Mattel, Inc.
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Mattel, Inc.
Mattel, Inc. ( ) is an American multinational toy manufacturing and entertainment company founded in January 1945 and headquartered in El Segundo, California. The company has presence in 35 countries and territories and sells products in more than 150 countries. The company operates through three business segments: North America, International, and American Girl. It is the world's second largest toy maker in terms of revenue, after The Lego Group. Two of its historic and most valuable brands, Barbie and Hot Wheels, were respectively named the top global toy property and the top-selling global toy of the year for 2020 and 2021 by The NPD Group, a global information research company. The name of the company is a portmanteau of the names of two of the company's founders; the surname of Harold Matson and the first name of Elliot Handler. History Origins and early years Harold "Matt" Matson, Ruth Handler, and Elliot Handler founded Mattel as Mattel Creations in January 1945 in a ...
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El Segundo, California
El Segundo ( , ; ) is a city in Los Angeles County, California, United States. Located on Santa Monica Bay, it was incorporated on January 18, 1917, and is part of the South Bay Cities Council of Governments. The population was 16,731 as of the 2020 census, a 0.5% increase from 16,654 in the 2010 census. History The El Segundo and Los Angeles coastal area was first settled by the Tongva (or Gabrieleños) Native American tribes thousands of years ago. The area was once a part of ''Rancho Sausal Redondo'' ("Round Willow Patch Ranch"). Rancho Sausal Redondo extended from Playa Del Rey in the north to Redondo Beach in the south. Originally a Mexican land grant owned by Antonio Ygnacio Avila, the rancho was later purchased by a Scottish baronet named Sir Robert Burnett. After his return to Scotland, the property was purchased by then-manager of the rancho, Daniel Freeman. Daniel Freeman sold portions of the rancho to several persons. George H. Peck owned the of land where the ...
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Television Production
A television show – or simply TV show – is any content produced for viewing on a television set which can be broadcast via over-the-air, satellite, or cable, excluding breaking news, advertisements, or trailers that are typically placed between shows. Television shows are most often scheduled for broadcast well ahead of time and appear on electronic guides or other TV listings, but streaming services often make them available for viewing anytime. The content in a television show can be produced with different methodologies such as taped variety shows emanating from a television studio stage, animation or a variety of film productions ranging from movies to series. Shows not produced on a television studio stage are usually contracted or licensed to be made by appropriate production companies. Television shows can be viewed live (real time), be recorded on home video, a digital video recorder for later viewing, be viewed on demand via a set-top box, or streamed over the i ...
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Thomas & Friends (franchise)
''Thomas & Friends'' (also known as ''Thomas the Tank Engine'' or ''The Railway Series'') is a media franchise created by Rev. W. Awdry and Britt Allcroft. The franchise revolves around a railway, called the North Western Railway, located on the fictional Island of Sodor. The current title character of the franchise is Thomas the Tank Engine, an anthropomorphised steam locomotive, who works with other engines, including Edward, Henry, Gordon, James, Percy, Toby and many others. The franchise began with stories told from Wilbert Awdry to his son. In 1984, it was turned into a television series, which spawned a reboot series, titled Thomas & Friends: All Engines Go. Origins of Thomas and Friends The first origins of the franchise date back to 1942. When two-year-old Christopher Awdry had caught measles and was confined to a darkened room, his father would tell him stories and rhymes to cheer him up. One of Christopher's favorite rhymes was:Sibley, p. 96Down at the station, Ear ...
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Mega Brands
Mega Brands Inc. (formerly Mega Bloks Inc. and Ritvik Holdings) is a Canadian children's toy company currently owned by Mattel. Mega Bloks, a line of construction set toys, is its most popular product. Its other brands include Mega Construx, Mega Puzzles, Board Dudes and Rose Art. The company distributes a wide range of construction toys, puzzles, and craft-based products. In 2016, Mega Brands' Bloks was second in worldwide sales (11%) of toy construction building sets. History Ritvik Holdings In 1967, Victor Bertrand and his wife Rita founded the company as Ritvik Holdings (RH). Ritvik is a portmanteau word based on a combination of ''Rit''a and ''Vic''tor. RH began by distributing toys made outside Canada and also facilitated contracts between foreign brands and Canadian manufacturers.Mega Bloks Inc. Ritvik later became a vertically integrated company as it expanded by adding plastic injection molding operations, design operations, tooling manufacturers, and marketing service ...
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Uno (card Game)
Uno (; from Spanish and Italian for 'one'; stylized as UNO) is an American shedding-type card game that is played with a specially printed deck. The game's general principles put it into the crazy eights family of card games, and it is similar to the traditional European game mau-mau. It has been a Mattel brand since 1992. History The game was originally developed in 1971 by Merle Robbins in Reading, Ohio, a suburb of Cincinnati. When his family and friends began to play more and more, he spent $8,000 to have 5,000 copies of the game made. He sold it from his barbershop at first, and local businesses began to sell it as well. Robbins later sold the rights to Uno to a group of friends headed by Robert Tezak, a funeral parlor owner in Joliet, Illinois, for $50,000 plus royalties of 10 cents per game. Tezak formed International Games, Inc., to market Uno, with offices behind his funeral parlor. The games were produced by Lewis Saltzman of Saltzman Printers in Maywood, Illin ...
