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Toyetic
Toyetic is a term referring to the suitability of a media property, such as a cartoon or movie, for merchandising tie-in lines of licensed toys, games and novelties. The term is attributed to Bernard Loomis, a toy development executive for Kenner Toys, in discussing the opportunities for marketing the film ''Close Encounters of the Third Kind'', telling its producer Steven Spielberg that the movie was not "toyetic" enough, leading Loomis towards acquiring the lucrative license for the upcoming ''Star Wars'' properties. History The concept of toyetic works is stated to have come from Bernard Loomis in 1969, while working at Mattel. With the introduction of the Hot Wheels line of toy cars, Loomis proposed that they also developed a 30-minute show ''Hot Wheels'' as a means to promote the toys. The Federal Communications Commission (FCC), in reviewing the show, determined that the program needed to be treated as advertising, which affected the records of the network, forcing the show to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Batman & Robin (film)
''Batman & Robin'' is a 1997 American superhero film based on the DC Comics characters Batman and Robin by Bill Finger and Bob Kane. It is the fourth and final installment of Warner Bros.'s initial ''Batman'' film series, a sequel to '' Batman Forever'' and the only film in the series made without the involvement of Tim Burton in any capacity. Directed by Joel Schumacher and written by Akiva Goldsman, it stars George Clooney as Bruce Wayne / Batman, replacing Val Kilmer, Arnold Schwarzenegger as Victor Fries / Mr. Freeze, and Chris O'Donnell reprising his role as Dick Grayson / Robin, alongside Uma Thurman, Alicia Silverstone, Michael Gough, Pat Hingle, and Elle Macpherson. The film follows the titular characters as they attempt to prevent Mr. Freeze and Poison Ivy from taking over the world, while at the same time struggling to keep their partnership together. Warner Bros. fast-tracked development for ''Batman & Robin'' following the box office success of ''Batma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Batman Films
The fictional superhero Batman, who appears in American comic books published by DC Comics, has appeared in various films since his inception. Created by Bob Kane and Bill Finger, the character first starred in two serial films in the 1940s: ''Batman'' and '' Batman and Robin''. The character also appeared in the 1966 film ''Batman'', which was a feature film adaptation of the 1960s ''Batman'' TV series starring Adam West and Burt Ward, who also starred in the film. Toward the end of the 1980s, the Warner Bros. studio began producing a series of feature films starring Batman, beginning with the 1989 film ''Batman'', directed by Tim Burton and starring Michael Keaton. Burton and Keaton returned for the 1992 sequel ''Batman Returns'', and in 1995, Joel Schumacher directed ''Batman Forever'' with Val Kilmer as Batman. Schumacher also directed the 1997 sequel '' Batman & Robin'', which starred George Clooney. ''Batman & Robin'' was poorly received by both critics and fans, leading ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bernard Loomis
Bernard Loomis (July 4, 1923 – June 2, 2006) was an American toy developer and marketer who introduced some of the world's most notable brands including Chatty Cathy, Barbie, Hot Wheels, Baby Alive, and Strawberry Shortcake, but perhaps his biggest marketing success was bringing a then-unknown film property called ''Star Wars'' to the toy shelves. Every toy company he worked for (Mattel, General Mills' Kenner division, and Hasbro) became "the world's largest toy company" during his tenures in each company. He also coined the word "toyetic" in a conversation with Steven Spielberg about translating his ''Close Encounters of the Third Kind'' into figures. Early years Loomis was born on July 4, 1923, in the Bronx into a poor family. He didn't have toys of his own, but enjoyed baseball playing cards. In 1942 during World War II, Loomis served in the Army Air Forces in the Philippines. After the war, he attended New York University. During the 1950s, Loomis became a salesman who ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Joel Schumacher
Joel T. Schumacher (; August 29, 1939June 22, 2020) was an American film director, producer and screenwriter. Raised in New York City by his mother, Schumacher graduated from Parsons School of Design and originally became a fashion designer. He first entered filmmaking as a production and costume designer before gaining writing credits on ''Car Wash'', ''Sparkle'', and ''The Wiz''. Schumacher received little attention for his first theatrically released films, ''The Incredible Shrinking Woman'' and ''D.C. Cab'', but rose to prominence after directing ''St. Elmo's Fire'', ''The Lost Boys'', and ''The Client''. Schumacher was selected to replace Tim Burton as director of the Batman franchise and oversaw ''Batman Forever'' and '' Batman & Robin''. Later, Schumacher directed smaller-budgeted films, including ''Tigerland'' and ''Phone Booth''. In 2004, he directed ''The Phantom of the Opera'', which was released to mixed reviews. His final directorial work were two episodes of ''Ho ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mass Media
Mass media refers to a diverse array of media technologies that reach a large audience via mass communication. The technologies through which this communication takes place include a variety of outlets. Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication. Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television. Many other mass media outlets have an additional presence on the web, by such means as linking to or running TV ads online, or distributing QR codes in outdoor or print media to direct mobile users to a website. In this way, they can use the easy accessibility and outreach capabilities the Internet affords, as thereby easily broadcast information throughout many different regions of the world simultaneously and cost-efficiently. Outdoor media transmit information via such media ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the pa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Spoon
