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WRIG
WRIG (1390 AM) is a radio station broadcasting a sports format licensed to Schofield, Wisconsin, United States, and serving the Wausau area. The station is currently owned by Midwest Communications and features programming from Fox Sports Radio. It is also broadcast on FM translator W230BU at 93.9 MHz. The station history of WRIG begins with the 1937 launch of WSAU, the first station in Wausau. In 1958, WSAU sold the 1400 kHz frequency to move to a stronger facility, and the Wright family acquired it and started WRIG; this marked the beginning of Midwest Communications as a company. Formats on the station since 1958 have included top 40, oldies, adult standards, and sports talk. History WSAU In late 1935, the Federal Communications Commission (FCC) received two mutually exclusive applications to start new radio stations in Wausau. Both were from out-of-town investors. The Wausau Broadcasting Company, with investment from Minnesota and South Dakota individuals led by Emmo ...
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WSAU (AM)
WSAU (550 kHz) is an AM radio station broadcasting a conservative talk format serving Wausau, Wisconsin, United States, area, and simulcasted on WSAU-FM (99.9) in Stevens Point ( licensed to Rudolph). The station is owned by Wausau-based Midwest Communications, with studios on Scott Street. The WSAU transmitter is located along County Highway X in Kronenwetter, Wisconsin. The station today bearing the WSAU name started as WLIN in Merrill, Wisconsin, in 1948, preceded the year before by an FM station (now WIFC). It was owned by United States Representative Alvin E. O'Konski. It moved to Wausau in 1952 as that city's second radio station. WSAU, then at 1400 AM, acquired the frequency in 1958 in a facility upgrade. Midwest has owned WSAU since 1996. History Establishment in Merrill as WLIN Alvin E. O'Konski applied to the Federal Communications Commission (FCC) on February 3, 1947, to build a new radio station at Merrill, Wisconsin. At the time, O'Konski was a sit ...
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