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Polly Pocket
Polly Pocket is a toy line of dolls and accessories first founded and designed by Chris Wiggs in 1983 and licensed by Bluebird Toys from 1989 until both entities/properties were acquired by Mattel in 1998. History Polly Pocket was first designed by Chris Wiggs in 1983 for his daughter Kate. Using a makeup powder compact, he fashioned a small house for the tiny doll. Bluebird Toys of Swindon, England, licensed the concept and the first Polly Pocket toys appeared in stores in 1989. Mattel held a distribution arrangement with Bluebird Toys for Polly Pocket items in the early 1990s. In 1998, while production lulled/slowed down, Bluebird Toys endured multiple hostile takeover attempts until Mattel finally purchased both the brand and Bluebird Toys later that year. The sets made by Bluebird Toys are now valuable collectables. The original Polly Pocket toys were plastic cases that opened to form a dollhouse or other playset with Polly Pocket figurines less than an inch tall. The dolls ...
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American Girl
American Girl is an American line of dolls released on May 5, 1986, by Pleasant Company. The dolls portray eight- to fourteen-year-old boys and girls of a variety of ethnicities, faiths, and social classes from different time periods throughout history. They are sold with accompanying books told from the viewpoint of the girls. Originally the stories focused on various periods of American history, but were expanded to include characters and stories from contemporary life. Aside from the original American Girl dolls, buyers also have the option to purchase dolls that look like themselves. The options for the line of ''Truly Me'' dolls include eye color, face mold, skin color, hair texture, and hair length. A variety of related clothing and accessories is also available. A service for ordering a custom-made doll with features and clothing specified by the owner, dubbed ''Create Your Own'', has also been introduced in 2017. Pleasant Company was founded in 1986 by Pleasant Rowland ...
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Fisher-Price
Fisher-Price is an American company that produces educational toys for infants, toddlers and preschoolers, headquartered in East Aurora, New York, East Aurora, New York (state), New York. The company was founded in 1930 during the Great Depression by Herman Fisher, Irving Price, Helen Schelle, and Margaret Evans-Price. Fisher-Price has been a subsidiary, wholly owned subsidiary of Mattel since 1993. History Founded in 1930 during the Great Depression by Herman Fisher, Irving Price, Price's illustrator-artist wife Margaret Evans Price, and Helen Schelle, the name Fisher-Price was established by combining two of the three names. Fisher worked previously in manufacturing, selling and advertising games for a company in Churchville, New York. Price had retired from a major variety chain store, and Helen Schelle previously operated Penny Walker Toy Shop in Binghamton, New York. Fisher-Price's fundamental toy-making principles centered on intrinsic play value, ingenuity, strong constr ...
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Matchbox (brand)
Matchbox is a popular toy brand which was introduced by Lesney Products in 1953, and is now owned by Mattel, Inc, which purchased the brand in 1997. The brand was given its name because the original die-cast "Matchbox" toys were sold in boxes similar to those in which matches were sold. The brand grew to encompass a broad range of toys, including larger scale die-cast models, plastic model kits, slot car racing, and action figures. During the 1980s, Matchbox began to switch to the more conventional plastic and cardboard "blister packs" that were used by other die-cast toy brands such as Hot Wheels. By the 2000s, the box style packaging was re-introduced for the collectors' market, such as the 35th Anniversary of Superfast series in 2004 and the 50th Anniversary of Superfast in 2019. Products currently marketed under the Matchbox name include scale model plastic and die-cast vehicles, and toy garages. History Early years: Lesney, the origin of the Matchbox name and the ''1-75 ...
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Hot Wheels
Hot Wheels is an American brand of scale model cars introduced by American toymaker Mattel in 1968. It was the primary competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then owner of Matchbox. Many automobile manufacturers have since licensed Hot Wheels to make scale models of their cars, allowing the use of original design blueprints and detailing. Although Hot Wheels were originally intended to be for children and young adults, they have become popular with adult collectors, for whom limited edition models are now made available. History 1968 The original Hot Wheels were made by Elliot Handler. Handler discovered his son Kenneth playing with Matchbox cars and decided to create a line to compete with Matchbox. Hot Wheels were originally conceived by Handler to be more like " hot rod" (i.e. customized/modified or even caricaturized or fantasy cars,often with big rear tires, Superchargers, flame paint-jobs, outlandish proportions, hood blowers, etc.) cars, as c ...
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Barbie
Barbie is a fashion doll manufactured by American toy company Mattel, Inc. and launched on March 9, 1959. American businesswoman Ruth Handler is credited with the creation of the doll using a German doll called Bild Lilli as her inspiration. Barbie is the figurehead of a brand of Mattel dolls and accessories, including other family members and collectible dolls. Barbie has been an important part of the toy fashion doll market for over six decades and has been the subject of numerous controversies and lawsuits, often involving parodies of the doll and her lifestyle. Mattel has sold over a billion Barbie dolls, making it the company's largest and most profitable line. The brand has expanded into a long-running multimedia franchise since the late 1980s, including video games and CGI/computer-animated films, the latter which began in 2001, became originally available on home video formats and broadcast regularly on the Nickelodeon cable channel in the United States from 2002 ...
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Live Event
A house show or live event is a professional wrestling event produced by a major promotion that is not televised, though they can be recorded. Promotions use house shows mainly to cash in on the exposure that they and their wrestlers receive during televised events, as well as to test reactions to matches, wrestlers, and gimmicks that are being considered for the main televised programming and upcoming pay-per-views. House shows are entire events and not the same as dark matches—untelevised matches that occur as part of an event that was already being televised. House shows are also often scripted to make the face wrestlers win most matches, largely to send the crowd home happy. If a heel defends a title, the face may win by disqualification, preventing the title from changing hands. Until January 11, 1993 most televised professional wrestling programs were taped weeks in advance in small studios and featured run-ins, promos and primarily squash matches (unless it was p ...
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