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World Wide Country Tours
World Wide Country Tours (WWCT) was a guided tour company founded by publishing icon Roy Reiman in 1972, and it served as the exclusive tour operator for and part of the Reader's Digest Association family of companies until its closing in 2012. The company was headquartered in Greendale, Wisconsin, along with the publishing offices of thirteen magazines, including ''Taste of Home'', '' Birds & Blooms'' and ''Country''. Overview Agritourism, which brings visitors to a farm or ranch, was an integral component of World Wide Country Tours itineraries. Reiman's first tours brought farmers to Hawaii for educational visits and seminars. The company expanded to Alaska, international destinations and then to North American tours. The tour itineraries often emphasized visiting local farms, orchards, fisheries, and crafts businesses, in addition to more conventional tourist destinations. In 1995, Nebraska Educational Telecommunications Nebraska Public Media, formerly Nebraska Educational Tele ...
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Roy Reiman
Roy J. Reiman (born May 16, 1934) is the founder of Reiman Publications based in Greendale, Wisconsin, which is best known for its country-oriented magazines, books, and other home products. Roy Reiman is credited with building the country’s largest, private, subscription-based publishing company. In 2003, it was reported that one out of every eight households in the United States subscribed to a Reiman magazine. Roy Reiman was named publisher of the year in 1991 by Magazine Weekly and Wisconsin’s Master Entrepreneur in 1992. Reiman Publications, now affiliated with the Reader's Digest Corporation, currently publishes thirteen national consumer magazines, including '' Taste of Home'', the most popular cooking magazine worldwide. Early life and career Roy Reiman was born May 16, 1934, and grew up on a farm near Auburn, Iowa. He graduated from Auburn High School in 1952. He worked in a creamery to pay for his college tuition. Reiman graduated from Iowa State University in 1 ...
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Reader's Digest Association
Trusted Media Brands, Inc. (TMBI), formerly known as the Reader's Digest Association, Inc. (RDA), is an American multi-platform media and publishing company that is co-headquartered in New York City and White Plains, New York. The company was founded by husband and wife DeWitt Wallace and Lila Bell Wallace in New York City in 1922 with the first publication of the magazine ''Reader's Digest''. The company's brands include ''Reader's Digest'', '' Taste of Home'', ''The Family Handyman'', ''Simple & Deliciou', '' Birds & Blooms'', ''Reminisce'', ''Country'', EnrichU, and others. At its peak in 1973, the flagship magazine had over 30 million subscribers and continues to be published in 30 countries. As of 2016, its portfolio of brands garners 53 million unique online visitors and 40 million print readers per month. History Trusted Media Brands, Inc. (TMBI) was founded as Reader's Digest Association, Inc. (RDA) in New York City in 1922 by married duo DeWitt Wallace and ...
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Greendale, Wisconsin
Greendale is a village in Milwaukee County, Wisconsin, United States. The population was 14,854 at the 2020 census. Greendale is located southwest of Milwaukee, Wisconsin, and is a part of the Milwaukee metropolitan area. A planned community, it was established by the United States government during the Great Depression. History Native American Peoples The first recorded inhabitants of the Greendale area were various Native American tribes, including the Potawatomi. The 1833 Treaty of Chicago struck an agreement between the United States government that required the Chippewa, Odawa, and Potawatomi tribes cede to the United States government their 5,000,000 acres, (2,000,000 ha). In exchange for ceding their lands in the area, they were to receive monetary payments and lands west of the Mississippi in Indian Territory. 1930s and beyond Greendale was one of three government sponsored "Greenbelt" communities constructed by the Resettlement Administration, starting in 1936, as p ...
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Taste Of Home
''Taste of Home'' is an American media brand centered on food. It is an example of user-generated content in magazines, publishing recipes submitted by home cooks. ''Taste of Home'' is owned by Trusted Media Brands, which also owns ''Reader's Digest'', '' Birds and Blooms'' and ''The Family Handyman''. History The magazine was first published in 1993 with an aim to provide readers with recipes and information geared toward home cooks. It was originally based in Greendale, Wisconsin Greendale is a village in Milwaukee County, Wisconsin, United States. The population was 14,854 at the 2020 census. Greendale is located southwest of Milwaukee, Wisconsin, and is a part of the Milwaukee metropolitan area. A planned community, i .... Early issues used ingredients that could be found at local American grocery stores. ''Taste of Home''s content now includes ethnic and world cuisine. ''Taste of Home'' produces a variety of special interest publications, cookbooks and recipe collectio ...
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Birds & Blooms
''Birds & Blooms'' is an American magazine about backyard plants, birds, butterflies, and other creatures. History and profile ''Birds & Blooms'' was started in 1995. The magazine has its editorial offices in Milwaukee, Wisconsin. The magazine is produced once every two months. Most of the articles and photographs in the magazine are reader-submitted, giving the magazine a non-scientific approach. It contains information on how to attract birds and other wildlife to the backyard and other information of interest to outdoor enthusiasts and amateur ornithologists and lepidopterists. The magazine targets audiences from two hobby demographics: gardening and birdwatching. In 2008, 70% of American adults were involved in gardening, and 6.4% were bird-watchers. In May 2005, ''Birds & Blooms'' began publishing ''Birds & Blooms EXTRA'' with magazine issues published six months a year on alternating months to the original ''Birds & Bloom'' magazine. See also *Birdwatching *Gardening *List ...
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Agritourism
Agritourism or agrotourism involves any agriculturally based operation or activity that brings visitors to a farm or ranch. Types A 2018 article published in the ''Journal of Agriculture, Food Systems, and Community Development'' classified agritourism activities as falling into one or more categories: direct-to-consumer sales (e.g., farm stands, u-pick), agricultural education (e.g., school visits to a farm), hospitality (overnight farm stays), recreation (e.g., hunting, horseback riding), and entertainment (e.g., hayrides, harvest dinners). Most agritourists spent time visiting farm stands, picking fruit, or feeding animals; others may navigate a corn maze or do a farm stay, assisting with chores or agricultural or ranch work. Economic benefits Agricultural tourism has become a necessary means for many small farms’ survival. By diversifying business operations, farm operators are able to ensure a more stable income. This is because agritourism activities can occur during ...
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Nebraska Educational Telecommunications
Nebraska Public Media, formerly Nebraska Educational Telecommunications (NET), is a state network of public radio and television stations in the U.S. state of Nebraska. It is operated by the Nebraska Educational Telecommunications Commission (NETC). The television stations are all members of the Public Broadcasting Service (PBS), while the radio stations are members of National Public Radio (NPR). The network is headquartered in the Terry M. Carpenter & Jack G. McBride Nebraska Public Media Center which is located at 1800 North 33rd Street on the East campus of the University of Nebraska in Lincoln, and has a satellite studio in Omaha. History Television Nebraska was one of the first states in the nation to begin the groundwork for educational broadcasting. The University of Nebraska successfully applied to have channel 18 in Lincoln allocated for educational use in 1951. Meanwhile, broadcasting pioneer John Fetzer purchased Lincoln's two commercial TV stations, KOLN-TV (channel ...
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