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John Chervokas
John V. Chervokas (1936 – July 23, 2011) was an American advertising writer and executive. Chervokas created the Charmin's Mr. Whipple ad campaign, and wrote and coined the tagline, " Please don't squeeze the Charmin", which is used by the character in the television commercial. Biography Chervokas was born in 1936 in Norwood, Massachusetts. He received his bachelor's degree in 1959 from Fordham University. Chervokas went to work in the advertising industry following his graduation from college. In 1964, while working for Benton & Bowles, Chevokas wrote the Mr. Whipple commercial and created the character's iconic plea to grocery shoppers, "Please don't squeeze the Charmin." The commercial proved a massive hit with consumers. Chervokas did not publicly take credit for his work until he published a first-person piece entitled "''Confession of a Creative Chief: "I Squeezed The Charmin''" in ''Advertising Age'' on December 25, 1972. The commercial was later named the 51st best televi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Grey Advertising
Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America. As a unit of communications conglomerate WPP Group, Grey Global Group operates branded independent business units in many communications disciplines, including advertising, direct marketing, public relations, public affairs, brand development, customer relationship management, sales promotion, and interactive marketing, through its subsidiaries: Grey, G2, GHG, GCI Group, MediaCom Worldwide, Alliance, G WHIZ, and WING. Grey Group's international clients include Procter & Gamble, GlaxoSmithKline, Nokia, British American Tobacco, Diageo, Volkswagen, Novartis, Wyeth, Canon, DirecTV, and 3M. The company has won 10 Cannes Lions, an Addy, a Clio and an Emmy Award. Grey Group's European network, Grey EMEA, won 26 E ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fordham University Alumni
Fordham may refer to: Education * Fordham Preparatory School, an all-male, Jesuit high school in New York City * Fordham University, a Jesuit university in New York City ** Fordham Rams, athletic teams of the above university ** Fordham University School of Law, a law school of the above university Geography * Fordham, Bronx, New York, United States ** Fordham Road, a major street in the above neighborhood ** Fordham (Metro-North station), a railway station in the above neighborhood * Fordham, Pennsylvania, an unincorporated community * Fordham, Wisconsin, United States, a ghost town * Fordham, Cambridgeshire, England * Fordham, Essex, England * Fordham, Norfolk, England Architecture * The Fordham, a skyscraper in Chicago, Illinois * Chicago Spire (originally proposed as ''Fordham Spire''), a cancelled supertall skyscraper in Chicago, Illinois Ships * HMS ''Fordham'', a Royal Navy Ham class minesweeper * , a ship which was converted into a minesweeper during World War II Ot ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Advertising Executives
American(s) may refer to: * American, something of, from, or related to the United States of America, commonly known as the "United States" or "America" ** Americans, citizens and nationals of the United States of America ** American ancestry, people who self-identify their ancestry as "American" ** American English, the set of varieties of the English language native to the United States ** Native Americans in the United States, indigenous peoples of the United States * American, something of, from, or related to the Americas, also known as "America" ** Indigenous peoples of the Americas * American (word), for analysis and history of the meanings in various contexts Organizations * American Airlines, U.S.-based airline headquartered in Fort Worth, Texas * American Athletic Conference, an American college athletic conference * American Recordings (record label), a record label previously known as Def American * American University, in Washington, D.C. Sports teams Soccer * ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2011 Deaths
This is a list of deaths of notable people, organised by year. New deaths articles are added to their respective month (e.g., Deaths in ) and then linked here. 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 1996 1995 1994 1993 1992 1991 1990 1989 1988 1987 See also * Lists of deaths by day The following pages, corresponding to the Gregorian calendar, list the historical events, births, deaths, and holidays and observances of the specified day of the year: Footnotes See also * Leap year * List of calendars * List of non-standard ... * Deaths by year {{DEFAULTSORT:deaths by year ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1936 Births
Events January–February * January 20 – George V of the United Kingdom and the British Dominions and Emperor of India, dies at his Sandringham Estate. The Prince of Wales succeeds to the throne of the United Kingdom as King Edward VIII. * January 28 – Britain's King George V state funeral takes place in London and Windsor. He is buried at St George's Chapel, Windsor Castle * February 4 – Radium E (bismuth-210) becomes the first radioactive element to be made synthetically. * February 6 – The 1936 Winter Olympics, IV Olympic Winter Games open in Garmisch-Partenkirchen, Germany. * February 10–February 19, 19 – Second Italo-Ethiopian War: Battle of Amba Aradam – Italian forces gain a decisive tactical victory, effectively neutralizing the army of the Ethiopian Empire. * February 16 – 1936 Spanish general election: The left-wing Popular Front (Spain), Popular Front coalition takes a majority. * February 26 – February 26 Inci ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jason Chervokas
