Tempo Beer Industries
Tempo Beer Industries (Tempo) is Israel's largest brewer and the country's second-largest beverage company. Products Beers Tempo produces three brands of pale lager: *Goldstar, which was acquired in a 1985 merger *Maccabee, also marketed in the United States and Europe *Nesher Malt, brewed in both alcoholic and non-alcoholic versions Goldstar ( he, גולדסטאר) is a 4.9% ABV pale lager which has been produced since the 1950s. It is marketed as a dark lager beer (""), though it is pale golden in appearance. In January 2007, Tempo introduced 4% Goldstar Light with a commercial starring Moshe Datz, from the Israeli duet Duo Datz. The beer is certified kosher by the Chief Rabbi of Netanya, Israel. Maccabee ( he, מכבי) is a 4.9% ABV pale lager that was first brewed in 1968. It is distributed in Israel and is also marketed in the United States and Europe. Nesher Malt was the first commercial beer to be brewed in Israel. It is produced in both alcoholic and non-alcoholic s ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Netanya
Netanya (also known as Natanya, he, נְתַנְיָה) is a city in the Northern Central District of Israel, and is the capital of the surrounding Sharon plain. It is north of Tel Aviv, and south of Haifa, between Poleg stream and Wingate Institute in the south and the Avihayil stream in the north. Netanya was named in honor of Nathan Straus, a prominent Jewish American merchant and philanthropist in the early 20th century who was the co-owner of Macy's department store. Its of beaches have made the city a popular tourist resort. In , it had a population of , making it the 7th-largest city in Israel by population. An additional 150,000 people live in the local and regional councils within of Netanya, which serves as a regional center for them. The city mayor is Miriam Feirberg. History Netanya was established near the ancient site of Poleg by the Bnei Binyamin association in Zikhron Ya'akov. It was named in honor of Nathan (Hebrew: ''Natan'') Straus (1848–1931), co- ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Beer In Israel
Beer in Israel is manufactured primarily by two major breweries – Tempo Beer Industries and Israel Beer Breweries. Over the past decade numerous microbreweries have established themselves throughout the country. Beer festivals are held annually in Israel, of which one of the largest is in Jerusalem. History Like the Phoenicians, the Greeks and the Romans, the ancient Israelites were far more drawn to wine than they were to beer. After the exile of the Jews to Babylonia in the sixth century BC, they began embracing beer and several rabbis became established brewers. Two notable Babylonian Jewish brewers were Rav Chisda and his pupil Rav Papa, both of whom lived in the vicinity of Sura during the fourth century CE. In James Armand de Rothschild, identifying a demand for beer on the part of British nationals residing in Palestine, established the first local commercial brewery in partnership with Gaston Dreyfus, in Rishon LeZion. In 1940 the Palestine Brewery () – or, as it wa ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Pepsi
Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was first invented in 1893 as "Brad's Drink" by Caleb Bradham, who sold the drink at his drugstore in New Bern, North Carolina. It was renamed Pepsi-Cola in 1898, "Pepsi" because it was advertised to relieve dyspepsia (indigestion) and "Cola" referring to the cola flavor. Some have also suggested that "Pepsi" may have been a reference to the drink aiding digestion like the digestive enzyme pepsin, but pepsin itself was never used as an ingredient to Pepsi-Cola. The original recipe also included sugar and vanilla. Bradham sought to create a fountain drink that was appealing and would aid in digestion and boost energy. In 1903, Bradham moved the bottling of Pepsi from his drugstore to a rented warehouse. That year, Bradham sold 7,968 gallons ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Jingle
A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding. A jingle contains one or more hooks and meaning that explicitly promote the product or service being advertised, usually through the use of one or more advertising slogans. Ad buyers use jingles in radio and television commercials; they can also be used in non-advertising contexts to establish or maintain a brand image. Many jingles are also created using snippets of popular songs, in which lyrics are modified to appropriately advertise the product or service. History The Wheaties advertisement, with its lyrical hooks, was seen by its owners as extremely successful. According to one account, General Mills had seriously planned to end production of Wheaties in 1929 on the basis of poor sales. Soon after the song "Have you tried Wheaties?" aired in Minnesota, however, sales spiked there. Of the 53,000 cases of Wheaties breakfast cereal sold, 40,000 were ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Summer Camps
Summer is the hottest of the four temperate seasons, occurring after spring and before autumn. At or centred on the summer solstice, the earliest sunrise and latest sunset occurs, daylight hours are longest and dark hours are shortest, with day length decreasing as the season progresses after the solstice. The date of the beginning of summer varies according to climate, tradition, and culture. When it is summer in the Northern Hemisphere, it is winter in the Southern Hemisphere, and vice versa. Timing From an astronomical view, the equinoxes and solstices would be the middle of the respective seasons, but sometimes astronomical summer is defined as starting at the solstice, the time of maximal insolation, often identified with the 21st day of June or December. By solar reckoning, summer instead starts on May Day and the summer solstice is Midsummer. A variable seasonal lag means that the meteorological centre of the season, which is based on average temperature patterns, ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Reform Judaism
