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Retail Intelligence
Retail Intelligence is the set of tools and applications focused on the creation and management of knowledge through the recollection, processing, interaction and analysis of information generated in all operations performed by any retailer. Retail Intelligence applications can relate in real-time and interactively, the internal variables (range, space, pricing, promotions, staff, sales) with the external variables (influence zone and its commercial mix), with different parameters of the shopper's behavior, such as pedestrian flows and magnitudes, length of stay, occupancy, hot spots, etc. These applications provide users with a greater understanding of the current functioning of the points of sale and the buyer behaviour (shopper), to anticipate future events, with the aim of improving the competitive position of its portfolio of stores increasing profitability, efficiency commercial and customer service, and identify new business opportunities. Operation Retail Intell ...
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Knowledge Management
Knowledge management (KM) is the collection of methods relating to creating, sharing, using and managing the knowledge and information of an organization. It refers to a multidisciplinary approach to achieve organisational objectives by making the best use of knowledge. An established List of academic disciplines, discipline since 1991, KM includes courses taught in the fields of business administration, information systems, management, Library science, library, and information science. Other fields may contribute to KM research, including information and media, computer science, public health and policy, public policy. Several universities offer dedicated master's degrees in knowledge management. Many large companies, public institutions, and non-profit organisations have resources dedicated to internal KM efforts, often as a part of their strategic management, business strategy, information technology, IT, or human resource management departments. Several consulting companies ...
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External Variable
In the C programming language, an external variable is a variable defined outside any function block. On the other hand, a local (automatic) variable is a variable defined inside a function block. Definition, declaration and the extern keyword To understand how external variables relate to the extern keyword, it is necessary to know the difference between defining and declaring a variable. When a variable is ''defined'', the compiler allocates memory for that variable and possibly also initializes its contents to some value. When a variable is ''declared'', the compiler requires that the variable be defined elsewhere. The declaration informs the compiler that a variable by that name and type exists, but the compiler does not need to allocate memory for it since it is allocated elsewhere. The extern keyword means "declare without defining". In other words, it is a way to explicitly declare a variable, or to force a declaration without a definition. It is also possible to expli ...
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Pedestrian
A pedestrian is a person traveling on foot, whether walking or running. In modern times, the term usually refers to someone walking on a road or pavement, but this was not the case historically. The meaning of pedestrian is displayed with the morphemes ''ped-'' ('foot') and ''-ian'' ('characteristic of'). This word is derived from the Latin term ''pedester'' ('going on foot') and was first used (in English language) during the 18th century. It was originally used, and can still be used today, as an adjective meaning plain or dull. However, in this article it takes on its noun form and refers to someone who walks. The word pedestrian may have been used in middle French in the Recueil des Croniques et Anchiennes Istories de la Grant Bretaigne, à présent nommé Engleterre. In California the definition of a pedestrian has been broadened to include anyone on any human powered vehicle that is not a bicycle, as well as people operating self-propelled wheelchairs by reason of p ...
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Buyer Behaviour
Consumer behavior is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub-discipline of marketing, but has become an interdisciplinary social science that blends elements from psychology, sociology, social anthropology, anthropology, ethnography, ethnology, marketing, and economics (especially behavioural economics). The study of consumer behaviour formally investigates individual qualities such as demographics, personality lifestyles, and behavioural variables (such as usage rates, usage occasion, loyalty, brand advocacy, and willingness to provide referrals), in an attempt to understand people's wants and consumption patterns. Consumer behaviour also investigates on the influences on the consumer ...
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Profit (economics)
In economics, profit is the difference between the revenue that an economic entity has received from its outputs and the total cost of its inputs. It is equal to total revenue minus total cost, including both explicit and implicit costs. It is different from accounting profit, which only relates to the explicit costs that appear on a firm's financial statements. An accountant measures the firm's accounting profit as the firm's total revenue minus only the firm's explicit costs. An economist includes all costs, both explicit and implicit costs, when analyzing a firm. Therefore, economic profit is smaller than accounting profit. ''Normal profit'' is often viewed in conjunction with economic profit. Normal profits in business refer to a situation where a company generates revenue that is equal to the total costs incurred in its operation, thus allowing it to remain operational in a competitive industry. It is the minimum profit level that a company can achieve to justify its con ...
