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It Pays To Advertise (1936 Film)
''It Pays to Advertise'' or simply ''Advertise!'' (Swedish: ''Annonsera!'') is a 1936 Swedish comedy film directed by Anders Henrikson and starring Thor Modéen, Håkan Westergren and Birgit Tengroth.Wallengren p.68 It was shot at the Råsunda Studios in Stockholm. The film's sets were designed by the art director Arne Åkermark. It is inspired by the 1914 Broadway play '' It Pays to Advertise'' by Roi Cooper Megrue and Walter C. Hackett, previously adapted into the 1931 film of same title starring Carole Lombard. Synopsis The son of a soap tycoon is so reckless with money and living a life of luxury that his father cuts him off financially. With a small amount of money, encouraged by his father's secretary, establishes his own competing soap-manufacturing business which relies heavily on a strong advertising campaign. Cast * Thor Modéen as Soap Director Miller * Håkan Westergren as Henry Miller * Åke Söderblom as Ambrosius Bergman * Birgit Tengroth as Mary Lind, Secretary ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Anders Henrikson
Anders Henrik Henrikson (13 June 1896 – 17 October 1965) was a Swedish actor and film director. He appeared in more than 50 films between 1913 and 1965. He also directed 30 films between 1933 and 1956. Selected filmography Actor * ''The Lady of the Camellias'' (1925) * ''The Strongest'' (1929) * ''Man's Way with Women'' (1934) * ''Walpurgis Night'' (1935) * ''Intermezzo'' (1936) * '' It Pays to Advertise'' (1936) * '' Russian Flu'' (1937) * ''Conflict'' (1937) * '' Oh, Such a Night!'' (1937) * ''John Ericsson, Victor of Hampton Roads'' (1937) * ''Art for Art's Sake'' (1938) * ''A Woman's Face'' (1938) * '' Styrman Karlssons flammor'' (1938) * '' The Great Love'' (1938) * ''Just a Bugler'' (1938) * '' Thunder and Lightning'' (1938) * '' Her Little Majesty'' (1939) * ''They Staked Their Lives'' (1940) * ''A Crime'' (1940) * '' Life Goes On'' (1941) *''Home from Babylon'' (1941) * '' Only a Woman'' (1941) * ''Dangerous Ways'' (1942) * ''The Heavenly Play'' (1942) * ''The Cas ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Art Director
Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and unify the vision of an artistic production. In particular, they are in charge of its overall visual appearance and how it visual communication, communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. The art director makes decisions about visual elements, what artistic style (visual arts), style(s) to use, and when to use motion graphic design, motion. One of the biggest challenges art directors face is translating desired moods, messages, concepts, and underdeveloped ideas into imagery. In the brainstorming process, art directors, colleagues and clients explore ways the finished piece or scene could look. At times, the art director is responsible for solidifying the vision of the col ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hartwig Fock
Hartwig may refer to: *Hartwig (given name) *Hartwig (surname) *Hartwig (lunar crater) Hartwig is a lunar impact crater that is located near the western limb of the Moon. It is attached to the eastern rim of the prominent crater Schlüter, to the northeast of the Montes Cordillera mountain range that surrounds the Mare Orientale ... * Hartwig (Martian crater) {{Disambig ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sonja Claesson
Sonia, Sonja or Sonya, a name of Greek origin meaning wisdom, may refer to: People * Sonia (name), a feminine given name (lists people named, Sonia, Sonja and Sonya) :* Sonia (actress), Indian film actress in Malayalam and Tamil films :* Sonia (singer), British pop star Sonia Evans :* Sonia, pen name of Ottavia Vitagliano (1894–1975), an Italian writer :* Sonia, code-name of Ursula Kuczynski, also known as Beurton, a spy for the USSR :*Queen Sonja of Norway :*Sonia Ben Ammar, French fashion model, actress and singer known mononymously as SONIA * Sonia people, an ethnic group on the Great Papuan Plateau of Papua New Guinea Other * Sonia, the allied code name for the Mitsubishi Ki-51, Japanese WW2 era bomber * SONIA Sonia, Sonja or Sonya, a name of Greek origin meaning wisdom, may refer to: People * Sonia (name), a feminine given name (lists people named, Sonia, Sonja and Sonya) :* Sonia (actress), Indian film actress in Malayalam and Tamil films :* Sonia ..., Sterlin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Eric Abrahamsson
Eric Abrahamsson (13 April 1890 – 3 November 1942) was a Swedish actor and comedian. He appeared in over fifty films between 1917 and 1942. He often worked with fellow comedian Ludde Gentzel. Selected filmography * '' A Man There Was'' (1917) * '' Dante's Mysteries'' (1931) * '' Tired Theodore'' (1931) * ''The Red Day'' (1931) * ''A Night of Love by the Öresund'' (1931) * '' Black Roses'' (1932) * ''A Stolen Waltz'' (1932) * ''The Love Express'' (1932) * '' Perhaps a Poet'' (1933) * ''Dear Relatives'' (1933) * ''Love and Dynamite'' (1933) * ''House Slaves'' (1933) * ''The Song to Her'' (1934) * ''Eva Goes Aboard'' (1934) * ''The People of Småland'' (1935) * ''Munkbrogreven'' (1935) * '' It Pays to Advertise'' (1936) * ''He, She and the Money'' (1936) * ''The Ghost of Bragehus'' (1936) * ''Unfriendly Relations'' (1936) * '' Witches' Night'' (1937) * ''John Ericsson, Victor of Hampton Roads'' (1937) * ''Happy Vestköping'' (1937) * '' Thunder and Lightning'' (1938) * '' Good ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Valdemar Dalquist
