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Swan Soap
Swan was a brand of soap introduced by the Lever Brothers Company in 1941 to compete with Ivory. Swan may have been advertised as a soap that could be used in the kitchen as a hand soap or in the bathroom to bathe the baby. Actually, during the radio show My Friend Irma, it was specifically promoted as a dish soap. Swan, like Ivory, was a floating soap, but Lever had developed and patented a new manufacturing method that both streamlined the process and resulted in a finer product more like milled soap. A typical advertisement boasted that Swan was "the white floating soap that's purer than the finest castiles". Lever and Procter & Gamble became embroiled in litigation over the process and products of it. Lever sued Procter & Gamble for patent infringement after the format of Ivory changed; the Appellate Court found that the patent had been infringed and Procter & Gamble were required to pay $5.675 million to Lever. Lever Brothers used the Swan brand name to sponsor several rad ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Swan Ad 1945
Swans are birds of the family (biology), family Anatidae within the genus ''Cygnus''. The swans' closest relatives include the goose, geese and ducks. Swans are grouped with the closely related geese in the subfamily Anserinae where they form the tribe (biology), tribe Cygnini. Sometimes, they are considered a distinct subfamily, Cygninae. There are six living and many extinct species of swan; in addition, there is a species known as the coscoroba swan which is no longer considered one of the true swans. Swans usually mate for life, although "divorce" sometimes occurs, particularly following nesting failure, and if a mate dies, the remaining swan will take up with another. The number of bird egg, eggs in each :wikt:clutch, clutch ranges from three to eight. Etymology and terminology The English word ''swan'', akin to the German language, German , Dutch language, Dutch and Swedish language, Swedish , is derived from Indo-European root ' ('to sound, to sing'). Young swans are kn ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a produ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Soap
Soap is a salt of a fatty acid used in a variety of cleansing and lubricating products. In a domestic setting, soaps are surfactants usually used for washing, bathing, and other types of housekeeping. In industrial settings, soaps are used as thickeners, components of some lubricants, and precursors to catalysts. When used for cleaning, soap solubilizes particles and grime, which can then be separated from the article being cleaned. In hand washing, as a surfactant, when lathered with a little water, soap kills microorganisms by disorganizing their membrane lipid bilayer and denaturing their proteins. It also emulsifies oils, enabling them to be carried away by running water. Soap is created by mixing fats and oils with a base. A similar process is used for making detergent which is also created by combining chemical compounds in a mixer. Humans have used soap for millennia. Evidence exists for the production of soap-like materials in ancient Babylon around 2800 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lever Brothers
Lever Brothers was a British manufacturing company founded in 1885 by two brothers: William Hesketh Lever, 1st Viscount Leverhulme (1851–1925), and James Darcy Lever (1854–1916). They invested in and successfully promoted a new soap-making process invented by chemist William Hough Watson. Lever Brothers entered the United States market in 1895 and acquired Mac Fisheries, owner of T. Wall & Sons, in 1925. Lever Brothers was one of several British companies that took an interest in the welfare of its British employees. Its brands included "Lifebuoy", " Lux" and " Vim". Lever Brothers merged with Margarine Unie to form Unilever in 1929. History Starting with a small grocery business begun by his father, William Lever and his brother James entered the soap business in 1885 by buying a small soap works in Warrington. The brothers teamed up with a Cumbrian chemist, William Hough Watson, who became an early business partner. Watson invented the process which resulted in a new soa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ivory (soap)
Ivory (french: Savon d'Ivoire) is a flagship personal care brand created by the Procter & Gamble Company (P&G), including varieties of white and mildly scented bar soap that became famous for its claim of purity and for floating on water. Over the years, the brand has been extended to other varieties and products. History Early days In 1840, the J.B. Williams Company in Glastonbury, Connecticut, manufactured soap under the name Ivorine. Williams decided to focus on its shaving soap and sold Ivorine to Procter & Gamble, which later developed Ivory. In 1879, James Norris Gamble, son of Procter & Gamble co-founder James Gamble and a trained chemist, developed an inexpensive white soap. The name Ivory was created by Harley Procter, the other founder's son, who was inspired by the quote " l thy garments smell of myrrh and aloes and cassia out of the ivory palaces", from Psalm 45 of The Bible. In September 1879, Procter & Gamble trademarked "Ivory" as the name of its new soap pro ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Castile Soap
Castile soap is an olive oil based hard soap made in a style similar to that originating in the Castile region of Spain. History The origins of Castile soap go back to the Levant, where Aleppo soap-makers have made hard soaps based on olive and laurel oil for millennia. It is commonly believed that the Crusaders brought Aleppo soap back to Europe in the 11th century, based on the claim that the earliest soap made in Europe was just after the Crusades, but in fact, the Greeks knew about soap in the first century AD and Zosimos of Panopolis described soap and soapmaking in c. 300 AD. Following the Crusades, production of this soap extended to the whole Mediterranean area. Early soap-makers in the Mediterranean area did not have easy access to laurel oil and therefore dropped it from their formulations, thereby creating an olive-oil soap now known as Castile soap. Castile soap is so called because it was produced on a large scale in the territories of the Crown of Castile, fro ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sponsor (commercial)
Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor. Definition Sponsorship is a cash and/or in-kind fee paid to a property (typically in sports, arts, entertainment or causes) in return for access to the exploitable commercial potential associated with that property. While the sponsoree (property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. Theories A range of psychological and communications theories have been used to exp ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Burns And Allen
Burns and Allen was an American comedy duo consisting of George Burns and his wife, Gracie Allen. They worked together as a successful comedy team that entertained vaudeville, film, radio, and television audiences for over forty years. The duo met in 1922 and married in 1926. Burns played the straight man and Allen played a silly, addle-headed woman whose convoluted logic Burns was often ill-equipped to challenge. The duo starred in a number of films, including '' Lambchops'' (1929), ''The Big Broadcast'' (1932) and two sequels in 1935 and 1936, and '' A Damsel in Distress'' (1937). Their 30-minute radio show debuted in September 1934 as ''The Adventures of Gracie'', whose title changed to ''The Burns and Allen Show'' in 1936; the series ran, moving back and forth between NBC and CBS, until May 1950. After their radio show's cancellation, Burns and Allen reemerged on television with a popular situation comedy, which ran from 1950 to 1958. Burns and Allen's radio show was induct ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Joan Davis
Josephine "Joan" Davis (June 29, 1907 – May 22, 1961) was an American comedic actress whose career spanned vaudeville, film, radio, and television. Remembered best for the 1950s television comedy ''I Married Joan'', Davis had a successful earlier career as a B-movie actress and a leading star of 1940s radio comedy. Born in Saint Paul, Minnesota, she was the only child of LeRoy Davis and Nina Mae (née Sinks) Davis, who were married in St. Paul on November 23, 1910."Joan was born in St. Paul, Minnesota on June 29, 1907. Joan's birth certificate is interesting in that it was altered some 32 years after it was originally filed. It has been stamped with a notation along the bottom edge, reading “Amended by State Registrar pursuant to affidavit filed on _____,” with the date 2-11-44 written by hand. Asterisks indicate three areas of the document that were amended. The birth date, originally recorded as July 4, 1912, was crossed out by hand and changed to June 29. No middle name ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bob Hope
Leslie Townes "Bob" Hope (May 29, 1903 – July 27, 2003) was a British-American comedian, vaudevillian, actor, singer and dancer. With a career that spanned nearly 80 years, Hope appeared in more than 70 short and feature films, with 54 feature films with Hope as star, including a series of seven '' Road to ...'' musical comedy films with Bing Crosby as Hope's top-billed partner. In addition to hosting the Academy Awards show 19 times, more than any other host, Hope appeared in many stage productions and television roles and wrote 14 books. The song "Thanks for the Memory" was his signature tune. Hope was born in the Eltham district of southeast London, he arrived in the United States with his family at the age of four, and grew up near Cleveland, Ohio. After a brief career as a boxer in the late 1910s, Hope began his career in show business in the early 1920s, initially as a comedian and dancer on the vaudeville circuit, before acting on Broadway. Hope began appeari ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
My Friend Irma (radio-TV)
''My Friend Irma'' is a media franchise that was spawned by a top-rated, long-running radio situation comedy created by writer-director-producer Cy Howard. The radio show was so popular in the late 1940s that its success escalated the films, television, a comic strip and a comic book that comprise the franchise. Marie Wilson portrayed the title character Irma Peterson on radio, in two films and the television series. The radio series was broadcast on CBS from April 11, 1947 to August 23, 1954. Characters and story Dependable, level-headed Jane Stacy (Cathy Lewis—plus Joan Banks during Lewis' illness in early 1949 and Mary Shipp later) began each weekly radio program by narrating a misadventure of her innocent, bewildered roommate Irma, a scatterbrained stenographer from Minnesota. The two central characters were in their mid-20s. Irma had her 25th birthday in one episode; she was born on May 5. After the two met in the first episode, they lived together in an apartment re ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Swan
Swans are birds of the family (biology), family Anatidae within the genus ''Cygnus''. The swans' closest relatives include the goose, geese and ducks. Swans are grouped with the closely related geese in the subfamily Anserinae where they form the tribe (biology), tribe Cygnini. Sometimes, they are considered a distinct subfamily, Cygninae. There are six living and many extinct species of swan; in addition, there is a species known as the coscoroba swan which is no longer considered one of the true swans. Swans usually mate for life, although "divorce" sometimes occurs, particularly following nesting failure, and if a mate dies, the remaining swan will take up with another. The number of bird egg, eggs in each :wikt:clutch, clutch ranges from three to eight. Etymology and terminology The English word ''swan'', akin to the German language, German , Dutch language, Dutch and Swedish language, Swedish , is derived from Indo-European root ' ('to sound, to sing'). Young swans are kn ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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