Herbert Schmertz
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Herbert Schmertz
Herbert "Herb" Schmertz (March 22, 1930January 17, 2018) was a vice president of public affairs for the Mobil Corporation whose advocacy for sponsoring programs on PBS significantly influenced the relationship between PBS and major corporations. Early life Schmertz was born in Yonkers, New York, on March 22, 1930, and grew up in New Rochelle, New York, with his brother, Eric. He received a Bachelor of Arts from Union College in 1952 and a Bachelor of Laws from Columbia University in 1955. For two years, from 1955 to 1957, he worked for the United States Army's intelligence efforts in Washington, D.C. Schmertz further received a Doctor of Law degree from Union in 1977. Career Schmertz was first employed by Mobil as "manager of the corporate labor relations department" in 1966. He was later promoted to "manager of corporate planning coordination" in 1968, then to "vice president for public affairs" in 1969 and "president of Mobil Shipping and Transportation Co." in 1973, before ...
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Yonkers, New York
Yonkers () is a city in Westchester County, New York, United States. Developed along the Hudson River, it is the third most populous city in the state of New York, after New York City and Buffalo. The population of Yonkers was 211,569 as enumerated in the 2020 United States Census. It is classified as an inner suburb of New York City, located directly to the north of the Bronx and approximately two miles (3 km) north of Marble Hill, Manhattan, the northernmost point in Manhattan. Yonkers's downtown is centered on a plaza known as Getty Square, where the municipal government is located. The downtown area also houses significant local businesses and nonprofit organizations. It serves as a major retail hub for Yonkers and the northwest Bronx. The city is home to several attractions, including access to the Hudson River, Tibbetts Brook Park, with its public pool with slides and lazy river and two-mile walking loop Untermyer Park; Hudson River Museum; Saw Mill River daylig ...
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Op-ed
An op-ed, short for "opposite the editorial page", is a written prose piece, typically published by a North-American newspaper or magazine, which expresses the opinion of an author usually not affiliated with the publication's editorial board. Op-eds are different from both editorials (opinion pieces submitted by editorial board members) and letters to the editor (opinion pieces submitted by readers). In 2021, ''The New York Times''—the paper credited with developing and naming the modern op-ed page—announced that it was retiring the label, and would instead call submitted opinion pieces "Guest Essays." The move was a result of the transition to online publishing, where there is no concept of physically opposing (adjacent) pages. Origin The direct ancestor of the modern op-ed page was created in 1921 by Herbert Bayard Swope of ''The New York Evening World''. When Swope took over as main editor in 1920, he realized that the page opposite the editorials was "a catchall for b ...
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Edward Kennedy
Edward Moore Kennedy (February 22, 1932 – August 25, 2009) was an American lawyer and politician who served as a United States senator from Massachusetts for almost 47 years, from 1962 until his death in 2009. A member of the Democratic Party and the prominent political Kennedy family, he was the second most senior member of the Senate when he died. He is ranked fifth in United States history for length of continuous service as a senator. Kennedy was the younger brother of President John F. Kennedy and U.S. attorney general and U.S. senator Robert F. Kennedy. He was the father of Congressman Patrick J. Kennedy. After attending Harvard University and earning his law degree from the University of Virginia, Kennedy began his career as an assistant district attorney in Suffolk County, Massachusetts. Kennedy was 30 years old when he first entered the Senate, winning a November 1962 special election in Massachusetts to fill the vacant seat previously held by his brother Jo ...
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University Of California, Santa Barbara
The University of California, Santa Barbara (UC Santa Barbara or UCSB) is a Public university, public Land-grant university, land-grant research university in Santa Barbara County, California, Santa Barbara, California with 23,196 undergraduates and 2,983 graduate students enrolled in 2021–2022. It is part of the University of California 10-university system. Tracing its roots back to 1891 as an independent teachers' college, UCSB joined the University of California system in 1944, and is the third-oldest undergraduate campus in the system, after University of California, Berkeley, UC Berkeley and University of California, Los Angeles, UCLA. Located on a WWII-era Marine air station, UC Santa Barbara is organized into three undergraduate colleges (UCSB College of Letters and Science, College of Letters and Science, UCSB College of Engineering, College of Engineering, College of Creative Studies) and two graduate schools (Gevirtz Graduate School of Education and Bren School of E ...
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The American Presidency Project
''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the most frequently used word in the English language; studies and analyses of texts have found it to account for seven percent of all printed English-language words. It is derived from gendered articles in Old English which combined in Middle English and now has a single form used with pronouns of any gender. The word can be used with both singular and plural nouns, and with a noun that starts with any letter. This is different from many other languages, which have different forms of the definite article for different genders or numbers. Pronunciation In most dialects, "the" is pronounced as (with the voiced dental fricative followed by a schwa) when followed by a consonant sound, and as (homophone of pronoun ''thee'') when followed by a v ...
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Public Diplomacy (U
In international relations, public diplomacy or people's diplomacy, broadly speaking, is any of the various government-sponsored efforts aimed at communicating directly with foreign publics to establish a dialogue designed to inform and influence with the aim that this foreign public supports or tolerates a government's strategic objectives. These also include propaganda. As the international order has changed over the 20th century, so has the practice of public diplomacy. Its practitioners use a variety of instruments and methods ranging from personal contact and media interviews to the Internet and educational exchanges. Background and definitions In his essay "'Public Diplomacy' Before Gullion: The Evolution of a Phrase," Nicholas J. Cull of the USC Center on Public Diplomacy writes, "The earliest use of the phrase 'public diplomacy' to surface is actually not American at all but in a leader piece from the ''London Times'' in January 1856. It is used merely as a synonym fo ...
