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Linkback
A linkback is a method for Web authors to obtain notifications when other authors link to one of their documents. This enables authors to keep track of who is linking to, or referring to, their articles. The four methods (refback, trackback, pingback and webmention) differ in how they accomplish this task. Overview "Linkback" is the generalized term used to reference four methods of communication between websites. While sometimes confused with one another, linkbacks and backlinks are not the same type of entity. A backlink is what the person referring to a page creates while a linkback is what the publisher of the page being referred to receives. Any of the four terms—linkback, trackback, pingback, or (rarely) refback—might also refer colloquially to items within a section upon the linked page that display the received notifications, usually along with a reciprocal link; trackback is used most often for this purpose. Also, the word trackback is often used colloquially to mea ...
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Refback
A refback is one of four types of linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. A Refback is simply the usage of the HTTP referrer header to discover incoming links. Whenever a browser traverses an incoming link from Site A (originator) to Site B (receptor) the browser will send a referrer value indicating the URL from where the user came. Site B might publish a link to Site A after visiting Site A and extracting relevant information from Site A such as the title, meta information, the link text, and so on. Refback only requires Site B to be Refback enabled in order to establish this communication. Refback requires Site A to physically link to Site B. Refback also requires browsers to traverse the links. Security issues If the referred-to site does not validate the referring site URL, it may be subject to referrer spam (due to for ...
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Refback
A refback is one of four types of linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. A Refback is simply the usage of the HTTP referrer header to discover incoming links. Whenever a browser traverses an incoming link from Site A (originator) to Site B (receptor) the browser will send a referrer value indicating the URL from where the user came. Site B might publish a link to Site A after visiting Site A and extracting relevant information from Site A such as the title, meta information, the link text, and so on. Refback only requires Site B to be Refback enabled in order to establish this communication. Refback requires Site A to physically link to Site B. Refback also requires browsers to traverse the links. Security issues If the referred-to site does not validate the referring site URL, it may be subject to referrer spam (due to for ...
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Webmention
Webmention is a W3C recommendation that describes a simple protocol to notify any URL when a website links to it, and for web pages to request notifications when somebody links to them. Webmention was originally developed in the IndieWebCamp community and published as a W3C working draft on January 12, 2016. As of January 12, 2017 it is a W3C recommendation. Webmention enables authors to keep track of who is linking to, referring to, or commenting on their articles. By incorporating such comments from other sites, sites themselves provide federated commenting functionality. Similar to pingback, Webmention is one of four types of linkbacks, but was designed to be simpler than the XML-RPC protocol that pingback relies upon, by instead only using HTTP and x-www-urlencoded content. Beyond previous linkback protocols, Webmention also specifies protocol details for when a page that is the source of a link is deleted, or updated with new links or removal of existing links. See also * P ...
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Webmention
Webmention is a W3C recommendation that describes a simple protocol to notify any URL when a website links to it, and for web pages to request notifications when somebody links to them. Webmention was originally developed in the IndieWebCamp community and published as a W3C working draft on January 12, 2016. As of January 12, 2017 it is a W3C recommendation. Webmention enables authors to keep track of who is linking to, referring to, or commenting on their articles. By incorporating such comments from other sites, sites themselves provide federated commenting functionality. Similar to pingback, Webmention is one of four types of linkbacks, but was designed to be simpler than the XML-RPC protocol that pingback relies upon, by instead only using HTTP and x-www-urlencoded content. Beyond previous linkback protocols, Webmention also specifies protocol details for when a page that is the source of a link is deleted, or updated with new links or removal of existing links. See also * P ...
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Blogs
A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order so that the most recent post appears first, at the top of the web page. Until 2009, blogs were usually the work of a single individual, occasionally of a small group, and often covered a single subject or topic. In the 2010s, "multi-author blogs" (MABs) emerged, featuring the writing of multiple authors and sometimes professionally edited. MABs from newspapers, other media outlets, universities, think tanks, advocacy groups, and similar institutions account for an increasing quantity of blog traffic. The rise of Twitter and other "microblogging" systems helps integrate MABs and single-author blogs into the news media. ''Blog'' can also be used as a verb, meaning ''to maintain or add content to a blog''. The emergence and growth of blogs i ...
