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Hall's Theory
The Encoding/Decoding model of communication was first developed by cultural studies scholar Stuart Hall in 1973. Stuart Hall pronounced the study as 'Encoding and Decoding in the Television Discourse.' Hall's essay offers a theoretical approach of how media messages are produced, disseminated, and interpreted. Hall proposed that audience members can play an active role in decoding messages as they rely on their own social contexts and capability of changing messages through collective action. Thus, Encoding/Decoding is the translation for a message to be easily understood. When you decode a message, you extract the meaning of that message in ways to simplify it. Decoding has both verbal and non-verbal forms of communication: Decoding behavior without using words, displays non verbal communication. There are many examples such as observing body language and its associated emotions. For example, monitoring signs when someone is upset, angry, or stressed where they use excessive han ...
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Stuart Hall (cultural Theorist)
Stuart Henry McPhail Hall (3 February 1932 – 10 February 2014) was a Jamaican-born British Marxist sociologist, cultural theorist, and political activist. Hall, along with Richard Hoggart and Raymond Williams, was one of the founding figures of the school of thought that is now known as British Cultural Studies or the Birmingham School of Cultural Studies. In the 1950s Hall was a founder of the influential ''New Left Review''. At Hoggart's invitation, he joined the Centre for Contemporary Cultural Studies (CCCS) at Birmingham University in 1964. Hall took over from Hoggart as acting director of the CCCS in 1968, became its director in 1972, and remained there until 1979. While at the centre, Hall is credited with playing a role in expanding the scope of cultural studies to deal with race and gender, and with helping to incorporate new ideas derived from the work of French theorists such as Michel Foucault. Hall left the centre in 1979 to become a professor of sociology at ...
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Aberrant Decoding
Aberrant decoding or aberrant reading is a concept used in fields such as communication and media studies, semiotics, and journalism about how messages can be interpreted differently from what was intended by their sender. The concept was proposed by Umberto Eco in an article published first in 1965 in Italian and in 1972 in English. Concept Every communication act requires that the messages must be encoded into a set of signs by the sender. These signs must then be transmitted and decoded by the receiver to understand the contained messages. The code system must be shared by both the sender and the receiver in order for the communication to succeed. For example, thoughts must be encoded into words, transmitted through air, and then be decoded back to thoughts. Often the sender has a certain meaning to convey with his message, hoping the receiver will interpret it correctly. This right interpretation can be called the ''preferred decoding'' or ''preferred reading''. When the in ...
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Anna Gunn
Anna Gunn (born August 11, 1968) is an American actress. She is best known for her role as Skyler White on the AMC drama series ''Breaking Bad'' (2008–2013), for which she won the Primetime Emmy Award for Outstanding Supporting Actress in a Drama Series in 2013 and 2014. She has also played Jean Ward in ''The Practice'' (1997–2002), and Martha Bullock in '' Deadwood'' (2004–2006). Early life Gunn was born in Cleveland, Ohio, but grew up in Santa Fe, New Mexico. She is the daughter of Sharon Anna Kathryn "Shana" Gunn (''née'' Peters), an interior designer, and Clemens Earl Gunn Jr., who worked in real estate. She graduated from Santa Fe Preparatory School in 1986, then attended Northwestern University, where she majored in theater and graduated in 1990. In the fall of 1988, she spent a semester abroad to study at the British American Drama Academy. She moved to Laurel Canyon, Los Angeles, where she shared a house with Pamela Adlon. Career Gunn is known for her role as Sk ...
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Methamphetamine
Methamphetamine (contracted from ) is a potent central nervous system (CNS) stimulant that is mainly used as a recreational drug and less commonly as a second-line treatment for attention deficit hyperactivity disorder and obesity. Methamphetamine was discovered in 1893 and exists as two enantiomers: levo-methamphetamine and dextro-methamphetamine. ''Methamphetamine'' properly refers to a specific chemical substance, the racemic free base, which is an equal mixture of levomethamphetamine and dextromethamphetamine in their pure amine forms. It is rarely prescribed over concerns involving human neurotoxicity and potential for recreational use as an aphrodisiac and euphoriant, among other concerns, as well as the availability of safer substitute drugs with comparable treatment efficacy such as Adderall and Vyvanse. Dextromethamphetamine is a stronger CNS stimulant than levomethamphetamine. Both racemic methamphetamine and dextromethamphetamine are illicitly trafficked and sol ...
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Skylar White
Skyler White (née Lambert) is a fictional character in ''Breaking Bad'', portrayed by Anna Gunn. For her performance, Gunn received critical acclaim, with some critics even lauding her character as the template for television anti-heroines. Character biography Over the years, Skyler has had several meager sources of income: working as a bookkeeper for the Albuquerque firm Beneke Fabricators, writing short stories, and selling items on eBay. She and her husband, Walter White ( Bryan Cranston), have a son, Walt Jr. (RJ Mitte), who has cerebral palsy, and an infant daughter, Holly (Elanor Anne Wenrich). Her sister, Marie (Betsy Brandt), is married to a DEA agent, Hank Schrader ( Dean Norris). Skyler is 12 years younger than Walt, whom she met when she was a hostess at a diner near Walt's former place of work, near the Los Alamos National Laboratory. Season 1 Skyler is in the middle stages of pregnancy with Holly at the beginning of the show. When Walt is diagnosed with ...
