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Médiamétrie
Médiamétrie, established in 1985, is a public limited company specialising in audience measurement and research into audio-visual and digital media usage in France. It is especially well known for its Audimat brand whose name is now part of everyday language; today, however, that brand is named Médiamat. About Médiamétrie came into being during the 1980s in response to the new needs of the audio-visual landscape in France which was undergoing rapid change at that time. In television, it was the launch of new channels: Canal+, La Cinq, TV6 and the privatisation of TF1. Furthermore, in radio, the first major private stations emerged with the privatisation of Europe 1 and the rise in popularity of NRJ. Médiamétrie was therefore created to provide scientific measurement of the audience of the main audio-visual (and later digital) media, and was recognised by all stakeholders and professionals (media, advertisers, and agencies). Since the 2000s, the company has expanded its ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Audience Measurement
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites. Sometimes, the term is used as pertaining to practices which help broadcasters and advertisers determine ''who'' is listening rather than just ''how many'' people are listening. In some parts of the world, the resulting relative numbers are referred to as audience share, while in other places the broader term market share is used. This broader meaning is also called audience research. Measurements are broken down by media market, which for the most part corresponds to metropolitan areas, both large and small. Methods Diaries The diary was one of the first methods of recording information. However, this is prone to mistakes and forgetfulness, as well as subjectivity. Data is also collected down to the level of listener opinion of individ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Levallois-Perret
Levallois-Perret () is a commune in the Hauts-de-Seine department and Île-de-France region of north-central France. It lies some from the centre of Paris in the north-western suburbs of the French capital. It is the most densely populated town in Europe and, together with neighbouring Neuilly-sur-Seine, one of the most expensive suburbs of Paris. Name The name Levallois-Perret comes from two housing developments, ''Champerret'' (started by landowner Jean-Jacques Perret in 1822) and ''Village Levallois'' (founded by developer Nicolas-Eugène Levallois in 1845), which resulted in the incorporation of the commune. History On the territory of what is now Levallois-Perret, before the French Revolution, stood the village of Villiers and the hamlet of Courcelles (or La Planchette). They now give their names to two Paris Métro stations. At the time of the creation of French communes during the French Revolution, they were part of the commune of Clichy, and the commune of Neuilly ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Smartphone
A smartphone is a portable computer device that combines mobile telephone and computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, which facilitate wider software, internet (including web browsing over mobile broadband), and multimedia functionality (including music, video, cameras, and gaming), alongside core phone functions such as voice calls and text messaging. Smartphones typically contain a number of metal–oxide–semiconductor (MOS) integrated circuit (IC) chips, include various sensors that can be leveraged by pre-included and third-party software (such as a magnetometer, proximity sensors, barometer, gyroscope, accelerometer and more), and support wireless communications protocols (such as Bluetooth, Wi-Fi, or satellite navigation). Early smartphones were marketed primarily towards the enterprise market, attempting to bridge the functionality of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Numeris
Numeris (formerly the Bureau of Broadcast Measurement, or BBM Canada) is a Canadian audience measurement organization. Established on May 11, 1944 as a division of the Canadian Association of Broadcasters, Numeris is the primary provider of viewership numbers for television and radio broadcasters in Canada. History Numeris was founded by the Canadian Association of Broadcasters on May 11, 1944 as the Bureau of Broadcast Measurement. In 1964, it became the first ratings service in the world to introduce computerized sample selection. In 2004, the organization began a joint venture with Nielsen Media Research to adopt its Portable People Meter system for television audience measurement. The organization officially shortened its name to BBM Canada in 2001; despite this, many outlets still referred to the organization under its previous name. In late December 2011, BBM sued Canadian technology company Research in Motion for trademark infringement, as it uses the "BBM" acronym to r ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Norway
Norway, officially the Kingdom of Norway, is a Nordic country in Northern Europe, the mainland territory of which comprises the western and northernmost portion of the Scandinavian Peninsula. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of Norway. Bouvet Island, located in the Subantarctic, is a dependency of Norway; it also lays claims to the Antarctic territories of Peter I Island and Queen Maud Land. The capital and largest city in Norway is Oslo. Norway has a total area of and had a population of 5,425,270 in January 2022. The country shares a long eastern border with Sweden at a length of . It is bordered by Finland and Russia to the northeast and the Skagerrak strait to the south, on the other side of which are Denmark and the United Kingdom. Norway has an extensive coastline, facing the North Atlantic Ocean and the Barents Sea. The maritime influence dominates Norway's climate, with mild lowland temperatures on the se ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
India
