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OrangeSoda
OrangeSoda Inc. is an Internet marketing company. They focus on creating geo-targeted search engine marketing (SEM), search engine optimization (SEO), and pay per click (PPC) campaigns. It is currently owned by Deluxe Corporation and based in Kansas City, having moved operations from Utah in 2015. History OrangeSoda was founded in 2006 by Jay Bean, Chris Finken, and Derek Miner, using private funds, local money from investors, and a strategic partner. Not affiliated with the orange soft drink, Bean used a domain name he had already purchased for unrelated reasons. In the first year, the company grew from 4 employees to 65. As of 2011, OrangeSoda has 175 employees, 6000 customers, and did $19 million in revenue in 2010. OrangeSoda was partnered with CityGrid Media, Yellow Pages Group (YPG), and Freedom Communications to provide social, mobile, and search services to their customers. In 2009, OrangeSoda was recognized as one of the top 100 fastest growing companies in Utah ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Deluxe Corporation
Deluxe Corporation is an American payments and business technology company. Its four business divisions comprise payments, cloud, promotional products, and checks. As of 2020, Deluxe has approximately 4.5 million small businesses and 4,000 financial institutions as customers. As part of its services, Deluxe produces personal and business checks as well as offering marketing, web development, web hosting, and fraud protection services. Deluxe was previously based in the St. Paul suburb of Shoreview, Minnesota until the company announced in September 2020 that it would move its headquarters to downtown Minneapolis in 2021. Its subsidiary brands include New England Business Services Inc. (NEBS), McBee (formerly Royal McBee) and Checks Unlimited. Deluxe has facilities in the United States, Canada, Australia, and Europe to conduct its printing and fulfillment, call center, web server, and administrative functions. History 1900–1959 ; William Roy (W.R.) Hotchkiss founded the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Internet Marketing
The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, wireless, and optical networking technologies. The Internet carries a vast range of information resources and services, such as the inter-linked hypertext documents and applications of the World Wide Web (WWW), electronic mail, telephony, and file sharing. The origins of the Internet date back to the development of packet switching and research commissioned by the United States Department of Defense in the 1960s to enable time-sharing of computers. The primary precursor network, the ARPANET, initially served as a backbone for interconnection of regional academic and military networks in the 1970s to enable resource sharing. The ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Search Engine Marketing
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings and increase the Call to action (CTA) on the website. Market In 2007, U.S. advertisers spent US $24.6 billion on search engine marketing. In Q2 2015, Google (73.7%) and the Yahoo/Bing (26.3%) partnership accounted for almost 100% of U.S. search engine spend. As of 2006, SEM was growing much faster than traditional advertising and even other channels of online marketing. Managing search campaigns is either done directly with the SEM vendor or through an SEM tool provider. It may also be self-serve or through an advertising agency. As of October 2016, Google lead ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Search Engine Optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid traffic (known as "natural" or "Organic search, organic" results) rather than direct traffic or Online advertising, paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic databases and search engines, academic search, news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or Keyword research, keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the sear ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pay Per Click
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising formerly Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead usually charge on a cost per thousand impressions (CPM). Social networks such as Facebook, Instagram, LinkedIn, Reddit, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kansas City
The Kansas City metropolitan area is a bi-state metropolitan area anchored by Kansas City, Missouri. Its 14 counties straddle the border between the U.S. states of Missouri (9 counties) and Kansas (5 counties). With and a population of more than 2.2 million people, it is the second-largest metropolitan area centered in Missouri (after Greater St. Louis) and is the largest metropolitan area in Kansas, though Wichita is the largest metropolitan area centered in Kansas. Alongside Kansas City, Missouri, these are the suburbs with populations above 100,000: Overland Park, Kansas; Kansas City, Kansas; Olathe, Kansas; Independence, Missouri; and Lee's Summit, Missouri. Business enterprises and employers include Cerner Corporation (the largest, with almost 10,000 local employees and about 20,000 global employees), AT&T, BNSF Railway, GEICO, Asurion, T-Mobile (formerly Sprint), Black & Veatch, AMC Theatres, Citigroup, Garmin, Hallmark Cards, Waddell & Reed, H&R Block, General Mo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Orange Soft Drink
