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Scoop.it
Scoop.it is a content marketing software company based in San Francisco, California. The company operates the Scoop.it platform, a content curation service, and markets its content marketing software to businesses. History Scoop.it was founded in 2007 as Goojet, a widget platform for mobile phones, by Guillaume Decugis and Marc Rougier. Following the rapid rise of the App Store (iOS/iPadOS), Apple App Store which made its widget technology redundant, the company changed its strategy to focus on content marketing and rebranded as Scoop.it. The company launched its current content curation service in private beta at the end of 2010. Before opening to all users as a free service in November 2011. The website enables its users to discover content on their topics of interest that they can curate and publish on their own web page and share on their social networks. The website rapidly grew in popularity, being ranked by Alexa among the top 1,000 websites globally in 2012, and as of J ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Content Curation
Content curation is the process of gathering information relevant to a particular topic or area of interest, usually with the intention of adding value through the process of selecting, organizing, and looking after the items in a collection or exhibition. Services or people that implement content curation are called curators. Curation services can be used by businesses as well as end users. Concept Museums and galleries have curators to select and interpret items for collection and display. There are also curators in the world of media, for instance DJs of radio stations tasked with selecting songs to be played over the air. Methods Content curation can be carried out either manually or automatically or by combination of them. In the first case, it's done by specially designated curators. In the second case, it's done using one or more of the following: * Collaborative filtering * Semantic analysis * Social rating Collaborative filtering Collaborative filtering is a method ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