India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the south, the Arabian Sea on the southwest, and the Bay of Bengal on the southeast, it shares land borders with Pakistan to the west; China, Nepal, and Bhutan to the north; and Bangladesh and Myanmar to the east. In the Indian Ocean, India is in the vicinity of Sri Lanka and the Maldives; its Andaman and Nicobar Islands share a maritime border with Thailand, Myanmar, and Indonesia. Modern humans arrived on the Indian subcontinent from Africa no later than 55,000 years ago., "Y-Chromosome and Mt-DNA data support the colonization of South Asia by modern humans originating in Africa. ... Coalescence dates for most non-European populations average to between 73–55 ka.", "Modern human beings—''Homo sapiens''—originated in Africa. Then, int ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Tablet Computer
A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers, do what other personal computers do, but lack some input/output (I/O) abilities that others have. Modern tablets largely resemble modern smartphones, the only differences being that tablets are relatively larger than smartphones, with screens or larger, measured diagonally, and may not support access to a cellular network. Unlike laptops which have traditionally run off operating systems usually designed for desktops, tablets usually run mobile operating systems, alongside smartphones. The touchscreen display is operated by Gesture recognition, gestures executed by finger or digital pen (stylus), instead of the Computer mouse, mouse, touchpad, and Keyboard (computing), keyboard of larger computers. Portable computers can be classifie ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Phones
A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive calls over a radio frequency link while the user is moving within a telephone service area. The radio frequency link establishes a connection to the switching systems of a mobile phone operator, which provides access to the public switched telephone network (PSTN). Modern mobile telephone services use a cellular network architecture and, therefore, mobile telephones are called ''cellular telephones'' or ''cell phones'' in North America. In addition to telephony, digital mobile phones ( 2G) support a variety of other services, such as text messaging, multimedia messagIng, email, Internet access, short-range wireless communications (infrared, Bluetooth), business applications, video games and digital photography. Mobile phones offering only those capabilities are known as featur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nielsen Holdings
Nielsen Holdings plc is an American information, data and market measurement firm. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. The company was listed on the New York Stock Exchange (NYSE) and used to be a component of the S&P 500. History Formation Nielsen was founded in 1923 by Arthur C. Nielsen, Sr., who invented an approach to measuring competitive sales results that made the concept of "market share" a practical management tool. The company was originally incorporated in the Netherlands and later was purchased on May 24, 2006, by a consortium of private equity firms. Merger and listing In January 2011, Nielsen consummated an initial public offering of common stock and, subsequently, started trading on the New York Stock Exchange under the symbol “NLSN”. On August 31, 2015, Nielsen N.V., a Dutch public company listed on the New York Stock Exchange, merged with Nielsen Holdings plc, by way of a cross-border merger under th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Traffic
Web traffic is the data sent and received by visitors to a website. Since the mid-1990s, web traffic has been the largest portion of Internet traffic. Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country. There are many ways to monitor this traffic, and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth. Not all web traffic is welcomed. Some companies offer advertising schemes that, in return for increased web traffic (visitors), pay for screen space on the site. Sites also often aim to increase their web traffic through inclusion on search engines and through search engine optimization. Analysis Web analytics is the measurement of the behavior of visitors to a website. In a commercial context, it especially refers to the measurement of which ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile Telephone
A mobile phone, cellular phone, cell phone, cellphone, handphone, hand phone or pocket phone, sometimes shortened to simply mobile, cell, or just phone, is a portable telephone that can make and receive calls over a radio frequency link while the user is moving within a telephone service area. The radio frequency link establishes a connection to the switching systems of a mobile phone operator, which provides access to the public switched telephone network (PSTN). Modern mobile telephone services use a cellular network architecture and, therefore, mobile telephones are called ''cellular telephones'' or ''cell phones'' in North America. In addition to telephony, digital mobile phones ( 2G) support a variety of other services, such as text messaging, multimedia messagIng, email, Internet access, short-range wireless communications (infrared, Bluetooth), business applications, video games and digital photography. Mobile phones offering only those capabilities are known as featur ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Landline
A landline (land line, land-line, main line, home phone, fixed-line, and wireline) is a telephone connection that uses metal wires or optical fiber telephone line for transmission, as distinguished from a mobile cellular network, which uses radio waves for signal transmission. Characteristics A corded landline telephone made by Siemens from c. 1997 Landline service is typically provided through the outside plant of a telephone company's central office, or wire center. The outside plant comprises tiers of cabling between distribution points in the exchange area, so that a single pair of copper wire, or an optical fiber, reaches each subscriber location, such as a home or office, at the network interface. Customer premises wiring extends from the network interface to the location of one or more telephones inside the premises. The telephone connected to a landline can be hard-wired or cordless and typically refers to the operation of wireless devices or systems in fixed ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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