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Welcome Chinese
Welcome Chinese is a hospitality standard, brand and company founded in 2013 and headquartered in China. It was developed by the marketing and communications firm Select Holding Ltd, together with the China Tourism Academy (CTA), board of the China National Tourism Administration (CNTA). Company's purpose is to help Chinese tourists to feel more comfortable, travel easier and feel welcome overseas. Another goal is to help global hotels/resorts, museums, amusement parks, transportation hubs and all other sightseeing and tourist destinations to reach China's market through promotional activities. History The original purpose of Jacopo Sertoli, Select Holding's CEO, when opening the China office in 2010 was to export to China the business model of Select Italy, a US-based tour operator focused on high-end tourism to Italy. Because of this experience, Welcome Chinese was able to start its activities with a background in international tourism. Nevertheless, encouraging Chinese people t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Welcome Chinese 2016 Logo, Vertical Full
A welcome is a kind of greeting designed to introduce a person to a new place or situation, and to make them feel at ease. The term can similarly be used to describe the feeling of being accepted on the part of the new person. In some contexts, a welcome is extended to a stranger to an area or a household. "The concept of welcoming the stranger means intentionally building into the interaction those factors that make others feel that they belong, that they matter, and that you want to get to know them". It is also noted, however, that "[i]n many community settings, being welcoming is viewed as in conflict with ensuring safety. Thus, welcoming becomes somewhat self-limited: 'We will be welcoming unless you do something unsafe'". Different cultures have their own traditional forms of welcome, and a variety of different practices can go into an effort to welcome: Indications that visitors are welcome can occur at different levels. For example, a welcome sign, at the national, st ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
