Presto (Nike)
   HOME
*





Presto (Nike)
Presto was a sub-brand of Nike, Inc., introduced in 2002 as part of Nike's shift towards the fashion fitness trends of the 21st century. Initially, it offered the Nike Air Presto running shoe, as well as several watches and fashion accessories, all of which were characterized by a futuristic and colorful aesthetic. Presto achieved considerable success in the early 2000s, due to its highly innovative products and marketing strategy. Although the broader Presto concept ended in the 2000s, Nike continues to authorize the sale of its Presto running shoe as part of the NikeID project, with over 100 studios across Eurasia and North America carrying Presto shoes. Overview The Presto brand was established in 2002 as part of Nike's effort to break in to the growing fitness fashion market of the 2000s. The Nike Air Presto running shoe had been in development for several years, and was co-created by Tobie Hatfield, in want of a fashionable running shoe that could stretch to accommodate vario ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Nike, Inc
Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$37.4 billion in its fiscal year 2020 (ending May 31, 2020). As of 2020, it employed 76,700 people worldwide. In 2020, the brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses. Previously, in 2017, the Nike brand was valued at $29.6 billion. Nike ranked 89th in the 2018 Fortune 500 list of the largest United States corporations by total revenue. The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1 ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Fitness Fashion
Fitness culture is a sociocultural phenomenon surrounding exercise and physical fitness. It is usually associated with ''gym culture'', as doing physical exercises in locations such as gyms, wellness centres and health clubs is a popular activity. An international survey found that more than 27% of world total adult population attends fitness centres, and that 61% of regular exercisers are currently doing "gym-type" activities. Getting and maintaining physical fitness has been shown to benefit individuals' inner and outer health. Fitness culture has become highly promoted through modern technology and from the rising popularity of social media platforms. Development Gymnastics of ancient Greece and Rome The word gymnastics is derived from the Greek word ''gymnazein'' which literally means "to exercise naked". In ancient Greece and Rome, a public place devoted to athletes training, called ''gymnasion'' (plural: gymnasia) for Greeks and ''palaestra'' (plural: palaestrae) for Rom ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Mark Parker
Mark Parker (born October 21, 1955) is an American businessman. He serves as executive chairman of Nike, Inc. He was named the third CEO of the company in 2006 and served as president and CEO until 13 January 2020. Personal life Parker was born in Poughkeepsie, New York, the son of Meg and Bruce Parker. He graduated from Westhill High School in Stamford, CT and later earned his bachelor's degree in Political Science at Penn State University in 1977. He is married to Kathy Parker and has three children, Jennifer, Meg Elizabeth, and Matthew. He ran on the Penn State track and cross country teams. Art collection Parker is an avid arts supporter with an extensive ongoing collection of modern, low brow and underground contemporary art, along with many other one-of-a-kind collectibles, including a cursed monkey. Notable artists from Parker's collection include Andy Warhol, Adonna Khare, Mark Ryden, Todd Schorr, Tim Biskup, Eric White, Sebastian Kruger, Charles Krafft, Glennray ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Parkour
Parkour () is an athletic training discipline or sport in which practitioners (called ''traceurs'') attempt to get from point A to point B in the fastest and most efficient way possible, without assisting equipment and often while performing artistic-gymnastic maneuvers. With roots in military obstacle course training and martial arts, parkour includes running, climbing, swinging, vaulting, jumping, plyometrics, rolling, gymnastics, and quadrupedal movement—whatever is suitable for a given situation. Parkour is an activity that can be practiced alone or with others, and is usually carried out in urban spaces, though it can be done anywhere. It involves seeing one's environment in a new way, and envisioning the potential for navigating it by movement around, across, through, over and under its features. Although practitioners of Parkour often perform flips and other acrobatic movements, these are not considered a part of Parkour proper. The practice of similar movements had ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Wieden+Kennedy
Wieden+Kennedy (W+K; earlier styled ''Wieden & Kennedy'') is an American independent global advertising agency best known for its work for Nike. Founded by Dan Wieden and David Kennedy, and headquartered in Portland, Oregon, it is one of the largest independently owned advertising agencies in the world. History Dan Wieden met David Kennedy in 1980, at the William Cain advertising agency while working on the Nike account. They took Nike with them as a client after founding Wieden & Kennedy (later changed to Wieden+Kennedy) on April 1, 1982, and remain the agency of record. The agency's first advertisements were three television commercials for Nike that were aired during the New York City Marathon in October 1982. Over the years, the agency has added offices in New York City, London, Amsterdam, Shanghai, Tokyo, Delhi and in late 2010, São Paulo. W+K's turbulent relationship with former client Subaru is the basis of Randall Rothenberg's 1995 book ''Where the Suckers Moon: The ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  




