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Neil Pryde
Neil Pryde Ltd. (Pryde Group) is a Hong Kong based Sports Group engaged in manufacturing, distribution and brand management founded by Neil Pryde who served as chairman until January 1, 2015. Pryde Group is a privately held company, wholly owned by the Shriro Group. It has over 2500 employees and operations in more than 40 countries. It owns a portfolio of brands in the marine and adventure sports markets: NeilPryde, Cabrinha, JP-Australia, Imagine Surf and NP Waterwear and Accessories. Products ; Wind surfing gear One of the products of Neil Pryde is the RS:X, which was the Olympic class of sailboard used by all competitors used for the first time at the 2008 Summer Olympics The 2008 Summer Olympics (), officially the Games of the XXIX Olympiad () and also known as Beijing 2008 (), were an international multisport event held from 8 to 24 August 2008, in Beijing, China. A total of 10,942 athletes from 204 Na .... References {{reflist External links Pryde Group offi ...
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Hong Kong
Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta in South China. With 7.5 million residents of various nationalities in a territory, Hong Kong is one of the most densely populated places in the world. Hong Kong is also a major global financial centre and one of the most developed cities in the world. Hong Kong was established as a colony of the British Empire after the Qing Empire ceded Hong Kong Island from Xin'an County at the end of the First Opium War in 1841 then again in 1842.. The colony expanded to the Kowloon Peninsula in 1860 after the Second Opium War and was further extended when Britain obtained a 99-year lease of the New Territories in 1898... British Hong Kong was occupied by Imperial Japan from 1941 to 1945 during World War II; British administration resume ...
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Brand Management
In marketing, brand management begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives. Developing a good relationship with target markets is essential for brand management. Tangible elements of brand management include the product itself; its look, price, and packaging, etc. The intangible elements are the experiences that the target markets share with the brand, and also the relationships they have with the brand. A brand manager would oversee all aspects of the consumer's brand association as well as relationships with members of the supply chain. Definitions In 2001, Hislop defined branding as "the process of creating a relationship or a connection between a company's product and emotional perception of the customer for the purpose of generating segregation among competiti ...
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Shriro
Shriro Group is a private company headquartered in Hong Kong. It is an international marketing and distribution company with over 3,500 employees around the world. Shriro was founded in 1906 as a family business in Harbin, Northern China. The first international office was set up in 1917 in Yokohama, Japan. From the early days, the business was mainly commodities and expanded rapidly after 1945 as the product line expanded and new subsidiaries opened in many South East Asian countries and Canada. Today, Shriro offices are located in Hong Kong, China, Japan, Singapore, Malaysia, Taiwan, Thailand, Vietnam, Australia, and New Zealand. Shriro is a major distributor of medium-format camera equipment in Asia, including Hasselblad and Linhof Linhof is a German company, founded in Munich in 1887 by Valentin Linhof. The company is well known for making premium rollfilm and large format film cameras. Linhof initially focused on making camera shutters and developing the first leaf shu ...
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Cabrinha
Pete Cabrinha (born September 13, 1961 on Oahu, Hawaii) is an American big-wave surfer, windsurfer, kitesurfer and artist. He is the founder and brand manager of Cabrinha Kites. Career Windsurfing In 1985 he won the world wave sailing championship. Tow-Surfing In 1993, Cabrinha and his friends Laird Hamilton, Dave Kalama, Rush Randle, Brett Lickle, Mike Waltze, Mark Angulo, Derrick Doerner, and Buzzy Kerbox started to experiment in big surf on the North Shore of Maui and invented a spin off called tow-surfing. They called themselves the "Strapped Crew”. Using a personal watercraft to tow themselves into large waves they set out to explore the outer limits of big wave surfing. Kitesurfing In the late 90s, Cabrinha experimented with kites and helped pioneer the sport of Kiteboarding. Together with his friend Dan Bolfing, Cabrinha began to design kiteboards under the Cabrinha label. In 2000 Cabrinha joined forces with the Pryde Group and Cabrinha Kites was born. The com ...
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Wind Surfing
Windsurfing is a wind propelled water sport that is a combination of sailing and surfing. It is also referred to as "sailboarding" and "boardsailing", and emerged in the late 1960s from the aerospace and surf culture of California. Windsurfing gained a popular following across Europe and North America by the late 1970s and had achieved significant global popularity by the 1980s. Windsurfing became an olympic sport in 1984. Newer variants include windfoiling, kiteboarding and wingfoiling. Hydrofoil fins under the board allow the boards to safely lift out of the water and fly silently and smoothly above the surface even in lighter winds. Windsurfing is a recreational, family friendly sport, most popular at flat water locations around the world that offer safety and accessibility for beginner and intermediate participants. Technique and equipment have evolved over the years Major competitive disciplines include slalom, wave and freestyle. Increasingly, "foiling" is replacing tradi ...
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X (sailboard)
X, or x, is the twenty-fourth and third-to-last letter in the Latin alphabet, used in the modern English alphabet, the alphabets of other western European languages and others worldwide. Its name in English is ''"ex"'' (pronounced ), plural ''exes''."X", ''Oxford English Dictionary'', 2nd edition (1989); ''Merriam-Webster's Third New International Dictionary of the English Language, Unabridged'' (1993); "ex", ''op. cit''. X is regularly pronounced as "ks". History In Ancient Greek, ' Χ' and ' Ψ' were among several variants of the same letter, used originally for and later, in western areas such as Arcadia, as a simplification of the digraph 'ΧΣ' for . In the end, more conservative eastern forms became the standard of Classical Greek, and thus 'Χ' ''(Chi)'' stood for (later ; palatalized to in Modern Greek before front vowels). However, the Etruscans had taken over 'Χ' from western Greek, and it therefore stands for in Etruscan and Latin. The letter 'Χ' ...
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Sailing At The 2008 Summer Olympics
Sailing/Yachting is an Olympic sport starting from the Games of the 1st Olympiad ( 1896 Olympics in Athens, Greece). With the exception of 1904 and possibly the cancelled 1916 Summer Olympics, sailing has always been included on the Olympic schedule. The Sailing program of 2008 consisted of a total of nine sailing classes (eleven disciplines). Eleven races are scheduled for each event except for the 49er class, for which 16 races are scheduled from 9 August 2008 to 21 August 2008 of the coast of the Qingdao International Sailing Centre facing the Yellow Sea. Of the 11 (16) races, 10 (15) are scheduled as opening races and one as a medal race. The sailing was done on four different types of courses. Venue According to the IOC statutes the contests in all sport disciplines must be held either in, or as close as possible to the city which the IOC has chosen. Among others, an exception is made for the Olympic yachting events, which customarily must be staged on the open sea. On ...
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Water Sports Equipment Manufacturers
Water (chemical formula ) is an Inorganic compound, inorganic, transparent, tasteless, odorless, and Color of water, nearly colorless chemical substance, which is the main constituent of Earth's hydrosphere and the fluids of all known living organisms (in which it acts as a solvent). It is vital for all known forms of life, despite not providing food energy, food, energy or organic micronutrients. Its chemical formula, H2O, indicates that each of its molecules contains one oxygen and two hydrogen atoms, connected by covalent bonds. The hydrogen atoms are attached to the oxygen atom at an angle of 104.45°. "Water" is also the name of the liquid state of H2O at standard temperature and pressure. A number of natural states of water exist. It forms precipitation in the form of rain and aerosols in the form of fog. Clouds consist of suspended droplets of water and ice, its solid state. When finely divided, crystalline ice may precipitate in the form of snow. The gaseous state of ...
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