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You Press The Button, We Do The Rest
"You Press the Button, We Do the Rest" was an advertising slogan coined by George Eastman, the founder of Kodak, in 1888. Eastman believed in making photography available to the world, and making it possible for anyone who had the desire to take great pictures. Until then, taking photographs was a complicated process that could only be accomplished if the photographer could process and develop film. With his new slogan, Eastman and the Eastman Kodak Company became wildly successful and helped make photography popular. Background Eastman's first camera, the Detective, was created in 1886. Only 50 were made, and did not sell well. Soon after in 1888, Eastman created a superior model, the Eastman Kodak camera to replace his poorly selling Detective. The Kodak inspired the slogan "You Press the Button, We Do the Rest." Eastman wrote the owner's manual for the Kodak, although he originally hired an advertising expert to do the job. Displeased with the man's inability to understand the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
You Press The Button, We Do The Rest (Kodak)
"You Press the Button, We Do the Rest" was an advertising slogan coined by George Eastman, the founder of Kodak, in 1888. Eastman believed in making photography available to the world, and making it possible for anyone who had the desire to take great pictures. Until then, taking photographs was a complicated process that could only be accomplished if the photographer could process and develop film. With his new slogan, Eastman and the Eastman Kodak Company became wildly successful and helped make photography popular. Background Eastman's first camera, the Detective, was created in 1886. Only 50 were made, and did not sell well. Soon after in 1888, Eastman created a superior model, the Eastman Kodak camera to replace his poorly selling Detective. The Kodak inspired the slogan "You Press the Button, We Do the Rest." Eastman wrote the owner's manual for the Kodak, although he originally hired an advertising expert to do the job. Displeased with the man's inability to understand the s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Scribner's Magazine
''Scribner's Magazine'' was an American periodical published by the publishing house of Charles Scribner's Sons from January 1887 to May 1939. ''Scribner's Magazine'' was the second magazine out of the Scribner's firm, after the publication of ''Scribner's Monthly''. Charles Scribner's Sons spent over $500,000 setting up the magazine, to compete with the already successful ''Harper's Monthly'' and ''The Atlantic Monthly''. ''Scribner's Magazine'' was launched in 1887, and was the first of any magazine to introduce color illustrations. The magazine ceased publication in 1939. The magazine contained many engravings by famous artists of the 19th and early 20th centuries, as well as articles by important authors of the time, including John Thomason, Elisabeth Woodbridge Morris, Clarence Cook, and President Theodore Roosevelt. The magazine had high sales when Roosevelt started contributing, reaching over 200,000, but gradually lost circulation after World War I. History ''Scribne ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Advertising Slogans
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Puck Magazine
''Puck'' was the first successful humor magazine in the United States of colorful cartoons, caricatures and political satire of the issues of the day. It was founded in 1876 as a German-language publication by Joseph Keppler, an Austrian-born cartoonist. ''Puck'''s first English-language edition was published in 1877, covering issues like New York City's Tammany Hall, presidential politics, and social issues of the late 19th century to the early 20th century. "Puckish" means "childishly mischievous". This led Shakespeare's Puck character (from ''A Midsummer Night's Dream'') to be recast as a charming near-naked boy and used as the title of the magazine. ''Puck'' was the first magazine to carry illustrated advertising and the first to successfully adopt full-color lithography printing for a weekly publication. ''Puck'' was published from 1876 until 1918. Publication history After working with ''Leslie's Illustrated Weekly'' in New York – a well-established magazine at the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Time Magazine
''Time'' (stylized in all caps) is an American news magazine based in New York City. For nearly a century, it was published weekly, but starting in March 2020 it transitioned to every other week. It was first published in New York City on March 3, 1923, and for many years it was run by its influential co-founder, Henry Luce. A European edition (''Time Europe'', formerly known as ''Time Atlantic'') is published in London and also covers the Middle East, Africa, and, since 2003, Latin America. An Asian edition (''Time Asia'') is based in Hong Kong. The South Pacific edition, which covers Australia, New Zealand, and the Pacific Islands, is based in Sydney. Since 2018, ''Time'' has been published by Time USA, LLC, owned by Marc Benioff, who acquired it from Meredith Corporation. History ''Time'' has been based in New York City since its first issue published on March 3, 1923, by Briton Hadden and Henry Luce. It was the first weekly news magazine in the United States. The two ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Frank Leslie
