The Three Amigos Campaign
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The Three Amigos Campaign
The Three Amigos was a series of public service announcements to promote safe sexual practices that could be helpful in preventing the transmission of HIV/AIDS. It consisted of 20 episodes with three animated characters in the shape of condoms. The series was first screened at the XV International AIDS Conference in 2004 and received a global launch in 2005 and was subsequently translated into six different languages. This series was reached to audience through broadcast as well as distribution by non-governmental organizations, educational institutions, hospitals, and various groups across 150 countries and in 45 languages in 2012. The series was a collaborative effort of both Firdaus Kharas and Brent Quinn. All the episodes had humorous content with time duration of 15-60 seconds. The campaign relied extensively on hand-drawn animation, created by volunteers from four different countries. Its distribution was conducted free of charge. The campaign won a Peabody Award in ...
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Public Service Announcement
A public service announcement (PSA) is a message in the public interest disseminated by the media without charge to raise public awareness and change behavior. In the UK, they are generally called a public information film (PIF); in Hong Kong, they are known as an announcement in the public interest (API). History The earliest public service announcements (in the form of moving pictures) were made before and during the Second World War years in both the UK and the US. In the UK, amateur actor Richard Massingham set up Public Relationship Films Ltd in 1938 as a specialist agency for producing short educational films for the public. In the films, he typically played a bumbling character who was slightly more stupid than average and often explained the message of the film by demonstrating the risks if it was ignored. The films covered topics such as how to cross the road, how to prevent the spread of diseases, how to swim, and how to drive without causing the road to be unsafe for ...
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HIV/AIDS
Human immunodeficiency virus infection and acquired immunodeficiency syndrome (HIV/AIDS) is a spectrum of conditions caused by infection with the human immunodeficiency virus (HIV), a retrovirus. Following initial infection an individual may not notice any symptoms, or may experience a brief period of influenza-like illness. Typically, this is followed by a prolonged incubation period with no symptoms. If the infection progresses, it interferes more with the immune system, increasing the risk of developing common infections such as tuberculosis, as well as other opportunistic infections, and tumors which are rare in people who have normal immune function. These late symptoms of infection are referred to as acquired immunodeficiency syndrome (AIDS). This stage is often also associated with unintended weight loss. HIV is spread primarily by unprotected sex (including anal and vaginal sex), contaminated blood transfusions, hypodermic needles, and from mother to ch ...
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XV International AIDS Conference, 2004
The XV International AIDS Conference was held in Bangkok, the capital city of Thailand, from July 11 to July 16, 2004. The main venue for the conference was the IMPACT Muang Thong Thani convention centre at Nonthaburi, north-east of downtown Bangkok. It was the first international AIDS conference to be held in Southeast Asia. International AIDS conferences have been held regularly since the first one in Atlanta in 1985. At the opening ceremony on the evening of July 11, the main speakers were the Thai Prime Minister, Thaksin Shinawatra, and the Secretary-General of the United Nations, Kofi Annan. The opening was screened live on Thai national television. Thaksin, whose government had been criticised by foreign observers for its harsh attitude to injecting drug users, surprised the conference by pledging to adopt a "harm minimization" approach to AIDS prevention among drug users, and to work co-operatively with non-government organizations, including the Thai Drug Users' Network. ...
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Peabody Awards
The George Foster Peabody Awards (or simply Peabody Awards or the Peabodys) program, named for the American businessman and philanthropist George Peabody, honor the most powerful, enlightening, and invigorating stories in television, radio, and online media. The awards were conceived by the National Association of Broadcasters in 1938 as the radio industry’s equivalent of the Pulitzer Prizes. Programs are recognized in seven categories: news, entertainment, documentaries, children's programming, education, interactive programming, and public service. Peabody Award winners include radio and television stations, networks, online media, producing organizations, and individuals from around the world. Established in 1940 by a committee of the National Association of Broadcasters, the Peabody Award was created to honor excellence in radio broadcasting. It is the oldest major electronic media award in the United States. Final Peabody Award winners are selected unanimously by the prog ...
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Nobel Peace Prize
The Nobel Peace Prize is one of the five Nobel Prizes established by the will of Swedish industrialist, inventor and armaments (military weapons and equipment) manufacturer Alfred Nobel, along with the prizes in Nobel Prize in Chemistry, Chemistry, Nobel Prize in Physics, Physics, Nobel Prize in Physiology or Medicine, Physiology or Medicine and Nobel Prize in Literature, Literature. Since March 1901, it has been awarded annually (with some exceptions) to those who have "done the most or the best work for fraternity between nations, for the abolition or reduction of standing armies and for the holding and promotion of peace congresses". In accordance with Alfred Nobel's will, the recipient is selected by the Norwegian Nobel Committee, a five-member committee appointed by the Parliament of Norway. Since 2020 the prize is awarded in the University of Oslo Faculty of Law, Atrium of the University of Oslo, where it was also awarded 1947–1989; the Abel Prize is also awarded in the ...
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Archbishop Desmond Tutu
Desmond Mpilo Tutu (7 October 193126 December 2021) was a South African Anglican bishop and Christian theology, theologian, known for his work as an Internal resistance to apartheid, anti-apartheid and human rights activist. He was Anglican Diocese of Johannesburg, Bishop of Johannesburg from 1985 to 1986 and then Anglican Diocese of Cape Town, Archbishop of Cape Town from 1986 to 1996, in both cases being the first black African to hold the position. Theologically, he sought to fuse ideas from black theology with African theology. Tutu was born of mixed Xhosa people, Xhosa and Tswana people, Motswana heritage to a poor family in Klerksdorp, Union of South Africa, South Africa. Entering adulthood, he trained as a teacher and married Nomalizo Leah Tutu, with whom he had several children. In 1960, he was ordained as an Anglican priest and in 1962 moved to the United Kingdom to study theology at King's College London. In 1966 he returned to southern Africa, teaching at the Feder ...
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Public Service Announcements
A public service announcement (PSA) is a message in the public interest disseminated by the media without charge to raise public awareness and change behavior. In the UK, they are generally called a public information film (PIF); in Hong Kong, they are known as an announcement in the public interest (API). History The earliest public service announcements (in the form of moving pictures) were made before and during the Second World War years in both the UK and the US. In the UK, amateur actor Richard Massingham set up Public Relationship Films Ltd in 1938 as a specialist agency for producing short educational films for the public. In the films, he typically played a bumbling character who was slightly more stupid than average and often explained the message of the film by demonstrating the risks if it was ignored. The films covered topics such as how to cross the road, how to prevent the spread of diseases, how to swim, and how to drive without causing the road to be unsafe for ...
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