Jason Chervokas is an American journalist, educator, writer, commentator, entrepreneur and musician. Some of his writing focuses on cultural issues. Education Chervokas obtained his degree from Columbia College and the Columbia School of Journalism. Career Chervokas is the chief operating officer of New Paradigm Communications and political reporter for ''The Riverdale Press''. He also served as venture partner at Primedia Ventures and taught journalism at Hunter College in New York City. Chervokas was co-host and co-producer of a nine-hour program covering George Clinton and compatriots called ''Funk Radio Thang''. Awards and honors Chervokas was the 1993 winner of the Emily Genauer Prize in Arts Criticism at the Columbia University Graduate School of Journalism for his work on jazz. In 1995, ''New York'' named him to their "New York Cyber Sixty". Works Chervokas co-founded @NY in 1995 with Tom Watson, a pioneering Internet publishing venture and the first publication to c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Parkinson's Disease
Parkinson's disease (PD), or simply Parkinson's, is a long-term degenerative disorder of the central nervous system that mainly affects the motor system. The symptoms usually emerge slowly, and as the disease worsens, non-motor symptoms become more common. The most obvious early symptoms are tremor, rigidity, slowness of movement, and difficulty with walking. Cognitive and behavioral problems may also occur with depression, anxiety, and apathy occurring in many people with PD. Parkinson's disease dementia becomes common in the advanced stages of the disease. Those with Parkinson's can also have problems with their sleep and sensory systems. The motor symptoms of the disease result from the death of cells in the substantia nigra, a region of the midbrain, leading to a dopamine deficit. The cause of this cell death is poorly understood, but involves the build-up of misfolded proteins into Lewy bodies in the neurons. Collectively, the main motor symptoms are also known as ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Town Supervisor
The administrative divisions of New York are the various units of government that provide local services in the State of New York. The state is divided into boroughs, counties, cities, townships called "towns", and villages. (The only boroughs, the five boroughs of New York City, have the same boundaries as their respective counties.) They are municipal corporations, chartered (created) by the New York State Legislature, as under the New York Constitution the only body that can create governmental units is the state. All of them have their own governments, sometimes with no paid employees, that provide local services. Centers of population that are not incorporated and have no government or local services are designated hamlets. Whether a municipality is defined as a borough, city, town, or village is determined not by population or land area, but rather on the form of government selected by the residents and approved by the New York Legislature. Each type of local government ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
School District
A school district is a special-purpose district that operates local public primary and secondary schools in various nations. North America United States In the U.S, most K–12 public schools function as units of local school districts, which usually operate several schools, and the largest urban and suburban districts operate hundreds of schools. While practice varies significantly by state (and in some cases, within a state), most American school districts operate as independent local governmental units under a grant of authority and within geographic limits created by state law. The executive and legislative power over locally controlled policies and operations of an independent school district are, in most cases, held by a school district's board of education. Depending on state law, members of a local board of education (often referred to informally as a school board) may be elected, appointed by a political office holder, serve ex officio, or a combination of any of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ossining (town), New York
Ossining is a town located along the Hudson River in Westchester County, New York. The population was 40,061 at the time of the 2020 census. It contains two villages, the Village of Ossining and part of Briarcliff Manor, the rest of which is located in the Town of Mount Pleasant. Ossining is the location of Sing Sing maximum-security prison. Geography According to the United States Census Bureau, the town has a total area of 15.6 square miles (40.4 km2), of which 11.7 square miles (30.3 km2) is land and 3.9 square miles (10.1 km2) (25.06%) is water. Ossining is bounded on the west by the Hudson River and on the north by the Croton River. History Frederick Philipse bought the area which presently constitutes the Town of Ossining from the Sint Sinck Indians in 1685. The Sint Sinck were members of the Matinecock (Algonquin) tribe, who originally resided in the area of Cow Neck Peninsula on Long Island, New York. His Manor extended from Spuyte ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sudler & Hennessey
VMLY&R is an American marketing and communications company specializing in advertising, digital and social media, sales promotion, direct marketing and brand identity consulting, formed from the merger of VML, founded in 1992, and Young & Rubicam, founded in 1923. It is a subsidiary of WPP plc multinational advertising and public relations holding company. VMLY&R employs more than 7,000 employees in over 75 offices worldwide with principal offices in Kansas City, New York, London, São Paulo, Shanghai, Singapore, and Sydney. In October 2018, the Sudler network combined with VMLY&R, creating VMLY&R Health. In early 2020, Medical, Marketing and Media (MM&M) magazine ranked VMLY&R as No. 18 for North American revenue of healthcare marketing agencies. Jon Cook is CEO, Eric Campbell is global president, Debbi Vandeven is global chief creative officer, and Beth Wade is global chief marketing officer of VMLY&R. History Y&R In 1923, John Orr Young and Raymond Rubicam established ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