David Belle
David Nicholas Williams Belle (born 29 April 1973) is a French actor, film choreographer and stunt coordinator. He is deemed the founder and leading pioneer of the physical discipline parkour, coining it based on his training and the teachings from his father Raymond Belle. Belle came to fame via his parkour videos and film appearances, such as ''District 13'', '' District 13: Ultimatum'', which were written and produced by Luc Besson, and the American remake '' Brick Mansions''. Belle has also consulted on the making of ''Babylon A.D.'', ''Prince of Persia'', ''Colombiana'' and '' The Family''. He is the chair of the Parkour Committee of the International Federation of Gymnastics. Life and career Belle was born and raised in Fécamp, the son of Monique and Raymond Belle of Paris. His grandfather Gilbert Kitten, father Raymond, and brother Jean-François Belle were highly skilled rescuers in the Military Paris Fire Brigade. His father Raymond Belle was from Vietnam, and was of ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Brutalist
Brutalist architecture is an architectural style that emerged during the 1950s in the United Kingdom, among the reconstruction projects of the post-war era. Brutalist buildings are characterised by Minimalism (art), minimalist constructions that showcase the bare building materials and Structural engineering, structural elements over decorative design. The style commonly makes use of exposed, unpainted concrete or brick, angular geometric shapes and a predominantly monochrome colour palette; other materials, such as steel, timber, and glass, are also featured. Descending from the Modernism, modernist movement, Brutalism is said to be a reaction against the nostalgia of architecture in the 1940s. Derived from the Swedish phrase ''nybrutalism,'' the term "New Brutalism" was first used by British architects Alison and Peter Smithson for their pioneering approach to design. The style was further popularised in a 1955 essay by architectural critic Reyner Banham, who also associated ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Emmy Awards
The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with their own set of rules and award categories. The two events that receive the most media coverage are the Primetime Emmy Awards and the Daytime Emmy Awards, which recognize outstanding work in American primetime and daytime entertainment programming, respectively. Other notable U.S. national Emmy events include the Children's & Family Emmy Awards for children's and family-oriented television programming, the Sports Emmy Awards for sports programming, News & Documentary Emmy Awards for news and documentary shows, and the Technology & Engineering Emmy Awards and the Primetime Engineering Emmy Awards for technological and engineering achievements. Regional Emmy Awards are also presented throughout the country at various times through the year, re ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Sportswear Brands
Sportswear or activewear is clothing, including footwear, worn for sport or physical exercise. Sport-specific clothing is worn for most sports and physical exercise, for practical, comfort or safety reasons. Typical sport-specific garments include tracksuits, shorts, T-shirts and polo shirts. Specialized garments include swimsuits (for swimming), wet suits (for diving or surfing), ski suits (for skiing) and leotards (for gymnastics). Sports footwear include trainers, football boots, riding boots, and ice skates. Sportswear also includes bikini and some crop tops. Sportswear is also at times worn as casual fashion clothing. For most sports the athletes wear a combination of different items of clothing, e.g. sport shoes, pants and shirts. In some sports, protective gear may need to be worn, such as helmets or American football body armour. Especially in team sports which involved blocking, intercepting, or pursuing small, hard projectiles such as cricket, baseball, and hocke ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Nike Brands
Nike often refers to: * Nike (mythology), a Greek goddess who personifies victory * Nike, Inc., a major American producer of athletic shoes, apparel, and sports equipment Nike may also refer to: People * Nike (name), a surname and feminine given name *Nike, daughter of Shahrbaraz Arts, entertainment, and media * Nike Award, a Polish language literature prize *''Nike of Samothrace'', an ancient statue of the goddess Nike *Nike of Callimachus, an ancient statue of the goddess Nike * "Nikes" (song), by Frank Ocean from the album ''Blonde'' (2016) Military * Project Nike, a US Army missile project ** MIM-3 Nike Ajax, a solid fuel–propelled surface-to-air missile ** MIM-14 Nike-Hercules, a solid fuel–propelled surface-to-air missile ** Nike (rocket stage) ** Various US sounding rockets named after the upper stage used, including: *** Nike Apache *** Nike-Asp *** Nike-Cajun *** Nike-Deacon *** Nike Hawk *** Nike Hydac *** Nike Iroquois *** Nike Javelin *** Nike Malemute *** Nike ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]