Reform Judaism, also known as Liberal Judaism or Progressive Judaism, is a major Jewish denomination that emphasizes the evolving nature of Judaism, the superiority of its ethical aspects to its ceremonial ones, and belief in a continuous search for truth and knowledge, which is closely intertwined with human reason and not limited to the theophany at Mount Sinai. A highly liberal strand of Judaism, it is characterized by lessened stress on ritual and personal observance, regarding ''halakha ''Halakha'' (; he, הֲלָכָה, ), also transliterated as ''halacha'', ''halakhah'', and ''halocho'' ( ), is the collective body of Jewish religious laws which is derived from the written and Oral Torah. Halakha is based on biblical commandm ...'' (Jewish law) as non-binding and the individual Jew as autonomous, and great openness to external influences and progressive values. The origins of Reform Judaism lie in German Confederation, 19th-century Germany, where Rabbi Abraham Geige ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territories, nine Minor Outlying Islands, and 326 Indian reservations. The United States is also in free association with three Pacific Island sovereign states: the Federated States of Micronesia, the Marshall Islands, and the Republic of Palau. It is the world's third-largest country by both land and total area. It shares land borders with Canada to its north and with Mexico to its south and has maritime borders with the Bahamas, Cuba, Russia, and other nations. With a population of over 333 million, it is the most populous country in the Americas and the third most populous in the world. The national capital of the United States is Washington, D.C. and its most populous city and principal financial center is New York City. Paleo-Americ ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Duran Duran (1981 Album)
''Duran Duran'' is the debut studio album by the English new wave band Duran Duran, which was released on 15June 1981 by EMI. After signing a record contract, the band recorded the album at several London studios between December 1980 and January 1981, with production by Colin Thurston. Although the instrumental tracks were recorded quickly, singer Simon Le Bon initially struggled to sing in the studio; this led to discussions about replacing him before EMI employee Dave Ambrose intervened. The band were influenced at this time by a variety of artists, including David Bowie, the Human League, Ultravox, Roxy Music, Japan and Chic. ''Duran Duran'' has a mixture of synthesiser-led pop tunes and more atmospheric experimental tracks; some also have elements of disco, punk and dance music. Le Bon's cryptic lyrics cover a variety of topics, from youthful torment and confusion to the band's goals and ambitions. The cover artwork for the album and singles was designed by Malcolm Garre ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Duran Duran
Duran Duran () are an English Rock music, rock band formed in Birmingham in 1978 by singer and bassist Stephen Duffy, keyboardist Nick Rhodes and guitarist/bassist John Taylor (bass guitarist), John Taylor. With the addition of drummer Roger Taylor (Duran Duran drummer), Roger Taylor the following year the band went through numerous personnel changes before May 1980, when they settled on their most famous line-up by adding guitarist Andy Taylor (guitarist), Andy Taylor and lead vocalist Simon Le Bon. When Duran Duran emerged they were generally considered part of the New Romantic scene. Innovators of the music video, Duran Duran were catapulted into the mainstream with the introduction of the 24-hour music channel MTV. The group was a leading band in the MTV-driven Second British Invasion of the US in the 1980s. Photographer Denis O'Regan, who captured the band during their 1984 tour, commented "Duran Duran in America was like Beatlemania." The band's first major hit was "Gi ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Winery
A winery is a building or property that produces wine, or a business involved in the production of wine, such as a wine company. Some wine companies own many wineries. Besides wine making equipment, larger wineries may also feature warehouses, bottling lines, laboratories, and large expanses of tanks known as tank farms. Wineries may have existed as long as 8,000 years ago. Ancient history The earliest known evidence of winemaking at a relatively large scale, if not evidence of actual wineries, has been found in the Middle East. In 2011 a team of archaeologists discovered a 6000 year old wine press in a cave in the Areni region of Armenia, and identified the site as a small winery. Previously, in the northern Zagros Mountains in Iran, jars over 7000 years old were discovered to contain tartaric acid crystals (a chemical marker of wine), providing evidence of winemaking in that region. Archaeological excavations in the southern Georgian region of Kvemo Kartli uncovered evidenc ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |