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Mindflex
Mindflex is a toy by Mattel by which a child uses their brain waves to steer a ball through an obstacle course. Brain waves are registered by the enclosed EEG headset, which allows the child to control an air stream by concentrating, thus lifting or lowering a foam ball. The game was released in the fall of 2009, and uses the same microchip as the MindSet from NeuroSky and homebuilt EEG machines. Controversy Despite the science behind the technology developed by Mattel, outside scientists have questioned whether the toy actually measures brain waves or just randomly moves the ball, exploiting the well-known illusion of control The illusion of control is the tendency for people to overestimate their ability to control events. It was named by U.S. psychologist Ellen Langer and is thought to influence gambling behavior and belief in the paranormal. Along with illusory supe .... (In German) However, despite the Spiegel/Haynes experiments, supporters of the game stand behind the r ...
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NeuroSky
NeuroSky, Inc. is a manufacturer of brain-computer interface (BCI) technologies for consumer product applications, which was founded in 2004 in Silicon Valley, California. The company adapts electroencephalography (EEG) and electromyography (EMG) technology to fit a consumer market within a number of fields such as entertainment (toys and games), education, automotive, and health. NeuroSky technology allows for low-cost EEG-linked research and products by using inexpensive dry sensors; older EEGs require the application of a conductive gel between the sensors and the head. The systems also include built-in electrical “noise” reduction software/hardware, and utilize embedded (chip level) solutions for signal processing and output. Neurosky primarily works as an original equipment manufacturer, or OEM, collaborating with industry partners, developers, and research institutions to deploy the technology into their own products and systems. When NeuroSky has released direct-to-con ...
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Electroencephalography
Electroencephalography (EEG) is a method to record an electrogram of the spontaneous electrical activity of the brain. The biosignals detected by EEG have been shown to represent the postsynaptic potentials of pyramidal neurons in the neocortex and allocortex. It is typically non-invasive, with the EEG electrodes placed along the scalp (commonly called "scalp EEG") using the International 10-20 system, or variations of it. Electrocorticography, involving surgical placement of electrodes, is sometimes called " intracranial EEG". Clinical interpretation of EEG recordings is most often performed by visual inspection of the tracing or quantitative EEG analysis. Voltage fluctuations measured by the EEG bioamplifier and electrodes allow the evaluation of normal brain activity. As the electrical activity monitored by EEG originates in neurons in the underlying brain tissue, the recordings made by the electrodes on the surface of the scalp vary in accordance with their orientation and ...
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Mattel
Mattel, Inc. ( ) is an American multinational toy manufacturing and entertainment company founded in January 1945 and headquartered in El Segundo, California. The company has presence in 35 countries and territories and sells products in more than 150 countries. The company operates through three business segments: North America, International, and American Girl. It is the world's second largest toy maker in terms of revenue, after The Lego Group. Two of its historic and most valuable brands, Barbie and Hot Wheels, were respectively named the top global toy property and the top-selling global toy of the year for 2020 and 2021 by The NPD Group, a global information research company. The name of the company is a portmanteau of the names of two of the company's founders; the surname of Harold Matson and the first name of Elliot Handler. History Origins and early years Harold "Matt" Matson, Ruth Handler, and Elliot Handler founded Mattel as Mattel Creations in January 1945 in a ...
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Neural Oscillation
Neural oscillations, or brainwaves, are rhythmic or repetitive patterns of neural activity in the central nervous system. Neural tissue can generate oscillatory activity in many ways, driven either by mechanisms within individual neurons or by interactions between neurons. In individual neurons, oscillations can appear either as oscillations in membrane potential or as rhythmic patterns of action potentials, which then produce oscillatory activation of post-synaptic neurons. At the level of neural ensembles, synchronized activity of large numbers of neurons can give rise to macroscopic oscillations, which can be observed in an electroencephalogram. Oscillatory activity in groups of neurons generally arises from feedback connections between the neurons that result in the synchronization of their firing patterns. The interaction between neurons can give rise to oscillations at a different frequency than the firing frequency of individual neurons. A well-known example of macrosco ...
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EEG Analysis
EEG analysis is exploiting mathematical signal analysis methods and computer technology to extract information from electroencephalography (EEG) signals. The targets of EEG analysis are to help researchers gain a better understanding of the brain; assist physicians in diagnosis and treatment choices; and to boost brain-computer interface (BCI) technology. There are many ways to roughly categorize EEG analysis methods. If a mathematical model is exploited to fit the sampled EEG signals, the method can be categorized as parametric, otherwise, it is a non-parametric method. Traditionally, most EEG analysis methods fall into four categories: time domain, frequency domain, time-frequency domain, and nonlinear methods. There are also later methods including deep neural networks (DNNs). Methods Frequency domain methods Frequency domain analysis, also known as spectral analysis, is the most conventional yet one of the most powerful and standard methods for EEG analysis. It gives ...
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Illusion Of Control
The illusion of control is the tendency for people to overestimate their ability to control events. It was named by U.S. psychologist Ellen Langer and is thought to influence gambling behavior and belief in the paranormal. Along with illusory superiority and optimism bias, the illusion of control is one of the positive illusions. Definition The illusion of control is the tendency for people to overestimate their ability to control events, for example, when someone feels a sense of control over outcomes that they demonstrably do not influence. The illusion might arise because a person lacks direct introspective insight into whether they are in control of events. This has been called the introspection illusion. Instead, they may judge their degree of control by a process which is often unreliable. As a result, they see themselves as responsible for events to which there is little or no causal link. For example, in one study, college students were in a virtual reality setting to t ...
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Comparison Of Consumer Brain-computer Interface Devices
Comparison or comparing is the act of evaluating two or more things by determining the relevant, comparable characteristics of each thing, and then determining which characteristics of each are similar to the other, which are different, and to what degree. Where characteristics are different, the differences may then be evaluated to determine which thing is best suited for a particular purpose. The description of similarities and differences found between the two things is also called a comparison. Comparison can take many distinct forms, varying by field: To compare things, they must have characteristics that are similar enough in relevant ways to merit comparison. If two things are too different to compare in a useful way, an attempt to compare them is colloquially referred to in English as "comparing apples and oranges." Comparison is widely used in society, in science and in the arts. General usage Comparison is a natural activity, which even animals engage in when deci ...
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Electronic Toys
Electronic may refer to: *Electronics, the science of how to control electric energy in semiconductor * ''Electronics'' (magazine), a defunct American trade journal *Electronic storage, the storage of data using an electronic device *Electronic commerce or e-commerce, the trading in products or services using computer networks, such as the Internet *Electronic publishing or e-publishing, the digital publication of books and magazines using computer networks, such as the Internet *Electronic engineering, an electrical engineering discipline Entertainment *Electronic (band), an English alternative dance band ** ''Electronic'' (album), the self-titled debut album by British band Electronic *Electronic music, a music genre *Electronic musical instrument *Electronic game, a game that employs electronics See also *Electronica, an electronic music genre *Consumer electronics Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday ...
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2010s Toys
1 (one, unit, unity) is a number representing a single or the only entity. 1 is also a numerical digit and represents a single unit of counting or measurement. For example, a line segment of ''unit length'' is a line segment of length 1. In conventions of sign where zero is considered neither positive nor negative, 1 is the first and smallest positive integer. It is also sometimes considered the first of the infinite sequence of natural numbers, followed by  2, although by other definitions 1 is the second natural number, following  0. The fundamental mathematical property of 1 is to be a multiplicative identity, meaning that any number multiplied by 1 equals the same number. Most if not all properties of 1 can be deduced from this. In advanced mathematics, a multiplicative identity is often denoted 1, even if it is not a number. 1 is by convention not considered a prime number; this was not universally accepted until the mid-20th century. Additionally, 1 is the ...
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