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Hello Tomorrow
{{about, , the Dave Koz album, Hello Tomorrow (album), the Apple TV+ series, Hello Tomorrow! ''Hello Tomorrow'' is the title of a 2005 Adidas television advertisement, and also the name of the song used in the commercial. The 90-second spot was created by Oscar-nominated film director Spike Jonze for ad agency TBWA\Chiat\Day to advertise the adidas 1 "intelligent" sneakers. The title song was composed specifically for the advertisement by Jonze's brother, Sam "Squeak E. Clean" Spiegel, and its lyrics were sung by Jonze's then-girlfriend, Karen O of the Grammy-nominated rock band Yeah Yeah Yeahs. Proving to be an incredibly successful commercial, ''Hello Tomorrow'' received many honors; these include two Gold Lions at the 2005 Cannes Lions International Advertising Festival, three 2006 Silver Clio Awards, and a 2006 Gold EFFIE Award. In the visual effects-laden commercial, a man (played by actor David Douglas) wakes up in his bed- which, along with a lamp, is in an otherwise dark s ...
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Adidas
Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which consists 8.33% stake of the football club Bayern München, and Runtastic, an Austrian fitness technology company. Adidas's revenue for 2018 was listed at €21.915 billion. The company was started by Adolf Dassler in his mother's house; he was joined by his elder brother Rudolf in 1924 under the name ''Gebrüder Dassler Schuhfabrik'' ("Dassler Brothers Shoe Factory"). Dassler assisted in the development of spiked running shoes (spikes) for multiple athletic events. To enhance the quality of spiked athletic footwear, he transitioned from a previous model of heavy metal spikes to utilising canvas and rubber. Dassler persuade ...
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Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its coverage of rock music and political reporting by Hunter S. Thompson. In the 1990s, the magazine broadened and shifted its focus to a younger readership interested in youth-oriented television shows, film actors, and popular music. It has since returned to its traditional mix of content, including music, entertainment, and politics. The first magazine was released in 1967 and featured John Lennon on the cover and was published every two weeks. It is known for provocative photography and its cover photos, featuring musicians, politicians, athletes, and actors. In addition to its print version in the United States, it publishes content through Rollingstone.com and numerous international editions. Penske Media Corporation is the c ...
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Gold Lion
"Gold Lion" is the first single by American indie rock band Yeah Yeah Yeahs from their second album, ''Show Your Bones''. Distinct in the Yeah Yeah Yeahs' discography, it features acoustic guitar and a more slowed-down pace in contrast to earlier works like "Bang!" and "Date with the Night". It was released on March 20, 2006, and became the band's second major hit after 2004's "Maps". "Gold Lion" was named after the two Gold Lion awards won by the Adidas commercial ''Hello Tomorrow'' at the 2005 Cannes Lions International Advertising Festival. Karen O had contributed vocals to ad's song composed by Sam "Squeak E. Clean" Spiegel, brother of Karen's then-boyfriend Spike Jonze who had directed the ad. In popular culture It has been noted by some music critics that "Gold Lion" sounds similar to "No New Tale To Tell" from 1980s alternative band Love and Rockets. In 2010 the instrumentals of the song were used in a commercial for Apple Inc.'s iPad device. In 2019 The Accidenta ...
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Show Your Bones
''Show Your Bones'' is the second studio album by American indie rock band Yeah Yeah Yeahs, released on March 28, 2006 by Interscope Records. The album was nominated for a Grammy Award for Best Alternative Music Album in 2007. Background and music In early 2005, the band decided to scrap all of the songs they had written for the record so far and re-invent their style. Karen O said, "We're not interested in making ''Fever to Tell'' Part 2. The pressure is to re-invent ourselves. We don't know how we're going to do it yet but I think it's in our best interests to try and explore other directions." Guitarist Nick Zinner added, "It seems like a necessary step and the obvious thing to do is not repeat what you've played. I was disappointed by a lot of band's second records recently over the past year or two because it sounded like B-sides from the first record." In an interview with ''Blender'' magazine, the band said during the writing and recording that they had almost broken up, ca ...
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ITunes
iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital multimedia, on personal computers running the macOS and Windows operating systems, and can be used to rip songs from CDs, as well as play content with the use of dynamic, smart playlists. Options for sound optimizations exist, as well as ways to wirelessly share the iTunes library. Originally announced by Apple CEO Steve Jobs on January 9, 2001, iTunes' original and main focus was music, with a library offering organization and storage of Mac users' music collections. With the 2003 addition of the iTunes Store for purchasing and downloading digital music, and a version of the program for Windows, it became a ubiquitous tool for managing music and configuring other features on Apple's line of iPod media players, which extended to the iPh ...