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Pingback
A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. Some weblog software and content management systems, such as WordPress, Movable Type, Serendipity, and Telligent Community, support automatic pingbacks where all the links in a published article can be pinged when the article is published. Other content management systems, such as Drupal and Joomla, support pingbacks through the use of addons or extensions. Essentially, a pingback is an XML-RPC request (not to be confused with an ICMP ping) sent from Site A to Site B, when an author of the blog at Site A writes a post that links to Site B. The request includes the URI of the linking page. When Site B receives the notification signal, it automatically goes back to Site A checking for the existence of a live incoming link. If that link exists, the pingback ...
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Pingback
A pingback is one of four types of linkback methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. Some weblog software and content management systems, such as WordPress, Movable Type, Serendipity, and Telligent Community, support automatic pingbacks where all the links in a published article can be pinged when the article is published. Other content management systems, such as Drupal and Joomla, support pingbacks through the use of addons or extensions. Essentially, a pingback is an XML-RPC request (not to be confused with an ICMP ping) sent from Site A to Site B, when an author of the blog at Site A writes a post that links to Site B. The request includes the URI of the linking page. When Site B receives the notification signal, it automatically goes back to Site A checking for the existence of a live incoming link. If that link exists, the pingback ...
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Search Engine Optimization
Search engine optimization (SEO) is the process of improving the quality and quantity of Web traffic, website traffic to a website or a web page from web search engine, search engines. SEO targets unpaid traffic (known as "natural" or "Organic search, organic" results) rather than direct traffic or Online advertising, paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic databases and search engines, academic search, news search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or Keyword research, keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the sear ...
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Page Rank
PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. According to Google: Currently, PageRank is not the only algorithm used by Google to order search results, but it is the first algorithm that was used by the company, and it is the best known. As of September 24, 2019, PageRank and all associated patents are expired. Description PageRank is a link analysis algorithm and it assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of "measuring" its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element ''E'' is referred to as the ''PageRank of E'' and denoted by PR(E). A PageRank results ...
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PC World
''PC World'' (stylized as PCWorld) is a global computer magazine published monthly by IDG. Since 2013, it has been an online only publication. It offers advice on various aspects of PCs and related items, the Internet, and other personal technology products and services. In each publication, ''PC World'' reviews and tests hardware and software products from a variety of manufacturers, as well as other technology related devices such as still and video cameras, audio devices and televisions. The current editor of ''PC World'' is Jon Phillips, formerly of ''Wired''. In August 2012, he replaced Steve Fox, who had been editorial director since the December 2008 issue of the magazine. Fox replaced the magazine's veteran editor Harry McCracken, who resigned that spring, after some rocky times, including quitting and being rehired over editorial control issues in 2007. ''PC World'' is published under other names such as PC Advisor and PC Welt in some countries. ''PC World''s company ...
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XML-RPC
XML-RPC is a remote procedure call (RPC) protocol which uses XML to encode its calls and HTTP as a transport mechanism.Simon St. Laurent, Joe Johnston, Edd Dumbill. (June 2001) ''Programming Web Services with XML-RPC.'' O'Reilly. First Edition. History The XML-RPC protocol was created in 1998 by Dave Winer of UserLand Software and Microsoft, with Microsoft seeing the protocol as an essential part of scaling up its efforts in business-to-business e-commerce. As new functionality was introduced, the standard evolved into what is now SOAP. UserLand supported XML-RPC from version 5.1 of its Frontier web content management system, released in June 1998. XML-RPC's idea of a human-readable-and-writable, script-parsable standard for HTTP-based requests and responses has also been implemented in competing specifications such as Allaire's Web Distributed Data Exchange (WDDX) and webMethod's Web Interface Definition Language (WIDL). Prior art wrapping COM, CORBA, and Java RMI objects i ...
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World Wide Web
The World Wide Web (WWW), commonly known as the Web, is an information system enabling documents and other web resources to be accessed over the Internet. Documents and downloadable media are made available to the network through web servers and can be accessed by programs such as web browsers. Servers and resources on the World Wide Web are identified and located through character strings called uniform resource locators (URLs). The original and still very common document type is a web page formatted in Hypertext Markup Language (HTML). This markup language supports plain text, images, embedded video and audio contents, and scripts (short programs) that implement complex user interaction. The HTML language also supports hyperlinks (embedded URLs) which provide immediate access to other web resources. Web navigation, or web surfing, is the common practice of following such hyperlinks across multiple websites. Web applications are web pages that function as application s ...
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