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Walter White (Breaking Bad)
Walter Hartwell White Sr., also known by his drug-lord alias Heisenberg, is the main protagonist of the American crime drama television series ''Breaking Bad'', portrayed by Bryan Cranston. Walter was a skilled chemist and co-founder of a technology firm before he accepted a buy-out from his partners. Walt became a high-school chemistry teacher in Albuquerque, and barely making ends meet with his family with wife Skyler (Anna Gunn) and son Walt Jr. (RJ Mitte). At the start of the series, the day after his 50th birthday, Walt is diagnosed with Stage III lung cancer. After this discovery, Walt resorts to manufacturing and selling methamphetamine with a former student, Jesse Pinkman (Aaron Paul), to ensure his family's financial security after his death. Due to his chemistry training and production route, Walt's "blue meth" is purer than any other on the market, and he is pulled deeper into the illicit drug trade. Walt becomes increasingly ruthless as the series progresse ...
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Cultural Hegemony
In Marxist philosophy, cultural hegemony is the dominance of a culturally diverse society by the ruling class who manipulate the culture of that society—the beliefs and explanations, perceptions, values, and mores—so that the worldview of the ruling class becomes the accepted cultural norm. As the universal dominant ideology, the ruling-class worldview misrepresents the social, political, and economic '' status quo'' as natural, inevitable, and perpetual social conditions that benefit every social class, rather than as artificial social constructs that benefit only the ruling class.''The Columbia Encyclopedia'', Fifth Edition. (1994), p. 1215. In philosophy and in sociology, the denotations and the connotations of term ''cultural hegemony'' derive from the Ancient Greek word ''hegemonia'' (ἡγεμονία), which indicates the leadership and the régime of the hegemon. In political science, hegemony is the geopolitical dominance exercised by an empire, the ''hegemon'' (le ...
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Peter Lang (publisher)
Peter Lang is an academic publisher specializing in the humanities and social sciences. It has its headquarters in Pieterlen and Bern, Switzerland, with offices in Brussels, Frankfurt am Main, New York City, Dublin, Oxford, Vienna, and Warsaw. Peter Lang publishes over 1,800 academic titles annually, both in print and digital formats, with a backlist of over 55,000 books. It has its complete online journals collection available on Ingentaconnect, and distributes its digital textbooks globally through Kortext. Areas of publication The company specializes in the following twelve subject areas: History The company was founded in Frankfurt am Main in 1970 by Swiss editor Peter Lang. Since 1982 it has an American subsidiary, Peter Lang Publishing USA, specializing in textbooks for classroom use in education, media and communication, and Black studies, as well as monographs in the humanities and social sciences. Academic journals Peter Lang publishers 23 academic journals An ...
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Breaking Bad
''Breaking Bad'' is an American crime drama television series created and produced by Vince Gilligan. Set and filmed in Albuquerque, New Mexico, the series follows Walter White (Bryan Cranston), an underpaid, overqualified, and dispirited high-school chemistry teacher who is struggling with a recent diagnosis of stage-three lung cancer. White turns to a life of crime and partners with a former student, Jesse Pinkman (Aaron Paul), to produce and distribute methamphetamine to secure his family's financial future before he dies, while navigating the dangers of the criminal underworld. The show aired on AMC from January 20, 2008, to September 29, 2013, consisting of five seasons for a total of 62 episodes. Among the show's co-stars are Anna Gunn and RJ Mitte as Walter's wife Skyler and son Walter Jr., and Betsy Brandt and Dean Norris as Skyler's sister Marie Schrader and her husband Hank, a DEA agent. Others include Bob Odenkirk as Walter's and Jesse's lawyer Saul Goodman, Jon ...
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Cultural Bias
Cultural bias is the phenomenon of interpreting and judging phenomena by standards inherent to one's own culture. The phenomenon is sometimes considered a problem central to social and human sciences, such as economics, psychology, anthropology, and sociology. Some practitioners of the aforementioned fields have attempted to develop methods and theories to compensate for or eliminate cultural bias. Cultural bias occurs when people of a culture make assumptions about conventions, including conventions of language, notation, proof and evidence. They are then accused of mistaking these assumptions for laws of logic or nature. Numerous such biases exist, concerning cultural norms for color, mate selection, concepts of justice, linguistic and logical validity, the acceptability of evidence, and taboos. Psychology Cultural bias has no ''a priori'' definition. Instead, its presence is inferred from differential performance of socioracial (e.g., Blacks, Whites), ethnic (e.g., Latinos/L ...
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Connotation
A connotation is a commonly understood cultural or emotional association that any given word or phrase carries, in addition to its explicit or literal meaning, which is its denotation. A connotation is frequently described as either positive or negative, with regard to its pleasing or displeasing emotional connection. For example, a stubborn person may be described as being either ''strong-willed'' or ''pig-headed''; although these have the same literal meaning (''stubborn''), ''strong-willed'' connotes admiration for the level of someone's will (a positive connotation), while ''pig-headed'' connotes frustration in dealing with someone (a negative connotation). Usage "Connotation" branches into a mixture of different meanings. These could include the contrast of a word or phrase with its primary, literal meaning (known as a denotation), with what that word or phrase specifically denotes. The connotation essentially relates to how anything may be associated with a word or phras ...
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