Orange soft drinks (called orange pop or orange soda in certain regions of the United States and Canada, orangeade in the UK, or the Generic trademark, genericized trademark Orangina in France) are carbonated orange drinks. Non-carbonated orange drinks, i.e. the orange-juice-flavored equivalent of lemonade, is also made, with brands such as Minute Maid, and blends like cherry orangeade and lemon-orangeade are also made in some places, with recipes being commonly available. Orange soft drinks (especially those without orange juice) often contain very high levels of sodium benzoate, and this often imparts a slight metallic taste to the beverage. Other additives commonly found in orange soft drinks include glycerol ester of wood rosin, brominated vegetable oil, and sodium hexametaphosphate. History ''Orangeade'' first appeared as a variety of carbonated drink provided in soda fountains in American Pharmacy, drugstores in the late 19th century, brands including Miner's and Lash's. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Domain Name
A domain name is a string that identifies a realm of administrative autonomy, authority or control within the Internet. Domain names are often used to identify services provided through the Internet, such as websites, email services and more. As of 2017, 330.6 million domain names had been registered. Domain names are used in various networking contexts and for application-specific naming and addressing purposes. In general, a domain name identifies a network domain or an Internet Protocol (IP) resource, such as a personal computer used to access the Internet, or a server computer. Domain names are formed by the rules and procedures of the Domain Name System (DNS). Any name registered in the DNS is a domain name. Domain names are organized in subordinate levels (subdomains) of the DNS root domain, which is nameless. The first-level set of domain names are the top-level domains (TLDs), including the generic top-level domains (gTLDs), such as the prominent domains com, info, net ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Yellow Pages Group
Yellow Pages Group (YPG) (Groupe Pages Jaunes in French) is a Canadian directory publisher. YPG published its first directory in 1908. YPG is the incumbent directory publisher in Québec, Ontario, Manitoba, Alberta, British Columbia, the Territories and Atlantic Canada. YPG publishes four regional community directories in Saskatchewan. Yellow Pages group was a division of Bell Canada until 1971 before they had become incorporated as Tele-direct Inc. In 1999 the company changed the name for Bell Actimedia Inc to reflect a closer alliance with the Bell family. Yellow Pages Group was on CBC Radio Canada and was being reported for having entrepreneurs who were upset. They have faced a pattern of complaints from consumers including that sales representatives do not clearly outline the services they’re offering, poor communication around cancellation of their contracts and that they pursue aggressive tactics such as collections notices and lawsuits on their former customers when ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Freedom Communications
Freedom Communications, Inc., was an American media conglomerate that operated daily and weekly newspapers, websites and mobile applications, as well as ''Coast Magazine'' and other specialty publications. Headquartered at 625 N. Grand Avenue in Santa Ana, California, it was owned by a private equity firm, 2100 Trust, established in 2010 by investor Aaron Kushner Freedom's flagship newspaper was the ''Orange County Register'', based in Santa Ana. Ownership Founder R.C. Hoiles gained a one-third interest in his first newspaper (''The Alliance Review'' in Ohio) sometime in the 1910s. He and his brother Frank bought many more local newspapers over the next several decades. In 1935 he moved his base of operations to Santa Ana, California, and in 1950 he incorporated his syndicate as Freedom Newspapers, Inc. It was renamed Freedom Communications in 1993. Freedom was operated as an entirely family-owned business until 2004, when private-equity firms Blackstone Group and Providence Eq ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Utah Valley
Utah ( , ) is a state in the Mountain West subregion of the Western United States. Utah is a landlocked U.S. state bordered to its east by Colorado, to its northeast by Wyoming, to its north by Idaho, to its south by Arizona, and to its west by Nevada. Utah also touches a corner of New Mexico in the southeast. Of the fifty U.S. states, Utah is the 13th-largest by area; with a population over three million, it is the 30th-most-populous and 11th-least-densely populated. Urban development is mostly concentrated in two areas: the Wasatch Front in the north-central part of the state, which is home to roughly two-thirds of the population and includes the capital city, Salt Lake City; and Washington County in the southwest, with more than 180,000 residents. Most of the western half of Utah lies in the Great Basin. Utah has been inhabited for thousands of years by various indigenous groups such as the ancient Puebloans, Navajo and Ute. The Spanish were the first European ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Fork, Utah
American Fork is a city in north-central Utah County, Utah, United States, at the foot of Mount Timpanogos in the Wasatch Range, north from Utah Lake. This city is thirty-two miles southeast of Salt Lake City. It is part of the Provo–Orem Metropolitan Statistical Area. The population was 33,337 in 2020. The city has grown rapidly since the 1970s. History The area around Utah Lake was used as a seasonal hunting and fishing ground by the Ute Indians. American Fork was settled in 1850 by Mormon pioneers and incorporated as Lake City in 1852. The first settlers were Arza Adams,Arza Adams at SUP Pioneer Stories followed by Stephen Chipman (grandfather of , a prominent citiz ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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