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Ronald Reagan
Ronald Wilson Reagan ( ; February 6, 1911June 5, 2004) was an American politician, actor, and union leader who served as the 40th president of the United States from 1981 to 1989. He also served as the 33rd governor of California from 1967 to 1975, after having a career in entertainment. Reagan was born in Tampico, Illinois. He graduated from Eureka College in 1932 and began to work as a sports announcer in Iowa. In 1937, Reagan moved to California, where he found Ronald Reagan filmography, work as a film actor. From 1947 to 1952, Reagan served as the president of the Screen Actors Guild, working to Hollywood blacklist, root out alleged communist influence within it. In the 1950s, he moved to a career in television and became a spokesman for General Electric. From 1959 to 1960, he again served as the guild's president. In 1964, his speech "A Time for Choosing" earned him national attention as a new conservative figure. Building a network of supporters, Reagan was 1966 Califo ...
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Underwriter
Underwriting (UW) services are provided by some large financial institutions, such as banks, insurance companies and investment houses, whereby they guarantee payment in case of damage or financial loss and accept the financial risk for liability arising from such guarantee. An underwriting arrangement may be created in a number of situations including insurance, issues of security in a public offering, and bank lending, among others. The person or institution that agrees to sell a minimum number of securities of the company for commission is called the underwriter. History The term "underwriting" derives from the Lloyd's of London insurance market. Financial backers (or risk takers), who would accept some of the risk on a given venture (historically a sea voyage with associated risks of shipwreck) in exchange for a insurance premium, premium, would literally write their names under the risk information that was written on a Lloyd's slip created for this purpose. Securities un ...
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Masterpiece Theatre
''Masterpiece'' (formerly known as ''Masterpiece Theatre'') is a drama anthology television series produced by WGBH-TV, WGBH Boston. It premiered on Public Broadcasting Service (PBS) on January 10, 1971. The series has presented numerous acclaimed British productions. Many of these are produced by the BBC, but the line-up has also included programs shown on the UK commercial channels ITV (TV channel), ITV and Channel 4. Overview ''Masterpiece'' is known for presenting Novel adaptation, adaptations of novels and biography, biographies, but it also shows original television dramas. The first title to air was ''The First Churchills'', starring Susan Hampshire as Sarah Churchill, Duchess of Marlborough, Sarah Churchill. Other programs presented on the series include ''The Six Wives of Henry VIII (BBC TV series), The Six Wives of Henry VIII;'' ''Elizabeth R;'' ''I, Claudius (TV series), I, Claudius;'' ''Upstairs, Downstairs (1971 TV series), Upstairs, Downstairs;'' ''The Duchess of ...
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Campaign Finance Debate
Campaign or The Campaign may refer to: Types of campaigns * Campaign, in agriculture, the period during which sugar beets are harvested and processed *Advertising campaign, a series of advertisement messages that share a single idea and theme *Blitz campaign, a short, intensive, and focused marketing campaign for a product or business *Civil society campaign, a project intended to mobilize public support in order to instigate social change *Military campaign, large scale, long duration, significant military strategy plans incorporating a series of inter-related military operations or battles *Political campaign, an organized effort which seeks to influence the decision making process within a specific group *Project, an undertaking that is carefully planned to achieve a particular aim * The period during which a blast furnace is continuously in operation. Places *Campaign, Tennessee, an unincorporated community in the United States Arts, entertainment, and media Films * ''The Camp ...
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Verso Books
Verso Books (formerly New Left Books) is a left-wing publishing house based in London and New York City, founded in 1970 by the staff of ''New Left Review''. Renaming, new brand and logo Verso Books was originally known as New Left Books. The name "Verso" refers to the technical term for the left-hand page in a book (see recto and verso), and is a play on words regarding its political outlook and also reminds of the vice versa - "the other way around". History and details In 1970, Verso Books began as a paperbook imprint. It established itself as a publisher of nonfiction works on international politics, focusing on authors such as Tariq Ali. However, Verso Books has also published some fiction over the years as well. The publisher gained early recognition for translations of books by European thinkers, especially those from the Frankfurt School. Verso Books' best-selling title is the autobiography of Rigoberta Menchú, who was awarded the Nobel Peace Prize in 1992.Verso Books ...
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The Forsyte Saga (1967 Series)
''The Forsyte Saga'' is a 1967 BBC television adaptation of John Galsworthy's series of ''The Forsyte Saga'' novels, and its sequel trilogy ''A Modern Comedy''. The series follows the fortunes of the upper middle class Forsyte family, and stars Eric Porter as Soames, Kenneth More as Young Jolyon and Nyree Dawn Porter as Irene. It was adapted for television and produced by Donald Wilson and was originally shown in twenty-six episodes on Saturday evenings between 7 January and 1 July 1967 on BBC2, at a time when only a small proportion of the population had television sets able to receive the channel. It was therefore the Sunday night repeat run on BBC1, starting on 8 September 1968, that secured the programme's success with 18 million tuning in for the final episode in 1969. It was shown in the United States on public television and broadcast all over the world, and became the first BBC television series to be sold to the Soviet Union.The Forsyte Saga'' at PBS Masterpiece Theat ...
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