. Gaurav Dwivedi is the CEO of Prasar Bharati (he succeeded Shashi Shekhar Vempati who was the CEO until June 2022). Reuters Institute Digital News Report 2021 revealed that DD News and All India Radio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Today (Australian TV Program)
''Today'' (also referred to as ''The Today Show'') is an Australian breakfast television program, with an infotainment base, currently hosted by Karl Stefanovic and Sarah Abo and includes news and weather updates. It broadcast weekdays on the Nine Network. The show also has a weekend edition called ''Weekend Today'' ''Today'' airs each weekday after '' Nine News: Early Edition'' and runs from 5:30 am to 9:00 am before ''Today Extra'', an extended light entertainment program, hosted by David Campbell and Sylvia Jeffreys. The show is broadcast from the Nine Network TCN studios in North Sydney, a suburb located on the North Shore of New South Wales. Although not affiliated with, the program shares a similiar infotainment format and title of the long running United States. History Officially launched as The National Today Show, ''Today'' is Australia's longest running morning breakfast news program. The show premiered on 28 June 1982. The original hosts, Steve Liebmann and S ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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