Frank Leslie (March 29, 1821 – January 10, 1880) was an English-born American engraving, engraver, illustrator, and publisher of family periodicals. Biography English origins Leslie was born on March 29, 1821, in Ipswich, England as Henry Carter, the son of Joseph Carter, the proprietor of a long-standing and prosperous glove manufacturing firm. He was educated in Ipswich and he then trained for commerce in London. As a boy on his way to and from school, he passed a silversmith's shop whose workers he took a detailed interest in, especially those who engraved designs and letters upon various articles of silver and gold. He took note of the tools that were used and the manner of using them and acquired the necessary tools to do the work himself.Obituary in ''Frank Leslie's Illustrated Newspaper'', January 24, 1880. At the age of 13, he did his first wood engraving of the coat of arms of his home town. At 17, he was sent to London to learn more about the glove-making business ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Harper's Weekly
''Harper's Weekly, A Journal of Civilization'' was an American political magazine based in New York City. Published by Harper & Brothers from 1857 until 1916, it featured foreign and domestic news, fiction, essays on many subjects, and humor, alongside illustrations. It carried extensive coverage of the American Civil War, including many illustrations of events from the war. During its most influential period, it was the forum of the political cartoonist Thomas Nast. History Inception Along with his brothers James, John, and Wesley, Fletcher Harper began the publishing company Harper & Brothers in 1825. Following the successful example of ''The Illustrated London News'', Harper started publishing '' Harper's Magazine'' in 1850. The monthly publication featured established authors such as Charles Dickens and William Makepeace Thackeray, and within several years, demand for the magazine was great enough to sustain a weekly edition.Palmquist & Kailborn 2002, p. 279. In 1857, his ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Scientific American
''Scientific American'', informally abbreviated ''SciAm'' or sometimes ''SA'', is an American popular science magazine. Many famous scientists, including Albert Einstein and Nikola Tesla, have contributed articles to it. In print since 1845, it is the oldest continuously published magazine in the United States. ''Scientific American'' is owned by Springer Nature, which in turn is a subsidiary of Holtzbrinck Publishing Group. History ''Scientific American'' was founded by inventor and publisher Rufus Porter (painter), Rufus Porter in 1845 as a four-page weekly newspaper. The first issue of the large format newspaper was released August 28, 1845. Throughout its early years, much emphasis was placed on reports of what was going on at the United States Patent and Trademark Office, U.S. Patent Office. It also reported on a broad range of inventions including perpetual motion machines, an 1860 device for buoying vessels by Abraham Lincoln, and the universal joint which now can be found ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
George Eastman
George Eastman (July 12, 1854March 14, 1932) was an American entrepreneur who founded the Kodak, Eastman Kodak Company and helped to bring the photographic use of roll film into the mainstream. He was a major philanthropist, establishing the Eastman School of Music, Rochester Philharmonic Orchestra, and schools of dentistry and medicine at the University of Rochester and in London Eastman Dental Hospital; contributing to the Rochester Institute of Technology (RIT) and the construction of several buildings at the second campus of Massachusetts Institute of Technology (MIT) on the Charles River. In addition, he made major donations to Tuskegee University and Hampton University, historically black universities in Southern United States, the South. With interests in improving health, he provided funds for clinics in London and other European cities to serve low-income residents. In his final two years, Eastman was in intense pain caused by a disorder affecting his spine. On March ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Exposure (photography)
In photography, exposure is the amount of light per unit area (the image plane's illuminance times the exposure time) reaching a frame of photographic film or the surface of an electronic image sensor, as determined by shutter speed, lens F-number, and scene luminance. Exposure is measured in lux seconds, and can be computed from exposure value (EV) and scene luminance in a specified region. An "exposure" is a single shutter cycle. For example, a long exposure refers to a single, long shutter cycle to gather enough dim light, whereas a multiple exposure involves a series of shutter cycles, effectively layering a series of photographs in one image. The accumulated ''photometric exposure'' (''H''v) is the same so long as the total exposure time is the same. Definitions Radiant exposure Radiant exposure of a ''surface'', denoted ''H''e ("e" for "energetic", to avoid confusion with photometric quantities) and measured in , is given by :H_\mathrm = E_\mathrmt, where *''E'' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rochester, New York
Rochester () is a City (New York), city in the U.S. state of New York (state), New York, the county seat, seat of Monroe County, New York, Monroe County, and the fourth-most populous in the state after New York City, Buffalo, New York, Buffalo, and Yonkers, New York, Yonkers, with a population of 211,328 at the 2020 United States census. Located in Western New York, the city of Rochester forms the core of a larger Rochester metropolitan area, New York, metropolitan area with a population of 1 million people, across six counties. The city was one of the United States' first boomtowns, initially due to the fertile Genesee River Valley, which gave rise to numerous flour mills, and then as a manufacturing center, which spurred further rapid population growth. Rochester rose to prominence as the birthplace and home of some of America's most iconic companies, in particular Eastman Kodak, Xerox, and Bausch & Lomb (along with Wegmans, Gannett, Paychex, Western Union, French's, Cons ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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