Polaroid Swinger
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Polaroid Swinger
The Polaroid Model 20 "Swinger" was a popular Land Camera produced by the Polaroid Corporation between July 1965 and 1970. At $19.95 () and weighing only 21 ounces, it was the first truly inexpensive instant camera, a fact that helped fuel its enormous popularity and made it one of the top-selling cameras of all time. The Swinger was especially successful in the youth market due to its low price, stylish appearance, catchy ''Meet the Swinger'' jingle, as well as getting the camera into drugstores. In fact, it was so successful that it became Polaroid's best selling product at the time, and increased their share in the new camera market. History The camera was designed by Henry Dreyfuss. One source for the name claims that when copywriter Phyllis Robinson of Doyle Dane Bernbach watched Edwin H. Land walk into her office swinging the camera from his wrist, she decided on the name "Swinger". The Swinger featured an extinction exposure meter tied to the aperture which displayed the ...
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Polaroid Swinger 2
Polaroid may refer to: * Polaroid Corporation, an American company known for its instant film and cameras * Polaroid camera, a brand of instant camera formerly produced by Polaroid Corporation * Polaroid film, instant film, and photographs * Polaroid B.V., a Dutch manufacturer of instant film and cameras, owner of Polaroid Corporation's brand and intellectual property * Polaroid (polarizer), a type of synthetic plastic sheet used to polarize light * Polaroid Eyewear, with glare-reducing polarized lenses made from Polaroid's polarizer Film and television * '' Polaroid Song'', a 2012 French short film directed by Alphonse Giorgi and Yann Tivrier * ''Polaroid'' (film), a 2019 American horror film directed by Lars Klevberg Music * ''Polaroid'' (album), an album by Phantom Planet * ''Gentlemen Take Polaroids'', an album by the new wave band Japan * '' Polaroids: A Greatest Hits Collection'', a compilation album by Shawn Colvin * "Polaroid" (Jonas Blue, Liam Payne and Lennon Stella ...
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Exposure (photography)
In photography, exposure is the amount of light per unit area (the image plane's illuminance times the exposure time) reaching a frame of photographic film or the surface of an electronic image sensor, as determined by shutter speed, lens F-number, and scene luminance. Exposure is measured in lux seconds, and can be computed from exposure value (EV) and scene luminance in a specified region. An "exposure" is a single shutter cycle. For example, a long exposure refers to a single, long shutter cycle to gather enough dim light, whereas a multiple exposure involves a series of shutter cycles, effectively layering a series of photographs in one image. The accumulated ''photometric exposure'' (''H''v) is the same so long as the total exposure time is the same. Definitions Radiant exposure Radiant exposure of a ''surface'', denoted ''H''e ("e" for "energetic", to avoid confusion with photometric quantities) and measured in , is given by :H_\mathrm = E_\mathrmt, where *''E'' ...
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Polaroid Cameras
Polaroid may refer to: * Polaroid Corporation, an American company known for its instant film and cameras * Polaroid camera, a brand of instant camera formerly produced by Polaroid Corporation * Polaroid film, instant film, and photographs * Polaroid B.V., a Dutch manufacturer of instant film and cameras, owner of Polaroid Corporation's brand and intellectual property * Polaroid (polarizer), a type of synthetic plastic sheet used to polarize light * Polaroid Eyewear, with glare-reducing polarized lenses made from Polaroid's polarizer Film and television * '' Polaroid Song'', a 2012 French short film directed by Alphonse Giorgi and Yann Tivrier * ''Polaroid'' (film), a 2019 American horror film directed by Lars Klevberg Music * ''Polaroid'' (album), an album by Phantom Planet * ''Gentlemen Take Polaroids'', an album by the new wave band Japan * '' Polaroids: A Greatest Hits Collection'', a compilation album by Shawn Colvin * "Polaroid" (Jonas Blue, Liam Payne and Lennon Stella ...
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The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid digital subscribers. It also is a producer of popular podcasts such as '' The Daily''. Founded in 1851 by Henry Jarvis Raymond and George Jones, it was initially published by Raymond, Jones & Company. The ''Times'' has won 132 Pulitzer Prizes, the most of any newspaper, and has long been regarded as a national " newspaper of record". For print it is ranked 18th in the world by circulation and 3rd in the U.S. The paper is owned by the New York Times Company, which is publicly traded. It has been governed by the Sulzberger family since 1896, through a dual-class share structure after its shares became publicly traded. A. G. Sulzberger, the paper's publisher and the company's chairman, is the fifth generation of the family to head the pa ...
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Ali MacGraw
Elizabeth Alice MacGraw (born April 1, 1939) is an American actress and activist. She gained attention with her role in the film ''Goodbye, Columbus'' (1969), for which she won the Golden Globe Award for Most Promising Newcomer. She gained an international profile for her role in the film '' Love Story'' (1970), for which she was nominated for an Academy Award for Best Actress and won the Golden Globe Award for Best Actress in a Motion Picture – Drama. In 1972, MacGraw was voted the top female box office star in the world and was honored with a hands and footprints ceremony at Grauman's Chinese Theatre after having been in just three films. Despite this, she would retain her leading woman status in only four films afterward. She went on to star in the popular action film '' The Getaway'' (1972). She played the female lead in ''Convoy'' (1978) and headlined the romantic sports drama '' Players'' (1979), the comedy ''Just Tell Me What You Want'' (1980), and appeared in the his ...