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Fire Hydrant
A fire hydrant, waterplug, or firecock (archaic) is a connection point by which firefighters can tap into a water supply. It is a component of active fire protection. Underground fire hydrants have been used in Europe and Asia since at least the 18th century. Above-ground pillar-type hydrants are a 19th-century invention. History Before piped mains supplies, water for firefighting had to be kept in buckets and cauldrons ready for use by ' bucket-brigades' or brought with a horse-drawn fire-pump. From the 16th century, as wooden mains water systems were installed, firefighters would dig down to the pipes and drill a hole for water to fill a “wet well” for the buckets or pumps. This had to be filled and plugged afterwards, hence the common US term for a hydrant, 'fireplug'. A marker would be left to indicate where a 'plug' had already been drilled to enable firefighters to find ready-drilled holes. Later wooden systems had pre-drilled holes and plugs. When cast-iron pipe ...
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Being John Malkovich
''Being John Malkovich'' is a 1999 American fantasy comedy film directed by Spike Jonze and written by Charlie Kaufman, both making their feature film debut. The film stars John Cusack, Cameron Diaz, and Catherine Keener, with John Malkovich as a satirical version of himself. Cusack plays a puppeteer who finds a portal that leads into Malkovich's mind. Released by USA Films, the film received widespread acclaim for its writing and direction and was nominated in three categories at the 72nd Academy Awards: Academy Award for Best Director, Best Director, Best Original Screenplay, and Academy Award for Best Supporting Actress, Best Supporting Actress for Keener. Plot Craig Schwartz is an unemployed puppeteer in New York City, in a forlorn marriage with his pet-obsessed wife, Lotte. He finds work as a file clerk for the eccentric Dr. Lester in the Mertin-Flemmer building, on a floor between the 7th and 8th, where the ceiling is very low. He develops an attraction to co-worker Maxi ...
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Bear
Bears are carnivoran mammals of the family Ursidae. They are classified as caniforms, or doglike carnivorans. Although only eight species of bears are extant, they are widespread, appearing in a wide variety of habitats throughout the Northern Hemisphere and partially in the Southern Hemisphere. Bears are found on the continents of North America, South America, Europe, and Asia. Common characteristics of modern bears include large bodies with stocky legs, long snouts, small rounded ears, shaggy hair, plantigrade paws with five nonretractile claws, and short tails. While the polar bear is mostly carnivorous, and the giant panda feeds almost entirely on bamboo, the remaining six species are omnivorous with varied diets. With the exception of courting individuals and mothers with their young, bears are typically solitary animals. They may be diurnal or nocturnal and have an excellent sense of smell. Despite their heavy build and awkward gait, they are adept runners, cli ...
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Visual Effects
Visual effects (sometimes abbreviated VFX) is the process by which imagery is created or manipulated outside the context of a live-action shot in filmmaking and video production. The integration of live-action footage and other live-action footage or CGI elements to create realistic imagery is called VFX. VFX involves the integration of live-action footage (which may include in-camera special effects) and generated-imagery (digital or optics, animals or creatures) which look realistic, but would be dangerous, expensive, impractical, time-consuming or impossible to capture on film. Visual effects using computer-generated imagery (CGI) have more recently become accessible to the independent filmmaker with the introduction of affordable and relatively easy-to-use animation and compositing software. History Early developments In 1857, Oscar Rejlander created the world's first "special effects" image by combining different sections of 32 negatives into a single image, making a mon ...
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EFFIE
Effie is a feminine given name, sometimes a short form (hypocorism) of Euphemia (Greek: Εὐφημία). Notable people with the name include: Women * Effie Bancroft (1840–1921), English actress and theatre manager * Effie Boggess (1927-2021), American politician * Effie Cardale (1873–1960), New Zealand community and welfare worker * Effie Cherry (1869–1944), American performer, part of the Cherry Sisters touring vaudeville act * Effie Crockett (1857–1940), American actress * Euphemia Effie Ellsler (1855–1942), American stage and film actress * Euphemia Effie Germon (1845–1914), American stage actress * Euphemia Effie Gray (1828–1897), Scottish model, married to John Ruskin and John Everett Millais * Effie Hotchkiss, American pioneering motorcyclist in 1915 * Effie Mae Martin Howard, real name of Rosie Lee Tompkins (1936–2006), African-American quiltmaker * Effie McCollum Jones (1869–1952), American Universalist minister and suffragette * Effie Neal Jones (191 ...
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Cannes Lions International Advertising Festival
The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the advertising and creative communications industry. The five-day festival, incorporating the awarding of the Lions awards, is held yearly at the Palais des Festivals et des Congrès in Cannes, France. During the last week of June, around 15,000 registered delegates from 90 countries visit the Festival to celebrate the best of creativity in brand communication, discuss industry issues, and network with one another. The week's activities include multiple award ceremonies as well as an opening and closing gala. History Inspired by the Cannes Film Festival, staged in Cannes since the late 1940s, a group of cinema screen advertising contractors belonging to the Screen Advertising World Association (Sawa) felt the makers of advertising films sho ...
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