Trivision
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Trivision
A Trivision, also called three-message sign, is a billboard/sign that consists of triangular prisms placed inside a frame. The prisms rotate 120°, each showing a new message of advertisement and/or information. As implied, three individual images, or messages, can be displayed on a Trivision.http://www.prweek.com/uk/news/1056921/JCDecaux-switches-off-rotating-billboards/ The Trivision is most commonly used as a commercial sign and is used both indoors and outdoors. Trivision billboards are commonly found along highways and in city centers. The changing messages on the rotating prisms are intended to catch the attention of its viewer. Many individual studies that have been made in different countries, shows that the movement within a Trivision attracts attention and increases brand impact. The basic principle was used to change scenes in ancient Greek theatre with wooden prism devices known as Periaktos. The first U.S. patent using this principle in a motorized display was issue ...
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Trivision Advertising Illustration
A Trivision, also called three-message sign, is a billboard/sign that consists of triangular prism (geometry), prisms placed inside a frame. The prisms rotate 120°, each showing a new message of advertisement and/or information. As implied, three individual images, or messages, can be displayed on a Trivision.http://www.prweek.com/uk/news/1056921/JCDecaux-switches-off-rotating-billboards/ The Trivision is most commonly used as a commercial sign and is used both indoors and outdoors. Trivision billboards are commonly found along highways and in city centers. The changing messages on the rotating prisms are intended to catch the attention of its viewer. Many individual studies that have been made in different countries, shows that the movement within a Trivision attracts attention and increases brand impact. The basic principle was used to change scenes in ancient Greek theatre with wooden prism devices known as Periaktos. The first U.S. Patent, U.S. patent using this principle in ...
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Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisem ...
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Periaktos
A periaktos (plural form periaktoi, from a Greek word meaning ''revolving'') is a device used for displaying and rapidly changing theatre scenes. It was first mentioned in Plato's ''Republic'', in the story, "Allegory of a Cave" (c. 375 BCE), but its most intense use began in Renaissance theatre, as a result of the work of important theatrical designers, such as Nicola Sabbatini (1574–1654). It consists of a revolving solid equilateral triangular prism made of wood. On each of its three faces, a different scene is painted, so that, by quickly revolving the periaktos, another face can appear to the audience. Other solid polygons can be used, such as cubes, but triangular prisms offer the best combination of simplicity, speed and number of scenes per device. A series of periaktoi positioned one after the other along the stage's depth can produce the illusion of a longer scene, composed by its faces as seen in perspective. These periaktoi must therefore be rotated simultaneousl ...
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Billboards
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically brands use billboards to build their brands or to push for their new products. The largest ordinary-sized billboards are located primarily on major highways, expressways or principal arterials, and command high-density consumer exposure (mostly to vehicular traffic). These afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments. Posters are the other common form of billboard advertising, located mostly along primary and secondary arterial roads. Posters are a smaller format and are viewed principally by residents and commuter traffic, with some pedestrian exposure. Advertising style Billboard advertisemen ...
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Prism (geometry)
In geometry, a prism is a polyhedron comprising an polygon base, a second base which is a translated copy (rigidly moved without rotation) of the first, and other faces, necessarily all parallelograms, joining corresponding sides of the two bases. All cross-sections parallel to the bases are translations of the bases. Prisms are named after their bases, e.g. a prism with a pentagonal base is called a pentagonal prism. Prisms are a subclass of prismatoids. Like many basic geometric terms, the word ''prism'' () was first used in Euclid's Elements. Euclid defined the term in Book XI as “a solid figure contained by two opposite, equal and parallel planes, while the rest are parallelograms”. However, this definition has been criticized for not being specific enough in relation to the nature of the bases, which caused confusion among later geometry writers. Oblique prism An oblique prism is a prism in which the joining edges and faces are ''not perpendicular'' to the base ...
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Advertisement
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ...
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United States Of America
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo ...
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Variable Message Sign
A variable- (also changeable-, electronic-, or dynamic-) message sign, often abbreviated VMS, CMS, or DMS, and in the UK known as a matrix sign, is an electronic traffic sign often used on roadways to give travelers information about special events. Such signs warn of traffic congestion, accidents, incidents such as terrorist attacks, AMBER/Silver/Blue Alerts, roadwork zones, or speed limits on a specific highway segment. In urban areas, VMS are used within parking guidance and information systems to guide drivers to available car parking spaces. They may also ask vehicles to take alternative routes, limit travel speed, warn of duration and location of the incidents, inform of the traffic conditions, or display general public safety messages. History VMS systems were deployed at least as early as the 1950s on the New Jersey Turnpike. The NJ Turnpike's signs of that period, and up to around 2012, were capable of displaying a few messages in neon, all oriented around warning ...
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