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Mitch Leigh
Mitch Leigh (born Irwin Michnick; January 30, 1928March 16, 2014) was an American musical theatre composer and theatrical producer best known for the musical ''Man of La Mancha''. Biography Early years Leigh was born in Brooklyn, New York as Irwin Michnick. He graduated from Yale in 1951 with a Bachelor of Music, and in 1952 received his Master of Music under Paul Hindemith. He began his career as a jazz musician, and writing commercials for radio and television. On the 1955 LP recording of ''Jean Shepherd Into the Unknown with Jazz Music'' Leigh wrote the jazz interludes between radio broadcaster Jean Shepherd's improvisations. Broadway In 1965, Leigh collaborated with lyricist Joe Darion and writer Dale Wasserman to write a musical based on Wasserman's 1959 television play, ''I, Don Quixote''. The resulting show, the musical ''Man of La Mancha'' opened on Broadway in 1965 and in its original engagement ran for 2,328 performances, and has been revived multiple times. Leigh fo ...
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Barry Manilow
Barry Manilow (born Barry Alan Pincus; June 17, 1943) is an American singer and songwriter with a career that spans seven decades. His hit recordings include "Could It Be Magic", " Somewhere Down the Road", " Mandy", "I Write the Songs", " Can't Smile Without You" and "Copacabana (At the Copa)". He has recorded and released 51 Top 40 singles on the Adult Contemporary Chart, including 13 that hit number one, 28 that appeared within the top ten, and 36 that reached the top twenty. Manilow has released 13 platinum and six multi-platinum albums. Although not a favorite artist of music critics, Manilow has been praised by his peers in the recording industry, including Frank Sinatra, who was quoted in the 1970s as saying, "He's next." As well as producing and arranging albums for himself and other artists, Manilow has written and performed songs for musicals, films, and commercials for corporations such as McDonald's, Pepsi-Cola, and Band-Aid. He has been nominated for a Grammy A ...
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Advertising Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', ''Crain's Chicago Business'', ''Crain's Detroit Business'', and ''Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its na ...
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Roll Film
Roll film or rollfilm is any type of spool-wound photographic film protected from white light exposure by a paper backing. The term originated in contrast to sheet film. Confusingly, roll film was originally often referred to as "cartridge" film because of its resemblance to a shotgun cartridge. The opaque backing paper allows roll film to be loaded in daylight. It is typically printed with frame number markings which can be viewed through a small red window at the rear of the camera. A spool of roll film is usually loaded on one side of the camera and pulled across to an identical take up spool on the other side of the shutter as exposures are made. When the roll is fully exposed, the take up spool is removed for processing and the empty spool on which the film was originally wound is moved to the other side, becoming the take up spool for the next roll of film. History In 1881 a farmer in Cambria, Wisconsin, Peter Houston, invented the first roll film camera. His younger broth ...
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Flash (photography)
A flash is a device used in photography that produces a brief burst of light (typically lasting 1/1000 to 1/200 of a second) at a color temperature of about 5500  K to help illuminate a scene. A major purpose of a flash is to illuminate a dark scene. Other uses are capturing quickly moving objects or changing the quality of light. ''Flash'' refers either to the flash of light itself or to the electronic flash unit discharging the light. Most current flash units are electronic, having evolved from single-use flashbulbs and flammable powders. Modern cameras often activate flash units automatically. Flash units are commonly built directly into a camera. Some cameras allow separate flash units to be mounted via a standardized accessory mount bracket (a ''hot shoe''). In professional studio equipment, flashes may be large, standalone units, or studio strobes, powered by special battery packs or connected to mains power. They are either synchronized with the camera using a flas ...
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Viewfinder
In photography, a viewfinder is what the photographer looks through to compose, and, in many cases, to focus the picture. Most viewfinders are separate, and suffer parallax, while the single-lens reflex camera lets the viewfinder use the main optical system. Viewfinders are used in many cameras of different types: still and movie, film, analog and digital. A zoom camera usually zooms its finder in sync with its lens, one exception being rangefinder cameras. History Before the development of microelectronics and electronic display devices, only optical viewfinders existed. Direct optical viewfinders Direct viewfinders are essentially miniature Galilean telescopes; the viewer's eye was placed at the back, and the scene viewed through the viewfinder optics. A declining minority of point and shoot cameras use them. Parallax error results from the viewfinder being offset from the lens axis, to point above and usually to one side of the lens. The error varies with distance, being ...
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Land Camera
The Land Camera is a model of self-developing film camera manufactured by Polaroid between 1948 and 1983. It is named after their inventor, the American scientist Edwin Land, who developed a process for self-developing photography between 1943 and 1947. After Edwin Land's retirement from Polaroid, the name 'Land' was dropped from the camera name. The first commercially available model was the Model 95, which produced sepia-colored prints in about 1 minute. It was first sold to the public on November 26, 1948. Film The photography developing process, invented by Polaroid founder Edwin Land, employs diffusion transfer to move the dyes from the negative to the positive via a reagent. A negative sheet was exposed inside the camera, then lined up with a positive sheet and squeezed through a set of rollers which spread a reagent between the two layers, creating a developing film "sandwich". The negative developed quickly, after which some of the unexposed silver halide grains (and ...
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