Sponsor Betsimisaraka
Sponsor or sponsorship may refer to a person or organization with some role (especially one of responsibility) regarding another person or organisation: *Sponsor (commercial), supporter of an event, activity, or person *Sponsor (legislative) A sponsor or patron is a person, usually a legislator, who presents a bill or resolution to a legislature for consideration. Those who support it are known as cosponsors (sometimes co-sponsors) or copatrons. U.S. Congress A sponsor in the United ..., a person who introduces a bill * ''Sponsor'' (genus), a genus of beetles * Child sponsorship, form of charitable giving *Ship sponsor *Sponsor of baptism, see godparent *Sponsorship in a twelve-step program#Sponsorship, twelve-step program *Sponsor (song), "Sponsor" (song), a song by Teairra Marí *Sponsor (TV series), ''Sponsor'' (TV series), a 2021 South Korean television series See also

* Sponsored walks / walkathons, class of charitable fundraising/publicity activities {{disambig ...
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Sponsor (commercial)
Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor. Definition Sponsorship is a cash and/or in-kind fee paid to a property (typically in sports, arts, entertainment or causes) in return for access to the exploitable commercial potential associated with that property. While the sponsoree (property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. Theories A range of psychological and communications theories have been used to exp ...
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