WESC (AM)
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WESC (AM)
WESC (660 kHz) is a commercial daytime-only classic country AM radio station licensed to Greenville, South Carolina. Owned by iHeartMedia, it serves the Upstate South Carolina region as a simulcast of WESC-FM. The WESC studios are located in Greenville, while the station transmitter resides in nearby Berea. The station signs off at sunset to protect clear-channel WFAN in New York City. History The station signed on the air in March 1947 as WESC, and for many years played country music, branded as "660 in Dixie." In 1948, sister station WESC-FM went on the air; both stations simulcast from 1948 until the late 1960s, when WESC-FM switched to beautiful music, while WESC continued as a country outlet. WESC-FM later returned to country music. Throughout the 1970s and 80s, WESC-AM-FM were frequently the highest rated stations in the Greenville radio market. In 1994, while simulcasting WESC-FM most of the time, WESC also picked up the nationally syndicated sports radio show, ''T ...
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Greenville, South Carolina
Greenville (; locally ) is a city in and the seat of Greenville County, South Carolina, United States. With a population of 70,720 at the 2020 census, it is the sixth-largest city in the state. Greenville is located approximately halfway between Atlanta, Georgia, and Charlotte, North Carolina, along Interstate 85. Its metropolitan area also includes Interstates 185 and 385. Greenville is the anchor city of the Upstate, a combined statistical area with a population of 1,487,610 at the 2020 census. Greenville was the fourth fastest-growing city in the United States between 2015 and 2016, according to the U.S. Census Bureau. Greenville is the center of the Upstate region of South Carolina. Numerous large companies are located within the city, such as Michelin, Prisma Health, Bon Secours, and Duke Energy. Greenville County Schools is another large employer and is the largest school district in South Carolina. Having seen rapid development over the past two decades, Greenvil ...
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Upstate South Carolina
The Upstate is the region in the westernmost part of South Carolina, United States, also known as the Upcountry, which is the historical term. Although loosely defined among locals, the general definition includes the 10 counties of the commerce-rich I-85 corridor in the northwest corner of South Carolina. This definition coincided with the Greenville–Spartanburg–Anderson, SC combined statistical area, as first defined by the Office of Management and Budget (OMB) in 2015. In 2018, the OMB redefined the CSA such that it no longer included Abbeville County. That definition remains as of 2020. The region's population was 1,347,112 as of 2016. Situated between Atlanta and Charlotte, the Upstate is the geographical center of the Charlanta megaregion. After BMW's initial investment, foreign companies, including others from Germany, have a substantial presence in the Upstate; several large corporations have established regional, national, or continental headquarters in the area. ...
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Local Marketing Agreement
In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or time-buy. Under Federal Communications Commission (FCC) regulations, a local marketing agreement must give the company operating the station (the "senior" partner) under the agreement control over the entire facilities of the station, including the finances, personnel and programming of the station. Its original licensee (the "junior" partner) still remains legally responsible for the station and its operations, such as compliance with relevant regulations regarding content. Occasionally, a "local marketing agreement" may refer to the sharing or contracting of only certain functions, in particular advertising sales. This may also be referred to as a time brokerage agreement (TBA), local sales agreement (LSA), management services agreement ( ...
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WLFJ-FM
WLFJ-FM (89.3 MHz, "His Radio 89.3") is a Christian radio station serving the Upstate, including Spartanburg, Anderson and Clemson. Owned by Radio Training Network, it broadcasts a contemporary Christian music format. Three family ministries are also included in the weekday schedule, Dr. James Dobson, David Jeremiah and Charles Stanley. HD Radio WLFJ-FM broadcasts in the HD Radio format. *HD2 carries ''His Radio Z'', a youth-oriented Christian CHR format; it is syndicated from the First Baptist Church of Spartanburg's WHRZ-LP. *HD3 carries ''His Radio Praise'', a contemporary worship music format. It is also available on FM via 103.9 WSHP-FM Easley and 89.7 W209CM-Simpsonville. The main channel simulcasts ''His Radio Praise'' from 8 am to 12 noon on Sunday mornings. *HD4 carries ''His Radio Talk'', which airs talk and teaching programming. It is available on FM via 91.9 WHRT-FM Cokesbury, and the translator 92.9 W225AZ. Under a local marketing agreement, it was also aired o ...