Valdemar Dalquist (September 23, 1888 – January 20, 1937) was a Swedish stage and film actor. Chandler p.308 Selected filmography * '' Cirkus Bimbini'' (1921) * ''Cavaliers of the Crown'' (1930) * '' Tired Theodore'' (1931) * ''Colourful Pages'' (1931) * ''Love and Dynamite'' (1933) * ''House Slaves'' (1933) * ''The Atlantic Adventure'' (1934) * ''The Count of the Old Town ''The Count of the Old Town'' ( sv, Munkbrogreven) is a 1935 Swedish comedy film directed by Edvin Adolphson and Sigurd Wallén, both of whom had major roles in the film. It was Ingrid Bergman's film debut.http://www.tcm.com/this-month/articl ...'' (1935) * '' It Pays to Advertise'' (1936) References Bibliography * Chandler, Charlotte. ''Ingrid: Ingrid Bergman, A Personal Biography''. Simon and Schuster, 2007. * Wallengren, Ann-Kristin. '' Welcome Home Mr Swanson: Swedish Emigrants and Swedishness on Film''. Nordic Academic Press, 2014. External links * 1888 births 1937 deaths Swedish male film ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Åke Söderblom
Åke Fridolf Söderblom (20 January 1910 – 22 May 1965) was a Swedish actor, screenwriter and songwriter (one of his songs is '' Kan du vissla Johanna?''). He appeared in 70 films between 1933 and 1965. Selected filmography * '' The Dangerous Game'' (1933) * ''Two Men and a Widow'' (1933) * ''Eva Goes Aboard'' (1934) * '' It Pays to Advertise'' (1936) * ''Unfriendly Relations'' (1936) * '' Russian Flu'' (1937) * '' Klart till drabbning'' (1937) * '' Oh, Such a Night!'' (1937) * '' Thunder and Lightning'' (1938) * '' Julia jubilerar'' (1938) * '' Nothing But the Truth'' (1939) * '' Kiss Her!'' (1940) * '' The Crazy Family'' (1940) * '' Fröken Vildkatt'' (1941) * ''We're All Errand Boys'' (1941) * ''Poor Ferdinand'' (1941) * ''The Ghost Reporter'' (1941) * '' Tonight or Never'' (1941) * ''Löjtnantshjärtan'' (1942) * '' Little Napoleon'' (1943) * ''Lilla helgonet'' (1944) * ''His Majesty Must Wait'' (1945) * ''Flottans kavaljerer'' (1948) * ''Vi flyr på Rio'' (1949) * '' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Campaign
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. Such objectives usua ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Secretary
A secretary, administrative professional, administrative assistant, executive assistant, administrative officer, administrative support specialist, clerk, military assistant, management assistant, office secretary, or personal assistant is a white-collar worker person whose work consists of supporting management, including executives, using a variety of project management, communication, or organizational skills within the area of administration. There is a diverse array of work experiences attainable within the administrative support field, ranging between internship, entry-level, associate, junior, mid-senior, and senior level pay bands with positions in nearly every industry. However, this role should not be confused with the role of an executive secretary, cabinet secretary such as cabinet members who hold the title of "secretary," or company secretary, all which differ from an administrative assistant. The functions of a personal assistant may be entirely carried out to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Tycoon
A business magnate, also known as a tycoon, is a person who has achieved immense wealth through the ownership of multiple lines of enterprise. The term characteristically refers to a powerful entrepreneur or investor who controls, through personal enterprise ownership or a dominant shareholding position, a firm or industry whose goods or services are widely consumed. Such individuals have been known by different terms throughout history, such as industrialists, robber barons, captains of industry, czars, moguls, oligarchs, plutocrats, or taipans. Etymology The term ''magnate'' derives from the Latin word ''magnates'' (plural of ''magnas''), meaning "great man" or "great nobleman". The term ''mogul'' is an English corruption of ''mughal'', Persian or Arabic for "Mongol". It alludes to emperors of the Mughal Empire in Medieval India, who possessed great power and storied riches capable of producing wonders of opulence such as the Taj Mahal. The term ''tycoon'' derives from ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Soap
Soap is a salt of a fatty acid used in a variety of cleansing and lubricating products. In a domestic setting, soaps are surfactants usually used for washing, bathing, and other types of housekeeping. In industrial settings, soaps are used as thickeners, components of some lubricants, and precursors to catalysts. When used for cleaning, soap solubilizes particles and grime, which can then be separated from the article being cleaned. In hand washing, as a surfactant, when lathered with a little water, soap kills microorganisms by disorganizing their membrane lipid bilayer and denaturing their proteins. It also emulsifies oils, enabling them to be carried away by running water. Soap is created by mixing fats and oils with a base. A similar process is used for making detergent which is also created by combining chemical compounds in a mixer. Humans have used soap for millennia. Evidence exists for the production of soap-like materials in ancient Babylon around 2800 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Carole Lombard
Carole Lombard (born Jane Alice Peters; October 6, 1908 – January 16, 1942) was an American actress, particularly noted for her energetic, often off-beat roles in screwball comedies. In 1999, the American Film Institute ranked Lombard 23rd on its list of the greatest female stars of Classic Hollywood Cinema. Lombard was born into a wealthy family in Fort Wayne, Indiana, but was raised in Los Angeles by her single mother. At 12, she was recruited by director Allan Dwan and made her screen debut in ''A Perfect Crime'' (1921). Eager to become an actress, she signed a contract with the Fox Film Corporation at age 16, but mainly played bit parts and was dropped after a year. Her career came close to ending shortly before her 19th birthday when a shattered windshield from a car accident left a scar on her face, but she overcame this challenge and appeared in fifteen short comedies for Mack Sennett between 1927 and 1929, and then began appearing in feature films such as ''High ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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