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Robert Cialdini
Robert Beno Cialdini (born April 27, 1945) is an American psychologist and academic. He is the Regents' Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business and psychology at Stanford University, as well as at the University of California at Santa Cruz. Education Cialdini received his Bachelor of Science degree from the University of Wisconsin–Milwaukee in June 1967. He then went on to Graduate studies in Social Psychology at the University of North Carolina and earned his PhD in June 1970 and received Postgraduate training in social psychology at Columbia University. He has held visiting scholar appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University. Currently, Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. Work He is best known for his 19 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of Wisconsin–Milwaukee
The University of Wisconsin–Milwaukee (UW–Milwaukee, UWM, or Milwaukee) is a public urban research university in Milwaukee, Wisconsin. It is the largest university in the Milwaukee metropolitan area and a member of the University of Wisconsin System. It is also one of the two doctoral degree-granting public universities and the second largest university in Wisconsin. The university consists of 14 schools and colleges, including the only graduate school of freshwater science in the U.S., the first CEPH accredited dedicated school of public health in Wisconsin, and the state's only school of architecture. As of the 2015–2016 school year, the University of Wisconsin–Milwaukee had an enrollment of 27,156, with 1,604 faculty members, offering 191 degree programs, including 94 bachelor's, 64 master's and 33 doctorate degrees. The university is classified among "R1: Doctoral Universities – Highest research activity". In 2018, the university had a research expenditure of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
University Of California
The University of California (UC) is a public land-grant research university system in the U.S. state of California. The system is composed of the campuses at Berkeley, Davis, Irvine, Los Angeles, Merced, Riverside, San Diego, San Francisco, Santa Barbara, and Santa Cruz, along with numerous research centers and academic abroad centers. The system is the state's land-grant university. Major publications generally rank most UC campuses as being among the best universities in the world. Six of the campuses, Berkeley, Davis, Irvine, Los Angeles, Santa Barbara, and San Diego are considered Public Ivies, making California the state with the most universities in the nation to hold the title. UC campuses have large numbers of distinguished faculty in almost every academic discipline, with UC faculty and researchers having won 71 Nobel Prizes as of 2021. The University of California currently has 10 campuses, a combined student body of 285,862 students, 24,400 faculty members, 1 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Society For Personality And Social Psychology
The Society for Personality and Social Psychology (SPSP) is an academic society for personality and social psychologists focused on promoting scientific research that explores how people think, behave and interact. It is the largest organization of social psychologists and personality psychologists in the world. SPSP was founded in 1974 and it manages the activities of Division 8 of the American Psychological Association. Objectives Convention Each year, SPSP hosts a convention that attracts thousands of attendees. Attendees include students and new and seasoned psychologists. At the convention symposia, research is shared and members are able to engage in professional development. ༔ Leadership SPSP governance consists of a twelve-member Board of Directors, with four officers. Governing members and committee members/leaders can be viewed aAbout SPSP , SPSP Publications SPSP publishes the journals: * ''Personality and Social Psychology Bulletin'' (PSPB) – monthly jour ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Times
''The Times'' is a British daily national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its current name on 1 January 1788. ''The Times'' and its sister paper ''The Sunday Times'' (founded in 1821) are published by Times Newspapers, since 1981 a subsidiary of News UK, in turn wholly owned by News Corp. ''The Times'' and ''The Sunday Times'', which do not share editorial staff, were founded independently and have only had common ownership since 1966. In general, the political position of ''The Times'' is considered to be centre-right. ''The Times'' is the first newspaper to have borne that name, lending it to numerous other papers around the world, such as ''The Times of India'', ''The New York Times'', and more recently, digital-first publications such as TheTimesBlog.com (Since 2017). In countries where these other titles are popular, the newspaper is often referred to as , or as , although the newspaper is of nationa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York Times Bestseller
''The New York Times'' Best Seller list is widely considered the preeminent list of best-selling books in the United States. John Bear, ''The #1 New York Times Best Seller: intriguing facts about the 484 books that have been #1 New York Times bestsellers since the first list, 50 years ago'', Berkeley: Ten Speed Press, 1992. Since October 12, 1931, ''The New York Times Book Review'' has published the list weekly. In the 21st century, it has evolved into multiple lists, grouped by genre and format, including fiction and non-fiction, hardcover, paperback and electronic. The list is based on a proprietary method that uses sales figures, other data and internal guidelines that are unpublished—how the ''Times'' compiles the list is a trade secret. In 1983 (as part of a legal argument), the ''Times'' stated that the list is not mathematically objective but rather editorial content. In 2017, a ''Times'' representative said that the goal is that the lists reflect authentic best selle ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fortune (magazine)