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Clear Channel Communications
iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company founded by Lowry Mays and Red McCombs, B. J. "Red" McCombs in 1972, and later taken private by Bain Capital and Thomas H. Lee Partners through a leveraged buyout in 2008. As a result of this buyout, Clear Channel Communications, Inc., began to operate as a wholly owned subsidiary of CC Media Holdings, Inc. On September 16, 2014, CC Media Holdings, Inc. was rebranded iHeartMedia, Inc., and Clear Channel Communications, Inc., became iHeartCommunications, Inc. Overview iHeartMedia, Inc. specializes in radio broadcasting, podcasting, Digital media, digital and live events through Division (business), division iHeartMedia (sans "Inc." suffix; formerly Clear Channel Media and Entertainment, Clear Channel Radio, et al.) and subsidiary iHeartMedia an ...
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Billboard (magazine)
''Billboard'' (stylized as ''billboard'') is an American music and entertainment magazine published weekly by Penske Media Corporation. The magazine provides music charts, news, video, opinion, reviews, events, and style related to the music industry. Its music charts include the Hot 100, the 200, and the Global 200, tracking the most popular albums and songs in different genres of music. It also hosts events, owns a publishing firm, and operates several TV shows. ''Billboard'' was founded in 1894 by William Donaldson and James Hennegan as a trade publication for bill posters. Donaldson later acquired Hennegan's interest in 1900 for $500. In the early years of the 20th century, it covered the entertainment industry, such as circuses, fairs, and burlesque shows, and also created a mail service for travelling entertainers. ''Billboard'' began focusing more on the music industry as the jukebox, phonograph, and radio became commonplace. Many topics it covered were spun-off ...
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The Fabulous Sports Babe
''The Fabulous Sports Babe'' was a semi-fictional character who hosted various American sports radio broadcasts. The program, hosted by Tampa Bay area resident Nanci Donnellan, was syndicated across the United States on both ESPN Radio and ESPN2, from 1994 until 2001. She is noteworthy for being one of the few female broadcasters in sports radio, and was one of the first female sports radio call-in hosts in America. Broadcast history She first appeared on the radio on WEEI Boston and WLOM Cape Cod. In 1983 she joined Tampa Bay radio station WNSI (1380) and later on at WPLP (570) hosting her own sports show at night, The Nanci Donnellan Show. From 1991 to 1994, she was the weekday afternoon sports talk show host on KJR 950 AM in Seattle before joining ESPN Radio. In 1994, ESPN Radio picked up Donnellan's show, and made ''The Fabulous Sports Babe'' the network's first nationally syndicated weekday programs (prior to this, ESPN Radio only operated on weekends). She also helped la ...
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Sports Radio
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-air style and extensive debate and analysis by both hosts and callers. Many sports talk stations also carry play-by-play (live commentary) of local sports teams as part of their regular programming. Hosted by Bill Mazer, the first sports talk radio show in history launched in March 1964 on New York's WNBC (AM). Soon after WNBC launched its program, in 1965 Seton Hall University's radio station, WSOU, started ''Hall Line'', a call-in sports radio talk show focusing on the team's basketball program. Having celebrated its 50th anniversary on air during the 2015–2016 season, ''Hall Line'', which broadcasts to central and northern New Jersey as well as all five boroughs of New York, is the oldest and longest running sports talk call-in show i ...
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Beautiful Music
Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator music, light music, mood music, and Muzak are other terms that overlap with this format and the style of music that it featured. Beautiful music can also be regarded as a subset of the middle of the road radio format. History Beautiful music initially offered soft and unobtrusive instrumental selections on a very structured schedule with limited commercial interruptions. It often functioned as a free background music service for stores, with commercial breaks consisting only of announcements aimed at shoppers already in the stores. This practice was known as "storecasting" and was very common on the FM dial in the 1940s and 1950s. Many of these FM stations usually simulcast their AM station and used a subcarrier ( SCA) to transmit a hitch ...
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Country Music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, old-time, and American folk music forms including Appalachian, Cajun, Creole, and the cowboy Western music styles of Hawaiian, New Mexico, Red Dirt, Tejano, and Texas country. Country music often consists of ballads and honky-tonk dance tunes with generally simple form, folk lyrics, and harmonies often accompanied by string instruments such as electric and acoustic guitars, steel guitars (such as pedal steels and dobros), banjos, and fiddles as well as harmonicas. Blues modes have been used extensively throughout its recorded history. The term ''country music'' gained popularity in the 1940s in preference to '' hillbilly music'', with "country music" being used today to describe many styles and subgenres. It came to encomp ...
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