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Customer Service
Customer service is the assistance and advice provided by a company to those people who buy or use its products or services. Each industry requires different levels of customer service, but in the end, the idea of a well-performed service is that of increasing revenues. The perception of success of the customer service interactions is dependent on employees "who can adjust themselves to the personality of the customer". Customer service is often practiced in a way that reflects the strategies and values of a firm. Good quality customer service is usually measured through customer retention. Customer service for some firms is part of the firm’s intangible assets and can differentiate it from others in the industry. One good customer service experience can change the entire perception a customer holds towards the organization. Customer service does not only focus on the external aspect of the organization, but also the internal relations that facilitate the business activity. For ...
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People Counter
A people counter is an electronic device that is used to measure the number of people traversing a certain passage or entrance. Examples include simple manual clickers, smart-flooring technologies, infrared beams, thermal imaging systems, WiFi trackers and video counters using advanced machine learning algorithms. They are commonly used by retail establishments to judge the effectiveness of marketing campaigns, building design and layout, and the popularity of particular brands. Industries Retail stores Conversion rate: People counting systems in the retail environment are used to calculate the conversion rate, which is the percentage of total visitors versus the number that make purchases. Marketing effectiveness: Shopping mall marketing professionals rely on visitor statistics to measure the effectiveness of the current marketing campaign. Often, shopping mall owners measure marketing effectiveness with the same conversion rate as retail stores. Staff planning: Retailers can use ...
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Motion Sensor
A motion detector is an electrical device that utilizes a sensor to detect nearby motion. Such a device is often integrated as a component of a system that automatically performs a task or alerts a user of motion in an area. They form a vital component of security, automated lighting control, home control, energy efficiency, and other useful systems. Overview An ''active'' electronic motion detector contains an optical, microwave, or acoustic sensor, as well as a transmitter. However, a ''passive'' contains only a sensor and only senses a signature from the moving object via emission or reflection. Changes in the optical, microwave or acoustic field in the device's proximity are interpreted by the electronics based on one of several technologies. Most low-cost motion detectors can detect motion at distances of about . Specialized systems are more expensive but have either increased sensitivity or much longer ranges. Tomographic motion detection systems can cover much larger are ...
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Management Software
Project management software (PMS) has the capacity to help plan, organize, and manage resource tools and develop resource estimates. Depending on the sophistication of the software, it can manage estimation and planning, scheduling, cost control and budget management, resource allocation, collaboration software, communication, decision-making, quality management, time management and documentation or administration systems. Numerous PC and browser-based project management software and contract management software products and services are available. History Predecessors The first historically relevant year for the development of project management software is 1896, marked by the introduction of the Harmonogram. Polish economist Karol Adamiecki attempted to display task development in a floating chart, and laid the foundation for project management software as it is today. 1912 was the year when Henry Gantt replaced the Harmonogram with the more advanced Gantt chart, a scheduling d ...
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Intranet
An intranet is a computer network for sharing information, easier communication, collaboration tools, operational systems, and other computing services within an organization, usually to the exclusion of access by outsiders. The term is used in contrast to public networks, such as the Internet, but uses the same technology based on the Internet protocol suite. An organization-wide intranet can constitute an important focal point of internal communication and collaboration, and provide a single starting point to access internal and external resources. In its simplest form, an intranet is established with the technologies for local area networks (LANs) and wide area networks (WANs). Many modern intranets have search engines, user profiles, blogs, mobile apps with notifications, and events planning within their infrastructure. An intranet is sometimes contrasted to an extranet. While an intranet is generally restricted to employees of the organization, extranets may also be accessed ...
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