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Takara Belmont Company
Takara Co., Ltd. (株式会社タカラ) was a Japanese toy company founded in 1955. In March 2006, the company merged with Tomy, Tomy Co., Ltd. to form Tomy, Takara Tomy. The Takara motto was 遊びは文化」("playing is culture"). Products Toys In 1967, Takara produced the first generation of the Licca-chan doll, which was 21 centimeters tall and had the last name of Kayama, inspired by the musician Yuzo Kayama and actress Yoshiko Kayama. In 1975, Takara produced the Diaclone and Microman Micro Change toys. In 1984, the toy line was rebranded by Hasbro as "Transformers (toyline), Transformers", which made Takara waste no time joining in. Takara continued to sell Microman and used it as the basis for the Micronauts toy line. Micronauts were sold internationally by the Mego Corporation. Other transforming toys made by Takara include Brave series, Brave, Dennō Bōkenki Webdiver, and Daigunder. Both Webdiver and Daigunder toys could interact with TV screens, which proved only ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Takara Tomy
is a Japanese entertainment company that makes children's toys and merchandise. It was created from a merger on March 1st 2006 of two companies: Tomy (founded in 1924 as Tomiyama, changing the name to Tomy in 1963) and long-time rival Takara (founded in 1955). The company has its headquarters in Katsushika, Tokyo. History and corporate name Before the merger The company was named Tomy as an abridgement of Tomiyama, which was the founder's surname. Starting as a manufacturer, Tomy had the largest product development team in the toy industry and plaudits for its technology. Nonetheless, by its third generation, president Mikitaro Tomiyama decided to streamline the company to be more competitive with wholesaler Bandai. Bandai developed its products more quickly, which was more appealing to television properties that required a fast turnaround. Despite internal and external opposition, Tomiyama was determined to aggressively pursue TV licenses such as Akakage, Giant Robo ( ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