''Fortune'' is an American multinational corporation, multinational business magazine headquartered in New York City. It is published by Fortune Media Group Holdings, owned by Thai businessman Chatchaval Jiaravanon. The publication was founded by Henry Luce in 1929. The magazine competes with ''Forbes'' and ''Bloomberg Businessweek'' in the national business magazine category and distinguishes itself with long, in-depth feature articles. The magazine regularly publishes ranked lists, including the Fortune 500, ''Fortune'' 500, a ranking of companies by revenue that it has published annually since 1955. The magazine is also known for its annual ''Fortune Investor's Guide''. History ''Fortune'' was founded by ''Time (magazine), Time'' magazine co-founder Henry Luce in 1929 as "the Ideal Super-Class Magazine", a "distinguished and de luxe" publication "vividly portraying, interpreting and recording the Industrial Civilization". Briton Hadden, Luce's business partner, was not enthu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The New York Times Best Seller List
''The New York Times'' Best Seller list is widely considered the preeminent list of best-selling books in the United States. John Bear, ''The #1 New York Times Best Seller: intriguing facts about the 484 books that have been #1 New York Times bestsellers since the first list, 50 years ago'', Berkeley: Ten Speed Press, 1992. Since October 12, 1931, ''The New York Times Book Review'' has published the list weekly. In the 21st century, it has evolved into multiple lists, grouped by genre and format, including fiction and non-fiction, hardcover, paperback and electronic. The list is based on a proprietary method that uses sales figures, other data and internal guidelines that are unpublished—how the ''Times'' compiles the list is a trade secret. In 1983 (as part of a legal argument), the ''Times'' stated that the list is not mathematically objective but rather editorial content. In 2017, a ''Times'' representative said that the goal is that the lists reflect authentic best selle ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Proof
Social proof is a psychological and social phenomenon wherein people copy the actions of others in an attempt to undertake behavior in a given situation. The term was coined by Robert Cialdini in his 1984 book '' Influence: Science and Practice'', and the concept is also known as informational social influence. Social proof is considered prominent in ambiguous social situations where people are unable to determine the appropriate ''mode of behavior'', and is driven by the assumption that the surrounding people possess more knowledge about the current situation. The effects of social influence can be seen in the tendency of large groups to conform. This is referred to in some publications as the ''herd behavior''. Although social proof reflects a rational motive to take into account the information possessed by others, formal analysis shows that it can cause people to converge too quickly upon a single distinct choice, so that decisions of even larger groups of individuals may be ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Telemarketing
Telemarketing (sometimes known as inside sales, or telesales in the UK and Ireland) is a method of direct marketing in which a salesperson solicits prospective customers to buy products or services, either over the phone or through a subsequent face to face or web conferencing appointment scheduled during the call. Telemarketing can also include recorded sales pitches programmed to be played over the phone via automatic dialing. Telemarketing is defined as contacting, qualifying, and canvassing prospective customers using telecommunications devices such as telephone, fax, and internet. It does not include direct mail marketing. History The term ''telemarketing'' was first used extensively in the late 1970s to describe Bell System communications which related to new uses for the outbound WATS and inbound Toll-free services. Telephonists The rise of telemarketing can be traced back to the 19th century telephonists, or switchboard operators. Trans-cultural hiring of switchboar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Science And Practice
Science is a systematic endeavor that builds and organizes knowledge in the form of testable explanations and predictions about the universe. Science may be as old as the human species, and some of the earliest archeological evidence for scientific reasoning is tens of thousands of years old. The earliest written records in the history of science come from Ancient Egypt and Mesopotamia in around 3000 to 1200 BCE. Their contributions to mathematics, astronomy, and medicine entered and shaped Greek natural philosophy of classical antiquity, whereby formal attempts were made to provide explanations of events in the physical world based on natural causes. After the fall of the Western Roman Empire, knowledge of Greek conceptions of the world deteriorated in Western Europe during the early centuries (400 to 1000 CE) of the Middle Ages, but was preserved in the Muslim world during the Islamic Golden Age and later by the efforts of Byzantine Greek scholars who brought Greek ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Persuasion
Persuasion or persuasion arts is an umbrella term for Social influence, influence. Persuasion can influence a person's Belief, beliefs, Attitude (psychology), attitudes, Intention, intentions, Motivation, motivations, or Behavior, behaviours. Persuasion is studied in many disciplines. Rhetoric studies modes of persuasion in speech and writing and is often taught as a Classics, classical subject. Psychology looks at persuasion through the lens of individual behaviour and neuroscience studies the brain activity associated with this behaviour. History and political science are interested in the role of propaganda in shaping historical events. In business, persuasion is aimed at influencing a person's (or group's) attitude or behaviour towards some event, idea, object, or another person (s) by using written, spoken, or visual methods to convey information, feelings, or reasoning, or a combination thereof. Persuasion is also often used to pursue personal gain, such as election campa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