A spoon is a utensil consisting of a shallow bowl (also known as a head), oval or round, at the end of a handle. A type of cutlery (sometimes called flatware in the United States), especially as part of a place setting, it is used primarily for transferring food to the mouth. Spoons are also used in food preparation to measure, mix, stir and toss ingredients and for serving food. Present day spoons are made from metal (notably flat silver or silverware, plated or solid), wood, porcelain or plastic. There are a wide variety of spoons that are made of a variety of materials and by different cultures for many different uses and foods. Terminology The spoon consists of a ''bowl'' and a handle. A handle in a shape of a slender stick is frequently called a ''stem''. The stem can end in a sharp point or be crowned with a ''knop'', a decorative knob. The ''knop-top'' spoons with a variety of knop shapes described by colorful terms like "acorn", "writhen-end" (spiral ornament on a ba ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Beer Stein
A beer stein ( ), or simply stein, is either a traditional beer mug made out of stoneware or specifically an ornamental beer mug sold as a souvenir or collectible. An 1894 article on beer mugs in the American ''Vogue'' magazine that describes various types of steins stated: "And it is to this .e. Germannation that we owe Wagner's music and the apotheosis of the beer mug." Such steins may be made out of stoneware, pewter, porcelain, or even silver, wood or crystal glass; they may have open tops or hinged pewter lids with a thumb-lever. Steins usually come in sizes of a half litre or a full litre (or comparable historic sizes). Like decorative tankards, they are often decorated in a nostalgic manner with allusions to Germany. Etymology The English word is attested from 1855. It is borrowed from German ', which has – aside from its prevailing meaning "stone" – elder regional meanings "beer mug" and "beer measure of 1 litre or 2 Schoppen". The word can be compared to Old E ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Merchandise
Merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative way that entices customers to purchase more items or products. In retail commerce, visual display merchandising means merchandise sales using product design, selection, packaging, pricing, and display that stimulates consumers to spend more. This includes disciplines and discounting, physical presentation of products and displays, and the decisions about which products should be presented to which customers at what time. Often in a retail setting, creatively tying in related products or accessories is a great way to entice consumers to purchase more. Merchandising helps to understand the ordinary dating notation for the terms of payment of an invoice. Codified discounting solves pricing problems including markups and markdowns. It helps to find the net price of an item after single ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
20th Century-Fox
20th Century Studios, Inc. (previously known as 20th Century Fox) is an American film production company headquartered at the Fox Studio Lot in the Century City area of Los Angeles. As of 2019, it serves as a film production arm of Walt Disney Studios, a division of The Walt Disney Company. Walt Disney Studios Motion Pictures distributes and markets the films produced by 20th Century Studios and Walt Disney Studios Home Entertainment (Buena Vista Home Entertainment) distributes the films produced by 20th Century Studios in home media under the 20th Century Studios Home Entertainment banner. For over 80 years – beginning with its founding in 1935 and ending in 2019 (when it became part of Walt Disney Studios), 20th Century Fox was one of the then "Big Six" major American film studios. It was formed in 1935 from the merger of the Fox Film Corporation and Twentieth Century Pictures and was originally known as the Twentieth Century-Fox Film Corporation (while owned by TCF Hol ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
George Lucas
George Walton Lucas Jr. (born May 14, 1944) is an American filmmaker. Lucas is best known for creating the ''Star Wars'' and ''Indiana Jones'' franchises and founding Lucasfilm, LucasArts, Industrial Light & Magic and THX. He served as chairman of Lucasfilm before selling it to The Walt Disney Company in 2012. Lucas is one of history's most financially successful filmmakers and has been nominated for four Academy Awards. His films are among the 100 highest-grossing movies at the North American box office, adjusted for ticket-price inflation. Lucas is considered to be one of the most significant figures of the 20th-century New Hollywood movement, and a pioneer of the modern blockbuster (entertainment), blockbuster. After graduating from the University of Southern California in 1967, Lucas co-founded American Zoetrope with filmmaker Francis Ford Coppola. Lucas wrote and directed ''THX 1138'' (1971), based on his student short ''Electronic Labyrinth: THX 1138 4EB'', which was a c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pre-production
Pre-production is the process of planning some of the elements involved in a film, television show, play, or other performance, as distinct from production and post-production. Pre-production ends when the planning ends and the content starts being produced. In film Pre-production formally begins once a project has been greenlit. It involves finalizing the script, hiring the actors and crew, finding locations, determining what equipment is needed, and figuring out the budget. At this stage, finalizing preparations for production go into effect. Financing will generally be confirmed and many of the key elements such as principal cast members, director, and cinematographer are set. By the end of pre-production, the screenplay is usually finalized and satisfactory to all the financiers and other stakeholders. During pre-production, the script is broken down into individual scenes with storyboards and all the locations, props, cast members, costumes, special effects, and vi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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