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Social Profiling
Social profiling is the process of constructing a social media user's profile using his or her social data. In general, profiling refers to the data science process of generating a person's profile with computerized algorithms and technology. There are various platforms for sharing this information with the proliferation of growing popular social networks, including but not limited to LinkedIn, Google+, Facebook and Twitter. Social profile and social data A person's social data refers to the personal data that they generate either online or offline (for more information, see social data revolution). A large amount of these data, including one's language, location and interest, is shared through social media and social network. Users join multiple social media platforms and their profiles across these platforms can be linked using different methods to obtain their interests, locations, content, and friend list. Altogether, this information can be used to construct a person's soci ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Louis Brandeis
Louis Dembitz Brandeis (; November 13, 1856 – October 5, 1941) was an American lawyer and associate justice on the Supreme Court of the United States from 1916 to 1939. Starting in 1890, he helped develop the "right to privacy" concept by writing a ''Harvard Law Review'' article of that title, and was thereby credited by legal scholar Roscoe Pound as having accomplished "nothing less than adding a chapter to our law." He was a leading figure in the antitrust movement at the turn of the century, particularly in his resistance to the monopolization of the New England railroad and advice to Woodrow Wilson as a candidate. In his books, articles and speeches, including ''Other People's Money and How the Bankers Use It'', and '' The Curse of Bigness'', he criticized the power of large banks, money trusts, powerful corporations, monopolies, public corruption, and mass consumerism, all of which he felt were detrimental to American values and culture. He later became active in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Keyhole Screenshot
A lock is a mechanical or electronic fastening device that is released by a physical object (such as a key, keycard, fingerprint, RFID card, security token or coin), by supplying secret information (such as a number or letter permutation or password), by a combination thereof, or it may only be able to be opened from one side, such as a door chain. A key is a device that is used to operate a lock (to lock or unlock it). A typical key is a small piece of metal consisting of two parts: the ''bit'' or ''blade'', which slides into the keyway of the lock and distinguishes between different keys, and the ''bow'', which is left protruding so that torque can be applied by the user. In its simplest implementation, a key operates one lock or set of locks that are keyed alike, a lock/key system where each similarly keyed lock requires the same, unique key. The key serves as a security token for access to the locked area; locks are meant to only allow persons having the correct key to open ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Influencer Marketing
Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, people and organizations who have a purported expert level of knowledge or social influence in their field. Influencers are someone (or something) with the power to affect the buying habits or quantifiable actions of others by uploading some form of original—often sponsored—content to social media platforms like Instagram, YouTube, Snapchat or other online channels. Influencer marketing is when a brand enrolls influencers who have an established credibility and audience on social media platforms to discuss or mention the brand in a social media post. Influencer content may be framed as testimonial advertising. Social influence Most discussions of social influence focus on social persuasion and compliance. In the context of influencer marketing, influence is less about arguing for a point of view or product than ab ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kred (platform)
{{Disambiguation, callsign ...
Kred may refer to: Places * Kred, Slovenia Other * KRED (FM), Eureka, California radio station * .kred top level domain A top-level domain (TLD) is one of the domains at the highest level in the hierarchical Domain Name System of the Internet after the root domain. The top-level domain names are installed in the root zone of the name space. For all domains in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Influence
Social influence comprises the ways in which individuals adjust their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity, socialization, peer pressure, obedience (human behavior), obedience, leadership, persuasion, sales, and marketing. Typically social influence results from a specific action, command, or request, but people also alter their attitudes and behaviors in response to what they perceive others might do or think. In 1958, Harvard psychologist Herbert Kelman identified three broad varieties of social influence. #Compliance (psychology), Compliance is when people appear to agree with others but actually keep their dissenting opinions private. #Identification (psychology), Identification is when people are influenced by someone who is liked and respected, such as a famous celebrity. #Internalisation (sociology), Internalization is when people accept a belief or behavior and agree both publicly and privately. Morton Deuts ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Klout
Klout was a website and mobile app that used social media analytics to rate its users according to online social influence via the "Klout Score", which was a numerical value between 1 and 100. In determining the user score, Klout measured the size of a user's social media network and correlated the content created to measure how other users interact with that content. Klout launched in 2008. Lithium Technologies, who acquired the site in March 2014, closed the service on May 25, 2018. Klout used Bing, Facebook, Foursquare, Google+, Instagram, LinkedIn (individuals' pages, not corporate/business), Twitter, Wikipedia, and data to create Klout user profiles that were assigned a "Klout Score". Klout scores ranged from 1 to 100, with higher scores corresponding to a higher ranking of the breadth and strength of one's online social influence. While all Twitter users were assigned a score, users who registered at Klout could link multiple social networks, of which network data was then ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Pennsylvania
The University of Pennsylvania (also known as Penn or UPenn) is a private research university in Philadelphia. It is the fourth-oldest institution of higher education in the United States and is ranked among the highest-regarded universities by numerous organizations and scholars. While the university dates its founding to 1740, it was created by Benjamin Franklin and other Philadelphia citizens in 1749. It is a member of the Ivy League. The university has four undergraduate schools as well as twelve graduate and professional schools. Schools enrolling undergraduates include the College of Arts and Sciences, the School of Engineering and Applied Science, the Wharton School, and the School of Nursing. Among its highly ranked graduate schools are its law school, whose first professor wrote the first draft of the United States Constitution, its medical school, the first in North America, and Wharton, the first collegiate business school. Penn's endowment is US$20.7 billio ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Transaction Data
Transaction data, or transaction information, constitute a category of data describing transactions. Transaction data/information gather variables generally referring to reference data or master data – e.g. dates, times, time zones, currencies. Typical transactions are: * Financial transactions about orders, invoices, payments; * Work transactions about plans, activity records; * Logistic transactions about deliveries, storage records, travel records, etc.. Management Recording and storing transactions is called records management. The record of the transaction is stored in a place where the retention can be guaranteed and where data is archived or removed following a retention period. Formats of recorded transactions can be digital data in databases and spreadsheets, or handwritten texts in physical documents like former bankbooks. Transaction processing systems are application software that generate transactions and manage transaction data/information, e.g. SAP and Oracl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Profiles
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Loyalty Program
A loyalty program is a marketing strategy designed to encourage customers to continue to shop at or use the services of a business associated with the program. Today, such programs cover most types of commerce, each having varying features and rewards schemes, including in banking, entertainment, hospitality, retailing and travel. The market approach has shifted from product-centric to a customer-centric one due to a highly competitive market and a wide array of services offered to customers, therefore, it's important that marketing strategies prioritize growing a sustainable business and increasing customer satisfaction. A loyalty program typically involves the operator of a particular program set up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Customer Relationship Management
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media. They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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